界面新闻记者 | 蓝丽琦

zuoweijinnianxiabannianzuidadechengpinjiajuzhanhui——zhudaneiwaixiaoshuangxunhuandedi52jiezhongguojiabohui（shanghai）ciff（xiacheng“shanghaijiabohui”）benzhouzaihongqiaohuizhanzhongxinkaimu，zhanhuiweiqi4tian。

shanghaijiajuzhanhuizaijinqiyejiangyinglaigaofeng。daishanghaijiabohuizaibenzhouwujieshuhou，xiazhouyijiangyinglaizhudachukoujiajudeshanghaijiajuzhan，yeneitongcheng“pudongjiajuzhan”。

canzhanqiyefangmian，gongsihuigenjuzhanhuibutongdedingweibabutongdepinpaihuochanpinnaqucanzhan，lirulaiziguangdongfoshandelianbangjiasi（quancheng“guangdonglianbangjiasijituanyouxiangongsi”）zaicanjiawanzheizhoudezhanhuihou，xiayizhouyouyao“mabutingti”diqucanjiapudongzhan。

jubenjieshanghaijiabohuidezhubanfangjieshao，zhanquguimodadao6wanpingfangmi。qunianyouyuyiqingyuanyin，shanghaijiabohuihezhongguojianbohui（shanghai）shixianshuangzhanliandong，gongtongbanzhan。

congcicizhanhuidezhanweifenbulaikan，you2geshafaguan，1gezhinengshuimianshengtaiguan，2geshejiguan，1geliangting/shangbankongjian/cailiaopeijianguan。ciwai，haiyouzhubanfangzixingchouhuade1gechaoxiangshenghuomeixueguan，1gehuwaizhanguan，2geguojimugongzhanguan，yiji2geshangbankongjianzhanguan。hejiyigongqidonglehongqiaohuizhanzhongxinde12gexiaozhanguan。

qizhong，zhinengshuimianshenghuoguandezhanchugengduoshiyi“chuangdian”chanpinweizhu，danbutongdeqiyebiaodaxingshibujinxiangtong。

piru，yalanchuangdianyijiushiweiraochuangdianchanpinzuozhanweisheji，gengduodeshifenweihongtuochuangdian；lianbangjiasiqixiazipinpaimengfeisizeshizhanxianzhenggeshuimiankongjian。

jiemianjiajuxianchangguanchadao，disanjiduzhanhuiderenliuliangjibianmingxianbidiyijiduyaodi，danyouleshangbanniandexingqingguanchahou，cishicanzhandeguanzhongmubiaohequxianggengjiamingque。

ciwaibushaojiajuqiyerenshibiaoshi，youyuyusuanshousuo，jinniandeyingxiaoxuanchuangengjiajingzhun、jinshen，zheiyedaozhilebushaotoubupinpaizaixiabanniancaikaishi“lulian”。

比较具有代表性的就是此次参展的软体家居企业。除了顾家家居（603816.SH）、慕思股份（001323.SZ）、梦百合（603313.SH）、敏华控股（1999.HK）旗下的芝华仕这4家比较积极参展的头部企业外，许久未露脸的喜临门（603008.SH）此次也位列其中。

zheijinianshengengzhongguoshichangdewaizipinpaiyejunyoucanzhan，birusiliansealy，ximengsisimmons，jinkeerkingkoil，shudaserta。zhei4jiapinpaijunlaizimeiguo，chuqusiliansealywai，qiyu3jiapinpaijunzai2000nianqianhoujinruzhongguoshichang。

让人惊喜的是，在床垫品类中还有一家由国资医药企业广药集团（全称“广州医药集团有限公司”）跨界控股的品牌HEKA（企业“深圳市三分之一睡眠科技有限公司”），qiehekadezhanweiweizhihuishuimianshenghuoguanzhongzuida。

chuquzheixietoubuqiyewai，zaiqiyucanzhandeqiyezhong，haiyouliangjiayizaiagushangshideqiye，fenbieshibangongjiajuqiyehenglingufen（603661.sh）hedengshizhaomingqiyelidaxin（605365.sh）。

zheiliangjiaqiyejuncongodmwaixiaomoshiqijia，muqianjunzaifuhuazizhupinpai，danmianduideshichangquebuyiyang。henglingufenzai2020niankaituokuajingdianshangyewu，shoumaizizhupinpaidechanpin；lidaxindezizhupinpaidingweiweigaoduandengju，mianxiangdequeshiguoneishichang。

cicishanghaijiabohuiyeshishangwubuzai8yuefendingdiaocujiajuxiaofeizhengcehoudeshougedaxingxianxiazhanhui，chengzailelihaojiajuzhengcedeyali，danduizhanhuigefanglaishuoyounengzhuanhuachengdongli。

zaizhanhuidisantian（9yue7ri），jijiangyinglaiyoushangwubuheshanghaishirenminzhengfuzhubande“2023jiajuhuanxinxiaofeijijishanghaijiajuxiaofeijieqidongyishi”。muqianjiajuxiaofeijiedejutixingshihaiweiding，danshanghaizaicujinjiajuxiaofeifangmiandexianxinghuijiqitachengshidayigeyangben。