wen|huaerjiecankao linmo

1、206时代已经到来

“woyizhizaizuoyigemeng，yigegaibianzhongguomalasonglishideyigemeng。wozhidaozheigeguochenghuiwubijiannan，danwoyidiandoubudanqie。”

malasongyundongyuanhejie，cengzai2022nian12yue14rixiexiazheitiaoweibo。bijiaoyihandeshi，lixiangrexue，danwurenzaiyi。

zhumengzhedeneirongtongchangdoushizheibanyushigejue，gududezhishengxiazijideyingzi、ziwodesushuo。zhiyoushenglizhenzhengdaolai，yiqiecaihuibeidapo、beizhongsu。

zheiduanchongpogududelvcheng，hejie“pao”lejiangjinliangnian。

zai2024nianwuximalasongsaishang，tayi2xiaoshi6fen57miaodechengjidapoquanguojilu，chenggongjiangzhongguomalasongdairu206shidai。meiguoduojiu，#hejiedapoquanguomalasongjilu#、#hejiehuiyingzaipoguojiajilu#dehuatijiuyidengshangresou，renminribao、xinhuaribao、zhongguotiyudengguanmeijinxingguangfanbaodao、zhongguotianjingduiguanfang、yundongyuanfensi、gelingyubozhu、putongyonghuyefenfensongshangzhufu。

hejieyezaidiyishijianzuochuhuiying，tashuo：“henkaixinnengyiqijianzhengzhongguomalasongde206shidai，zheishiwomentuanduidechengjidan，yeshisuoyouzhongguomalasongrendechengjidan。”

“yiqi”zheilianggezi，dadishiguishuganzuihaodedaimingci。

2、是中产限定，也是青年兴趣

hejiede20suidao26suijihubeimalasongzheixiangyundongtianman，tayilucongzhangchunpaodaoqinhuangdao，zaichongxiangnanjing、xuzhou、bolin、shenzhendengdi，malasongchengzailetadechurujianghu、tadenianshaochengming、tadezhuimenglicheng。

zheiyuanbenshishuyuzhongnianmalasongpaozhedexushi。

henzhangshijianli，malasongdoubeidingyichengweizhongniandeaihao，gengzhunqueshuoshizhongchandeaihao。ju《2019zhongguomalasongdashujufenxibaogao》xianshi，zaimalasongxiangmushang，nanxing、nvxingdoushiyi45sui-49suinianlingduanzhanbizuiduo，qianzhezhanbidadao18.3%，houzheshenzhichaoguole21%。

rendaozhongnian，yuezhanyuemeng，zheiyidianzaizhuanyepaozheshenshangtixiandegengweimingxian。“malasongzhiwang”jipuqiaogechushengyu1984nian，zainianjin35suishichenggongdaposhijiejilu，chengweirenleilishishangshouweipaojin2xiaoshidemalasongyundongyuan。

shishishang，womenfanyuesanwunianqianmalasongdexiangguanbaodao，yehuifaxianzheiyixiangmubeimorenweizhongchandeaihao，nianqingaihaozhedecunzaiganxiangdangboruo。

biqitubu、qixingzheixiexinxingyundong，malasongzheizhongjingdianxiangmuwuyiqueledianxiaozhong、shimaodeweidao。zheihuoxuyenengjieshi，weishenmemalasongaihaozhemingmingyizhujianwanchengnianqingquntidekuorong，querengweidedaoguangfanguanzhuhebaodao。

zheiwufagaibianyiqiezhengzaiqibianhuadeshishi。yifangmian，zaiguonei，hejie、zhangdeshun、xiayuyudengxinshengdaimalasongyundongyuanzhengdafangyicai，tamendoushi95hou。lingyifangmian，yuelaiyueduonianqingyonghuzaipaobuchaohua、yundongyuanweibohuoyue，tamenzhanxianchubingbudiyuzhongnianquntidereqing。

ju《2023nianzhongguolupaosaishilanpishu》tongji，zhongguozhengtidelupaorenqunjishuzaizengjia，qiehexinpaozhezhengbiandenianqing。qizhong，24suiyixiadenanxingpaozhe，chengweilebanchengmalasongdezhongjianliliang。

zheixiexinhaowuyibuzaizhengming，malasongbuduandakainianqingshichang，yiyouchengweiyizhongqingnianxingqudejichu。

3、马拉松，从线下跑到线上

zaijinnianwuximalasongshang，hejiebuzhishichenggongshuaxinquanguojilu，hainaxialeyizhangzoudaobaliaoyunhuideruchangquan。

zheishishuyuyundongyuandehaoxiaoxi，yeshishuyusaishidehaoxiaoxi。

daojinnian，wuximalasongyijingluodizhengzhengshinian，tashizhongguomalasongfazhanshizuizhongchengdepeipaozhe。

2014nian，《guanyujiakuaifazhantiyuchanyecujintiyuxiaofeideruoganyijian》fabu，qunzhongxingheshangyexingtiyusaishideshenpiquanzicimanmanfangkai，gengduoshehuililiangcanyutiyuchanyedeyunyinghejianshe。

malasongchengweizuixian“songbang”dexiangmu。zaizheigebeijingxiadanshengdewuximalasong，keweizhanjintianshidili，2014niandiyijiejubanguimojiuyidadao7000duoren。shinianguoqu，2024nianwuximalasongbisaixiyin26.59wanduorenbaoming，chengweizhongguomalasonglishishangbaomingrenshuzuiduodebisai，zujianyingxianglizhida。

dangran，zhongguomalasongdefazhanbingbushiyiluchangtong。youyusaishitongzhihuadiejiayiqingyingxiang，zhongguomalasongdereduchengxianxiajiangqushi。xinyonghudepeiyuwufawancheng，laoyonghuyoucunzailiushifengxian，zheiduixingyewuyishicantongdaji。

yigemalasongsaishideyunyinggaosuwo，lijingduanzanzhentongzhihou，tamenkaishibajujiaozaixianxiademuguangkaishizhuanyizhixianshang，liyongshejiaomeiti、xiandaijishugenmalasongneirongjiehe，shituranggengduonianlingcengdeyonghunenggengjinjulidijiechu、xinshangzheixiangyundong。

jutilaishuo，daxingmalasongsaishigenduanshipin、zhibopingtaixunqiuhezuo、zhankaizhibo；shipinwangzhanjiadabujutiyudelidu，zaizongyilirangmingxingjiabintiyanchongwumalasong、huabanmalasongdengneirong，xiyinnianqingyonghudezhuyili；jianshenruanjian、yundongpinpaidengtuichuxiandingjiangpai、xianshangsaidengneirong，zaiweibozheizhongjuyouguangchangxiaoyingdeshejiaomeitizuohuati、zuochuanbo，rangmalasongbianchengyizhongqingnianshejiaofangshi。

shichangpeiyujuyoupuhuixing，malasongxingyezaiyiciwanchengdiedaishengji。zaijinnianweibode“chaojimalasongyue”，womenkandaojin3yue24ri，jiuyouwuxi、wuhan、zhongqing、chengdoudeng11chengkaipao。chaoguo15wanrenpaomaguozhoumo，chaoguo120wanpaoyoucanyuxianshangtaolun。

jiehe#wuximalasong#、#yinghuapaodaoyouduolangman#、#zhongqingmalasong#dengresouhuati，womenhuifaxianmalasongsaishidafuzengduo，jingzhengyijingjinruxinyilundeneijuan，zhubanfang、pinpai、chengshidengdouzailingpixijingzhenghuahuoer，congerqiaodonggengdadepinpaijiazhiheshangyejiazhi。

dakaineixieresou，yundongyuan、jianshenaihaozhe、sheyingbozhudenggequancengchuangzuozhefasheng，yourensushuobisaixinlulicheng、yourendakalangmandeyinghuasaidao、yourenfenxiangzhuapaidejingcaishunjian……zaizheiyiguochengli，tamencongcanyuzhehuashenchengweichuanbozhe，qiyuanyuanbuduandizhizaochuxinneirong，zhutuixiangguansaishifushezhiputongluren。

zheishiyigexianghuyangchengdejieguo，gengshiyicipoquankuozhangdelicheng。resouwufeishichongdangguanceqi，rangwaibuyongyouleqingxiliaowangxingyefazhandejihui。

4、马拉松经济学

2019nian，guimodadao800renyishangdemalasongbisaijiuchaoguole1800chang。shenmegainian？jiushipingjunmeitianzhongguojiuyou5changbisailuodi。

xianbiemangzhezhenjing，zheihaibushishenmexingyetianhuaban。shijianlaidao2023nian，quanguoyiyou250wanrenwanchengguobanchengmalasonghuozhequanchengmalasongsaishi，xiangjiao2022nianzengzhang50.75wanren、14.27wanren。yucitongshi，chuyierxianchengshiwai，yuelaiyueduodesansixianchengshicanyujubanmalasongbisai，youxiexiaoxianchengyedouhuojihuoliaodizhankaibuju。

rucikuangre，nandaozhishiyinweiaima？

dangranbushi。luxunmeiyoushuoguo，suoyouremendemalasongbisai，douyizaianzhongbiaohaojiage。

danfanyoudianguimodemalasongbisai，dounenggouzhijiedailaicansaizhe、guansaizhedengwailaiyoukedeyongjin，cijidangdijiaotong、yinshi、zhusudengxiaofei，tuidongchengshilvyoujingjidefazhan。

yiwuximalasongweili，2023niandaidongzhoubianchanyexiaoyijin1.95yiyuan，2024niandaidongzhoubianchanyexiaoyijiangjin2.8yiyuan。xiangguanhuatikongjiangresouhou，bufayundongbozhuyucewuximalasongjiangchixushengwen，zaimingnianyongyougengweikeguandejingjibiaoxian。

womenhuoxunengjucipanduan，malasongzuoweiyizhongchengshifuhao，jingguozhuanyehua、chengshuhua、shangyehuadeyunyingzhihou，zhengchengweichengshijingjixuedeyidafenzhi。yeyinci，wuxi、wuhan、zhongqingdengchengshipaodaoweibochaojimalasongyue，zuoleyigeyouyigedehuati，shualeyiboyouyibodecunzai。

yuanyinhenzhiguan。shulizibo、quanzhou、haerbin、tianshuidengchengshidezouhong，weibodoushiraobukaidechuanbozhongshu、yulunzhuzhendi。zaizheili，chengshi、redian、liuliangzhijiandejulijiduan，gengrongyixingchenglianjiehechuanbolujing，congerzhanxianchujiqiangdeshentouxing。

birushuo，wuximalasongzaibisaideqianzhonghoudouzairesouzhanguogang，shilurendouwufahushidecunzai。erwulunshijieshiredianhaishizizaoredian，zheidoushizheichangbisai、zheizuochengshigenyonghujianliqingganlianjiedeguocheng，zuizhongzuoyongyushengliangheshijishouyi。

buzhishichengshinengcongmalasong“jieguang”，jianshen、wenyu、xinxiaofeidenglingyuyedounengjieshimalasong，gennianqingaihaozhewanchengshuangxiangbenfu，huodeyixieshidashidekoubeihezengzhang。

guanjianshizishiyaodui。zaijinnianwuximalasong，tebu、jiliqiche、oppo、yilidengpinpaidoupoyoucunzaigan，tamenzaihejiedapojiluhouhuosusongshangzhufu。youyisideshi，wanchengbisaideyundongbozhuzai#wuximalasong#deresouhuatilishaichuwansaibao，yinghuaxiaolongbaochengweileqiangyandewanghongshiwu，rangyigewuxibendixiaofeipinpaidakailezhimingdu。

yigezuoyundongpinpaidepengyougaosuwo，yiqianmalasongdehexinaihaozheshizhongnianren，zheigequntiyijingdedaolechongfenkaifa，keyiwajuedekongjianbijiaoxiao。ernianqingpaozheshizengliangshichang，rengyoudaliangxuqiumeiyoudedaoshifanghemanzu，zheishipinpaifalidejihui。

ernianqingquntidexiaofeipianhaobutong，duishenmeijiazhi、qingganjiazhigengjiakanzhong”。weimanzuxinyonghudexuqiu，xiangguanpinpaizhujianbazhuyilizhuanyizhixianshang，chulegenyundong、jianshen、sheyingdenglingyudebozhuhezuo，yehuizaiguanboshuchumalasongdexiangguanneirong。zaiweibomalasongchaojiyue，bufasaishifanghepinpaitongguozanzhujiangpin、fafangfuli、kepumalasongzhishidengfangshi，wanchengleyilunlunhuatichuanbo。

zailiaotianguochengli，zheiweipengyouhaitidao“yuelaiyueduoxinpaozhejiechudaomalasong，dajiakandaoletamendezhizhehereqing，yefaxianzijiduimalasongdelejiebingbuduo。xingyedejiankangfazhanxuyaogongtongnuli，shiyigefupan、diaozheng、gongjiandeguocheng。”

dakai#malasongdangtianzhuyishixiang#、#paowanmalasonghouruhekuaisuhuifu#zheixieshishiresou，womenyehuikandao，canyuzhuanyekepudechuangzuozhe、pinpai、pingtaidengdeng，bingbudanchunshiweilehuoquliuliangjiazhi、shangyejiazhi，yeshiweilejixingyefazhanzuoyixienuli，keweiyijuliangde。

zhongguomalasongdefazhanshiyichang，lijinggudu、kunnan、shenzhishengsidezhangpao。zheishinianli，zheixiangyundongyizhizaichaozhegenghaodefangxiangxingjin，rujinchenggongdida206shidai。hejie、wuxi、yinghuasaidao、resoudengdeng，doushizheigeshidaidezhongyaozhujiao。