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低至4元的柠檬水,凭什么赚钱?

liushuidexinpin,tiedadeningmeng。

wen|yilanshangye mengjiayi

编辑|薛向

柠檬水快卷疯了。

ruxiahou,bushaoxinchayinpinpaidoucongningmengkaidao,yaomejiangjia,yaometuixin,dongzuopinpin。6yue6ri,gumingshangxinyikuanningmengshuichanpin。guanfangdiandanxiaochengxuxianshi,gaikuanningmengshuihuodongyouhuihoudaoshoujiawei4yuan,zhijieduibiaomixuebingchengdewangpaidanpin。tongri,shuyishaoxiancaoyetuichuxinpin“jinjieningmengshui”,dingjia6yuan,huodongqijian,jiagou“bohenailv”,liangbeiyinpinjinxu10yuan。

bulunshiningmengshuiyihuoshiningmengcha,zhizuodoubunan,jiandanshuolai,jiushiyongbingkuaihunheningmengpianfanfuchuida,shiningmengzhongdefangxiangwuzhidedaochongfenshifang,jiangningmengzhipeiyichadihuoqingshui,yibeijianyibandeningmengchayinjikewancheng。

zhizuosuibufuzadanningmengyongliaoshiguanjian。chakaguanchatongjile7gepinpaideningmengleichanpin,chukaixichaweibiaozhuningmengjutizhonglei,mixuebingchengshiyongyoulikening,qita5kuanyinpinjuncaiyongxiangshuiningmeng。

julejie,xiangshuiningmengdepinzhixiangjiaoyibanningmenggengweiyouyue,zhishuixiangqigengnongyu、guopiweidaogengqingtian。zheiyeyiweizhejiagexiangjiaoputongningmenghuigenggui。yinci,gumingdexinpinyibeiwangyouxicheng“buyaoqian”。yixiaokuida,dijiagaozhideningmengleichanpinchuxian,beihouqishishigongyingliandechengshuyuwanshan。

congchanliangkan,ningmengchanliangchixuzengzhang,weishichangtigonglechongzudehuoyuan。genjuzhiyanzixundeshuju,2022nianningmengdezhongzhimianjiyue125070gongqing,chanliangda269.75wandun。tongshi,guoneishichangxuqiuyedadaole267.02wandun,yuchanliangjibenchiping,shichanggongxupinghengzhuangtaiwending。

guojishichangdeningmenggongjiyijiaoweichongzu,weiguoneishichangtigongleyoulibaozhang。ruoguoneiningmenggongyingchuxianduanque,keyiyizhengchangjiageconghaiwaicaigou,duiyuwendingningmengjiageqizheyidingdejijizuoyong。4yue18ri,shijieganjuzuzhi(wco)yuce2024chanjinanbanqiuganjushengchanguodeningmengchanliangdafuzengzhang10.57%,dadao324.49wandun,chukouyujiwei91.27wandun,tongbizengzhang8.65%。

congjiagekan,ningmengdaleichanpindejiagewenzhongyoujiang。suizhequanqiuningmengchanliangzengjia,gongyingshangzhijiandejingzhengriyijilie,daozhiningmengdechanpinjiagezhujianxiajiang。quanguonongchanpinpifashichangjiagexinxixitongxianshi,meigongjinningmengdequanguopingjunjiacong2023nian6yuede10.69yuanjiangzhi2024nian6yuede8yuan,jiangfuda25.16%。jutilaikan,pifashichangbaojiazuidikeyazhi3.5yuan。

congxinchayinxingyekan,congzengliangshichangzouxiangcunliangshichang,zhengshimaixiangweilishidai。juairuizixunyuce,2023niankaishi,xinchayinxingyedeshichangguimozengsukaishizhunianxiahua,yuji2025nianzengsujinwei5.7%。duibiyidijiaoshangshishenqinghuoyishangshidejijiaxinchayinqiye,chulechabaidaojinglirunlvda22.80%,qitajijiaqiyedejinglirunlvjunzai15%yixia。

suizheburuweilishidai,gongyinglianchengweixinchayinqiyejueshengdeguanjian。zhongguoshipinchanyefenxishizhudanpengqiangdiao,chayinqiyeweilaidejingzhengjiangweiraogongyinglianzhankai。chanpin、moshi、jiagehemendiandoukeyibeimofang,dangoujianyigewanshanqiegaoxiaodegongyinglianquefeiyirizhigong。

keyishuo,zhengshipinpaiduigongyingliandezhongshihetouru,caishidetamennenggou“jiya”chuchengbenzhongdeduoyushuifen,caiyoudijianingmengshuidechuxian。yimixuebingchengweili,qizaigongyinglianfangmiantouruledaliangdenuli,qudelexianzhuchengguo。juxi,2023nianqiansanjidu,mixuebingchengzaisichuananyuejianlideningmenghezuozhongzhijiditigongleyue4.4wandundeningmeng,zheizhongguimohuadecaigoucelvedadatishengleqiyijianengli。zhaogushuxianshi,xiangjiaoyutongxing,mixuebingchengzai2022nianduiyutongleixing、tongpinzhideningmengdecaigouchengbenfenbiedileyue10%he20%yishang。

chuciyiwai,zainingmengshuipinleidadijiadegumingyejubeixianzhuyoushi。jubaodao,gumingzaiyunnanxishuangbannazijianningmengjidi,zhengtizhongzhimianjiyijingdadao4300mu,zhongzhile17wanzhutaiwanxiangshuiningmeng,shiquanguozuidadetaiwanxiangshuiningmengjidi。

zonghezuijindexinxilaikan,zainingmengleichanpinshangdadijiapaidezhuyaoyousanjia:mixuebingcheng、guming、shuyishaoxiancao。zhudanpengzhichu,duiyubushizhuanzuoningmengchadepinpaieryan,ningmengshuishiyigebuchongxingchanpin,pinpaibingbukaoqizhuanqian。suoyi,duiyugumingheshuyishaoxiancaoeryan,dijianingmengshuigengduoshiweileyinliu。congmuqiandechuanboxiaoguolaikan,haishihenchenggongde。

dangran,jiusuanzhishi“yinliu”,qibeihoudezengzhangqianliburongxiaoqu。《2023xinchayinyanjiubaogao》xianshi,2023nianquanguoxinchayinshichangguimoyujida1498yiyuan,dao2025nianguoneixiaofeishichangguimoyouwangtupo2000yiyuan。

本文为转载内容,授权事宜请联系原著作权人。

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低至4元的柠檬水,凭什么赚钱?

liushuidexinpin,tiedadeningmeng。

wen|yilanshangye mengjiayi

编辑|薛向

柠檬水快卷疯了。

ruxiahou,bushaoxinchayinpinpaidoucongningmengkaidao,yaomejiangjia,yaometuixin,dongzuopinpin。6yue6ri,gumingshangxinyikuanningmengshuichanpin。guanfangdiandanxiaochengxuxianshi,gaikuanningmengshuihuodongyouhuihoudaoshoujiawei4yuan,zhijieduibiaomixuebingchengdewangpaidanpin。tongri,shuyishaoxiancaoyetuichuxinpin“jinjieningmengshui”,dingjia6yuan,huodongqijian,jiagou“bohenailv”,liangbeiyinpinjinxu10yuan。

bulunshiningmengshuiyihuoshiningmengcha,zhizuodoubunan,jiandanshuolai,jiushiyongbingkuaihunheningmengpianfanfuchuida,shiningmengzhongdefangxiangwuzhidedaochongfenshifang,jiangningmengzhipeiyichadihuoqingshui,yibeijianyibandeningmengchayinjikewancheng。

zhizuosuibufuzadanningmengyongliaoshiguanjian。chakaguanchatongjile7gepinpaideningmengleichanpin,chukaixichaweibiaozhuningmengjutizhonglei,mixuebingchengshiyongyoulikening,qita5kuanyinpinjuncaiyongxiangshuiningmeng。

julejie,xiangshuiningmengdepinzhixiangjiaoyibanningmenggengweiyouyue,zhishuixiangqigengnongyu、guopiweidaogengqingtian。zheiyeyiweizhejiagexiangjiaoputongningmenghuigenggui。yinci,gumingdexinpinyibeiwangyouxicheng“buyaoqian”。yixiaokuida,dijiagaozhideningmengleichanpinchuxian,beihouqishishigongyingliandechengshuyuwanshan。

congchanliangkan,ningmengchanliangchixuzengzhang,weishichangtigonglechongzudehuoyuan。genjuzhiyanzixundeshuju,2022nianningmengdezhongzhimianjiyue125070gongqing,chanliangda269.75wandun。tongshi,guoneishichangxuqiuyedadaole267.02wandun,yuchanliangjibenchiping,shichanggongxupinghengzhuangtaiwending。

guojishichangdeningmenggongjiyijiaoweichongzu,weiguoneishichangtigongleyoulibaozhang。ruoguoneiningmenggongyingchuxianduanque,keyiyizhengchangjiageconghaiwaicaigou,duiyuwendingningmengjiageqizheyidingdejijizuoyong。4yue18ri,shijieganjuzuzhi(wco)yuce2024chanjinanbanqiuganjushengchanguodeningmengchanliangdafuzengzhang10.57%,dadao324.49wandun,chukouyujiwei91.27wandun,tongbizengzhang8.65%。

congjiagekan,ningmengdaleichanpindejiagewenzhongyoujiang。suizhequanqiuningmengchanliangzengjia,gongyingshangzhijiandejingzhengriyijilie,daozhiningmengdechanpinjiagezhujianxiajiang。quanguonongchanpinpifashichangjiagexinxixitongxianshi,meigongjinningmengdequanguopingjunjiacong2023nian6yuede10.69yuanjiangzhi2024nian6yuede8yuan,jiangfuda25.16%。jutilaikan,pifashichangbaojiazuidikeyazhi3.5yuan。

congxinchayinxingyekan,congzengliangshichangzouxiangcunliangshichang,zhengshimaixiangweilishidai。juairuizixunyuce,2023niankaishi,xinchayinxingyedeshichangguimozengsukaishizhunianxiahua,yuji2025nianzengsujinwei5.7%。duibiyidijiaoshangshishenqinghuoyishangshidejijiaxinchayinqiye,chulechabaidaojinglirunlvda22.80%,qitajijiaqiyedejinglirunlvjunzai15%yixia。

suizheburuweilishidai,gongyinglianchengweixinchayinqiyejueshengdeguanjian。zhongguoshipinchanyefenxishizhudanpengqiangdiao,chayinqiyeweilaidejingzhengjiangweiraogongyinglianzhankai。chanpin、moshi、jiagehemendiandoukeyibeimofang,dangoujianyigewanshanqiegaoxiaodegongyinglianquefeiyirizhigong。

keyishuo,zhengshipinpaiduigongyingliandezhongshihetouru,caishidetamennenggou“jiya”chuchengbenzhongdeduoyushuifen,caiyoudijianingmengshuidechuxian。yimixuebingchengweili,qizaigongyinglianfangmiantouruledaliangdenuli,qudelexianzhuchengguo。juxi,2023nianqiansanjidu,mixuebingchengzaisichuananyuejianlideningmenghezuozhongzhijiditigongleyue4.4wandundeningmeng,zheizhongguimohuadecaigoucelvedadatishengleqiyijianengli。zhaogushuxianshi,xiangjiaoyutongxing,mixuebingchengzai2022nianduiyutongleixing、tongpinzhideningmengdecaigouchengbenfenbiedileyue10%he20%yishang。

chuciyiwai,zainingmengshuipinleidadijiadegumingyejubeixianzhuyoushi。jubaodao,gumingzaiyunnanxishuangbannazijianningmengjidi,zhengtizhongzhimianjiyijingdadao4300mu,zhongzhile17wanzhutaiwanxiangshuiningmeng,shiquanguozuidadetaiwanxiangshuiningmengjidi。

zonghezuijindexinxilaikan,zainingmengleichanpinshangdadijiapaidezhuyaoyousanjia:mixuebingcheng、guming、shuyishaoxiancao。zhudanpengzhichu,duiyubushizhuanzuoningmengchadepinpaieryan,ningmengshuishiyigebuchongxingchanpin,pinpaibingbukaoqizhuanqian。suoyi,duiyugumingheshuyishaoxiancaoeryan,dijianingmengshuigengduoshiweileyinliu。congmuqiandechuanboxiaoguolaikan,haishihenchenggongde。

dangran,jiusuanzhishi“yinliu”,qibeihoudezengzhangqianliburongxiaoqu。《2023xinchayinyanjiubaogao》xianshi,2023nianquanguoxinchayinshichangguimoyujida1498yiyuan,dao2025nianguoneixiaofeishichangguimoyouwangtupo2000yiyuan。

本文为转载内容,授权事宜请联系原著作权人。