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拉踩苹果,谷歌的最后机会?

shoujishichangdengxingushijiuyi。

文|锌刻度 李觐麟

编辑|陈邓新

anzhaoguanli,huizai10yuezhaokaidedijiujiemade by google 2024huodong,jinnianzhengzhengtiqianlelianggeyue,ganzaipingguoxinpinfabuhuizhiqian,qiangxianliangxiang,poyouxuanzhandeyiwei。

zaizheichanghuodongshang,aishijueduidezhujiao,yeshigugedasuanyonglai“xianzhuo”demimiwuqi。ju《niuyueshibao》jieshao,gugefabudepixel 9xilieshoujijihusaijinlesuoyounengsaideaijianduanjishu。suiranguoqugugeshoujizaiquanqiufanweidezhanyoulvbingbugao,danqizaiaishoujilingyudefaliquebeirenweishiyiciwandaochaochedejihui。

gugeduiciyehaowuyanshizhiyi,minglianlitouluchuyaoyupingguojiaoliangdexiangfa,liruchengqichanpinwuxuyilaidisanfangaitigongshang,anzhipingguojihuajiezhuyuopenaihezuojiangchatgptrongrusirizhong。

shishishang,2024nianzaoyibeidingyiwei“aishoujiyuannian”,zhuliuchangshangjihudougenjinle“all in ai”dequshi。xiangbishizhanlvheguanzhuredujiaodideguge,guochanshoujichangshangdeyazhusihugengzao,“huamiov”buyueertongdizaishoujiduanbushuledamoxing。keyishuo,aijishitizhenxiaofeizhehuanxinyiyuandexingushi,yeshishoujichangshangdouzaidengdaideyouyige“iphoneshike”。

AI,安卓的新机会

guanyugugexinkuanpixel 9xilieshouji,pengboshejizhemake·guermanzaikanwanzhihoujichuleyigepingjia:pingguozaiaijishufangmianzhishaoluohougugeliangsannian。

zaimianduipingguozheigeshoujishichangbazhu,gugesihuyongaizhaodaoleyitaoxindafa。

zheichangbeizhengzhengtiqianlelianggeyuedexinpinfabuhui,gugejiangjueduidezhongxinfangzaileaishang,lirupixel 9xilieshoujichuleshengjishexiangtouhexinpianzhiwai,haijiangaijishushenduzhenghedaoleanzhuoxitongdeduozhongyingyonggongjuzhong。

图源:谷歌手机官网

liruaixiangjijiushipixel 9xiliedeyidamaidian,gugefuyuqi“shijieshangdiyigeaiqudongdexiangji”dechenghao。haiyoubeizhezhongjieshaode“gemini ai”liaotianjiqiren,bujinzaijielizhengmingqiaigongnengbuzaishi“rengongzhizhang”,bingqiehaiqiaoqiaolacaileyoushangyiba。jugugeanzhuoshengtaixitongzongcaisamier·samatejieshao,“geminizhichi45zhongyuyan,fugai200duogeguojiahediqu,bingqiewuxuyilaidisanfangaitigongshang。”

zheiliangdian,doujiangmaotouduizhunlepingguo。

zhongsuozhouzhi,jinnian6yue,pingguozhaokaiwwdc 2024shilongzhongjieshaoleapple intelligenceyouduomeqiangdadeshujuchuliheqingjingganzhinengli,nenggoujiyonghudailaigengjiagexinghuadezhinengfuwu,danshijinnianjinxianyumeiguodiqutigongyingyubanben。

ciwai,pingguoyuopenaihezuo,jiangchatgptjichengdaoios、ipadoshemacosxitongcengyinfaguanyuyinsibaohudezhengyi。gugezeqiangdiaogemini aizhushoudeduandaoduananquanxing,shengchengyonghudeshujujiangbuhuijiaojidisanfangaitigongshangchuli。

苹果计划与OpenAI合作将ChatGPT融入Siri中

zaiaishangjiaoliang,gugeyexinbobo,shituliyonganzhuoxitongpangdadeyonghujishuheguangfandeshebeifugailaishixianwandaochaoche。danbushaoyeneirenshirenwei,gugeshoujideshizhanlvbugao,jibianaidailailexingushi,danyebingbuzuyigaibianquanqiujingzhenggeju。gugeaishoujizhenzhengnenggoufahuichugengdayoushidedifangzaiyuqiduizhenggeanzhuoshengtaidefazhanchanshengdeyingxiang。

buguoyouyigegengxianshidewentishi,gugeshoujizaimeiguodeshichangfenezhiyou5%zuoyou,zaiyingguo、deguo、yindudengshichanggengdi,yincihennanzaixiaofeizhongduanshichangnadaohuayuquan。erqiejinliangnianzhongguochangshangyezaoyibushulezijideaizhilu,gugekongpahennanchengweiyonghudexinxuanze。

本质上是OS变革之争

pcyushouji,shizuishihechengzaiaideliangdazaiti,qianzhenenggouchulifuzadeaisuanfahedaxingshujuji,houzhezejihufugaishenghuozhongdesuoyouchangjing,shiyonghujieshouhexiguanaiyingyongdezuijiameijie。gedachangshangqiangtanaishouji,shijishangyeshiweilejinzaozhangwoyidongaishidaiderukou。

conggugecicidailaidechanpinhejishugexinlaikan,xianranshixiwangtongguoaijishulaimibuyingjianduandelieshi,zhongsuzhinengshoujidegongnengyuyonghutiyan,zaishichangjingzhengzhongyingdeyixizhidi。zaishuopingguo,suiranrujinmianlinzheguanyuyinsiyujishudezhiyi,danshidashideshichangzhanyoulvmianqian,pingguodekongjianhaiyouhenduo。

zaijiashangciqianpingguowwdc 2024chengxianchudeaigongnengmingxianyoubieyuqitashoujipinpai,liruxinxitongneizhide“image playground”gongju,bujinzhichiyonghutongguowenbenhuozhecaotushengchengtuxiang,zhichixinxi、beiwanglu、wubianjidengpingguoyuanshengapp,hainengbeiqitadisanfangappdiaoyong。jiyupingguoqiangdaderuanjianshengtai,zheihuichengweipingguoaishoujidetiyanganmingxianyouyuqitapinpaidechayidian。

henduorenshuo,aishoujishichaozuochulaidexuetou,danconggejiachangshangdetouruchengdulaikan,dangqiandeaishoujizhizheng,benzhishanggengxiangshiyichangyouguanosbiangedejiaoliang。ziquniankaishi,guochanshoujichangshangdeyixiliedongzuoyeshizuozheng。

2023nian8yue,huaweituichuharmonyos nextkaifazheyulanban;

2023nian10yue,xiaomifabuziyanshoujicaozuoxitong“xiaomipengpaios”;

2023nian,11yue,vivofabuziyanlanhecaozuoxitong“blueos”,oppozezaicoloros shinianzhiji,gongbucoloros 14 zaiziyanpantanaerxitong、andesgpt、coloros chaosuanpingtaisandajishujiachixiaquanxinshengji;

jinnian1yue,rongyaofabuziyancaozuoxitong“magicos 8.0”。

buguo,zheibingbuyiweizheguochanshoujichangshangdeziyancaozuoxitongkaishichengweizhuliu,shichangdiaoyanjigoucounterpointshujuxianshi,2024nianq1quanqiushoujixitongshichangfene,anzhuo、ios、hongmengfenlieqiansan,jutifenefenbiewei77%、19%、4%,sanzhejihuguafenlequanqiusuoyoushoujishichangfene。

zheizushujushuominganzhuoxitongyijiuyongyouzhehenqiangdetongzhili,zheiyeshigugejihuafaliai,qiaodongshichangdejishi。 “womenzhengzaizhongjianyiaiweihexindecaozuoxitong,bingzhongxindingyishoujidegongneng。”gugeanzhuoshengtaixitongzongcaisamier·samatezaifabuhuishangrushishuo。

suihouhenkuaiyeyouxiaoxitoulu,xiaomi、oppodengguochanshoujichangshangzhengyugugezhankaihezuo,zaiguojishichangfabudechanpinjiangchongfenliyonggugegeminimoxinghegugeyun。ruoppoyugugedejutihezuoshang,oppojierugugegeminideshiguojibanjixing,guoxingbanjiangshiyongoppoziyanaidamoxing。

jiumuqiandeaishoujineijuanqushilaitan,duanceaidefazhanshuipingshituidongxiaofeidianzihuanxinzhouqidezhongyaoyinsu,yeshiyanzhengchangshangjinnianlaizaiaijishushangdedalitourushifoushunlishixianshangyebihuandezhongyaohuanjie,ercaozuoxitongheshengtaixitongdequanmianshengjizeshizhankaijiliejingzhengdeqiemian。

什么是被需要的AI手机

zigongnengji、zhinengjizhihou,aishoujishidaichengweileshoujixingyefazhandedisangejieduan,jujiaozhejishubiangeyuxingyexipai。

buguo,xianqizheichangbiangedeyigezhongyaobeijingshishoujishichangkuxingushijiuyi。

idcfabude《quanqiushoujijidugenzongbaogao》xianshi,2023nianquanqiuzhinengshoujichuhuoliangtongbixiajiang3.2%zhi11.7yibu,zheishishinianlaizuididequannianchuhuoliang。

erlingyifenshujuxianshi,shengchengshirengongzhinengshouji(aishouji)chuhuoliangjiangzai2023zhi2027nianjianxunsuzengzhang,yuji2024nianchuhuoliangzhanbiwei11%,dao2027nianjiangdadao5.5yibu,zhanbi43%,nianjunfuhezengzhanglvwei49%。jigouyujidao2027nian,shengchengshiaizhinengshoujideshichangbaoyouliangjiangtupo10yibu。

yejiushishuo,zaijinjiniandangzhong,aijianghuishiqiaodongshoujishichangxiaofeidezhongyaoganggan,tongshiyehuichengweishoujichangshangzaiyouyige“iphoneshike”daolaishiqiangzhanshantoudexinjiyu。

zhengruqianwensuofenxi,osbiangedejiaoliangshiaishoujishidaineijuandeyidaguanjianpan,danluodaogengshijidewentishanglaishuo,yaoxiangxiaofeizheweiaitaoyaobao,nenggoubeizhenshiganzhidaodebianlicaishiguanjian。rujingedachangshangjitijiamaaiyingxiangchuli,yezhengshiyinweizheishizuirongyizhanxianaichengguo,yezuirongyibeidazhongxiaofeizhetiyandaodegongneng。

yijiachuangshirenjianshouxizhixingguanliuzuohuzaiweiboshangzhiyan:“tuanduijingchangtichuhenduo‘chuangxin’deaigongneng,henduoxiangfadoubeiwoenhuiqu,woxiwangtamennengxiangqingchulianggewenti:1.shibushiyonghumeitiandouzaiyongdechangjing。2.shibushiyonghuhenxiangyao,xianzaimeiyoubeimanzude。”

deque,aishoujishidaidejiasuzoujin,rangjianggushi、pinxuetoubianderongyi。zaijinnianzheige“aishoujiyuannian”,jiajiadounengjiaochuaishoujiliangyan,danxiaofeizhequehuoxuhennanzhenzhengxuyaoqieyuanyiweizhifufei。duanqishijiannei,aiyuxiaofeizheeryan,yijiuzhinengshijinshangtianhuadezengzhigongneng,erfeibiyaoxuqiu。

zhiyuall in aideshoujichangshangmen,jianggushishiqici,tourujishudailaidetiyanshengjicaishixiageshidailidezhenyoushi,jiyuyonghushujutigonggexinghuatiyandecongmingshouji,caishizhenzhengbeixuyaodeaishouji。

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拉踩苹果,谷歌的最后机会?

shoujishichangdengxingushijiuyi。

文|锌刻度 李觐麟

编辑|陈邓新

anzhaoguanli,huizai10yuezhaokaidedijiujiemade by google 2024huodong,jinnianzhengzhengtiqianlelianggeyue,ganzaipingguoxinpinfabuhuizhiqian,qiangxianliangxiang,poyouxuanzhandeyiwei。

zaizheichanghuodongshang,aishijueduidezhujiao,yeshigugedasuanyonglai“xianzhuo”demimiwuqi。ju《niuyueshibao》jieshao,gugefabudepixel 9xilieshoujijihusaijinlesuoyounengsaideaijianduanjishu。suiranguoqugugeshoujizaiquanqiufanweidezhanyoulvbingbugao,danqizaiaishoujilingyudefaliquebeirenweishiyiciwandaochaochedejihui。

gugeduiciyehaowuyanshizhiyi,minglianlitouluchuyaoyupingguojiaoliangdexiangfa,liruchengqichanpinwuxuyilaidisanfangaitigongshang,anzhipingguojihuajiezhuyuopenaihezuojiangchatgptrongrusirizhong。

shishishang,2024nianzaoyibeidingyiwei“aishoujiyuannian”,zhuliuchangshangjihudougenjinle“all in ai”dequshi。xiangbishizhanlvheguanzhuredujiaodideguge,guochanshoujichangshangdeyazhusihugengzao,“huamiov”buyueertongdizaishoujiduanbushuledamoxing。keyishuo,aijishitizhenxiaofeizhehuanxinyiyuandexingushi,yeshishoujichangshangdouzaidengdaideyouyige“iphoneshike”。

AI,安卓的新机会

guanyugugexinkuanpixel 9xilieshouji,pengboshejizhemake·guermanzaikanwanzhihoujichuleyigepingjia:pingguozaiaijishufangmianzhishaoluohougugeliangsannian。

zaimianduipingguozheigeshoujishichangbazhu,gugesihuyongaizhaodaoleyitaoxindafa。

zheichangbeizhengzhengtiqianlelianggeyuedexinpinfabuhui,gugejiangjueduidezhongxinfangzaileaishang,lirupixel 9xilieshoujichuleshengjishexiangtouhexinpianzhiwai,haijiangaijishushenduzhenghedaoleanzhuoxitongdeduozhongyingyonggongjuzhong。

图源:谷歌手机官网

liruaixiangjijiushipixel 9xiliedeyidamaidian,gugefuyuqi“shijieshangdiyigeaiqudongdexiangji”dechenghao。haiyoubeizhezhongjieshaode“gemini ai”liaotianjiqiren,bujinzaijielizhengmingqiaigongnengbuzaishi“rengongzhizhang”,bingqiehaiqiaoqiaolacaileyoushangyiba。jugugeanzhuoshengtaixitongzongcaisamier·samatejieshao,“geminizhichi45zhongyuyan,fugai200duogeguojiahediqu,bingqiewuxuyilaidisanfangaitigongshang。”

zheiliangdian,doujiangmaotouduizhunlepingguo。

zhongsuozhouzhi,jinnian6yue,pingguozhaokaiwwdc 2024shilongzhongjieshaoleapple intelligenceyouduomeqiangdadeshujuchuliheqingjingganzhinengli,nenggoujiyonghudailaigengjiagexinghuadezhinengfuwu,danshijinnianjinxianyumeiguodiqutigongyingyubanben。

ciwai,pingguoyuopenaihezuo,jiangchatgptjichengdaoios、ipadoshemacosxitongcengyinfaguanyuyinsibaohudezhengyi。gugezeqiangdiaogemini aizhushoudeduandaoduananquanxing,shengchengyonghudeshujujiangbuhuijiaojidisanfangaitigongshangchuli。

苹果计划与OpenAI合作将ChatGPT融入Siri中

zaiaishangjiaoliang,gugeyexinbobo,shituliyonganzhuoxitongpangdadeyonghujishuheguangfandeshebeifugailaishixianwandaochaoche。danbushaoyeneirenshirenwei,gugeshoujideshizhanlvbugao,jibianaidailailexingushi,danyebingbuzuyigaibianquanqiujingzhenggeju。gugeaishoujizhenzhengnenggoufahuichugengdayoushidedifangzaiyuqiduizhenggeanzhuoshengtaidefazhanchanshengdeyingxiang。

buguoyouyigegengxianshidewentishi,gugeshoujizaimeiguodeshichangfenezhiyou5%zuoyou,zaiyingguo、deguo、yindudengshichanggengdi,yincihennanzaixiaofeizhongduanshichangnadaohuayuquan。erqiejinliangnianzhongguochangshangyezaoyibushulezijideaizhilu,gugekongpahennanchengweiyonghudexinxuanze。

本质上是OS变革之争

pcyushouji,shizuishihechengzaiaideliangdazaiti,qianzhenenggouchulifuzadeaisuanfahedaxingshujuji,houzhezejihufugaishenghuozhongdesuoyouchangjing,shiyonghujieshouhexiguanaiyingyongdezuijiameijie。gedachangshangqiangtanaishouji,shijishangyeshiweilejinzaozhangwoyidongaishidaiderukou。

conggugecicidailaidechanpinhejishugexinlaikan,xianranshixiwangtongguoaijishulaimibuyingjianduandelieshi,zhongsuzhinengshoujidegongnengyuyonghutiyan,zaishichangjingzhengzhongyingdeyixizhidi。zaishuopingguo,suiranrujinmianlinzheguanyuyinsiyujishudezhiyi,danshidashideshichangzhanyoulvmianqian,pingguodekongjianhaiyouhenduo。

zaijiashangciqianpingguowwdc 2024chengxianchudeaigongnengmingxianyoubieyuqitashoujipinpai,liruxinxitongneizhide“image playground”gongju,bujinzhichiyonghutongguowenbenhuozhecaotushengchengtuxiang,zhichixinxi、beiwanglu、wubianjidengpingguoyuanshengapp,hainengbeiqitadisanfangappdiaoyong。jiyupingguoqiangdaderuanjianshengtai,zheihuichengweipingguoaishoujidetiyanganmingxianyouyuqitapinpaidechayidian。

henduorenshuo,aishoujishichaozuochulaidexuetou,danconggejiachangshangdetouruchengdulaikan,dangqiandeaishoujizhizheng,benzhishanggengxiangshiyichangyouguanosbiangedejiaoliang。ziquniankaishi,guochanshoujichangshangdeyixiliedongzuoyeshizuozheng。

2023nian8yue,huaweituichuharmonyos nextkaifazheyulanban;

2023nian10yue,xiaomifabuziyanshoujicaozuoxitong“xiaomipengpaios”;

2023nian,11yue,vivofabuziyanlanhecaozuoxitong“blueos”,oppozezaicoloros shinianzhiji,gongbucoloros 14 zaiziyanpantanaerxitong、andesgpt、coloros chaosuanpingtaisandajishujiachixiaquanxinshengji;

jinnian1yue,rongyaofabuziyancaozuoxitong“magicos 8.0”。

buguo,zheibingbuyiweizheguochanshoujichangshangdeziyancaozuoxitongkaishichengweizhuliu,shichangdiaoyanjigoucounterpointshujuxianshi,2024nianq1quanqiushoujixitongshichangfene,anzhuo、ios、hongmengfenlieqiansan,jutifenefenbiewei77%、19%、4%,sanzhejihuguafenlequanqiusuoyoushoujishichangfene。

zheizushujushuominganzhuoxitongyijiuyongyouzhehenqiangdetongzhili,zheiyeshigugejihuafaliai,qiaodongshichangdejishi。 “womenzhengzaizhongjianyiaiweihexindecaozuoxitong,bingzhongxindingyishoujidegongneng。”gugeanzhuoshengtaixitongzongcaisamier·samatezaifabuhuishangrushishuo。

suihouhenkuaiyeyouxiaoxitoulu,xiaomi、oppodengguochanshoujichangshangzhengyugugezhankaihezuo,zaiguojishichangfabudechanpinjiangchongfenliyonggugegeminimoxinghegugeyun。ruoppoyugugedejutihezuoshang,oppojierugugegeminideshiguojibanjixing,guoxingbanjiangshiyongoppoziyanaidamoxing。

jiumuqiandeaishoujineijuanqushilaitan,duanceaidefazhanshuipingshituidongxiaofeidianzihuanxinzhouqidezhongyaoyinsu,yeshiyanzhengchangshangjinnianlaizaiaijishushangdedalitourushifoushunlishixianshangyebihuandezhongyaohuanjie,ercaozuoxitongheshengtaixitongdequanmianshengjizeshizhankaijiliejingzhengdeqiemian。

什么是被需要的AI手机

zigongnengji、zhinengjizhihou,aishoujishidaichengweileshoujixingyefazhandedisangejieduan,jujiaozhejishubiangeyuxingyexipai。

buguo,xianqizheichangbiangedeyigezhongyaobeijingshishoujishichangkuxingushijiuyi。

idcfabude《quanqiushoujijidugenzongbaogao》xianshi,2023nianquanqiuzhinengshoujichuhuoliangtongbixiajiang3.2%zhi11.7yibu,zheishishinianlaizuididequannianchuhuoliang。

erlingyifenshujuxianshi,shengchengshirengongzhinengshouji(aishouji)chuhuoliangjiangzai2023zhi2027nianjianxunsuzengzhang,yuji2024nianchuhuoliangzhanbiwei11%,dao2027nianjiangdadao5.5yibu,zhanbi43%,nianjunfuhezengzhanglvwei49%。jigouyujidao2027nian,shengchengshiaizhinengshoujideshichangbaoyouliangjiangtupo10yibu。

yejiushishuo,zaijinjiniandangzhong,aijianghuishiqiaodongshoujishichangxiaofeidezhongyaoganggan,tongshiyehuichengweishoujichangshangzaiyouyige“iphoneshike”daolaishiqiangzhanshantoudexinjiyu。

zhengruqianwensuofenxi,osbiangedejiaoliangshiaishoujishidaineijuandeyidaguanjianpan,danluodaogengshijidewentishanglaishuo,yaoxiangxiaofeizheweiaitaoyaobao,nenggoubeizhenshiganzhidaodebianlicaishiguanjian。rujingedachangshangjitijiamaaiyingxiangchuli,yezhengshiyinweizheishizuirongyizhanxianaichengguo,yezuirongyibeidazhongxiaofeizhetiyandaodegongneng。

yijiachuangshirenjianshouxizhixingguanliuzuohuzaiweiboshangzhiyan:“tuanduijingchangtichuhenduo‘chuangxin’deaigongneng,henduoxiangfadoubeiwoenhuiqu,woxiwangtamennengxiangqingchulianggewenti:1.shibushiyonghumeitiandouzaiyongdechangjing。2.shibushiyonghuhenxiangyao,xianzaimeiyoubeimanzude。”

deque,aishoujishidaidejiasuzoujin,rangjianggushi、pinxuetoubianderongyi。zaijinnianzheige“aishoujiyuannian”,jiajiadounengjiaochuaishoujiliangyan,danxiaofeizhequehuoxuhennanzhenzhengxuyaoqieyuanyiweizhifufei。duanqishijiannei,aiyuxiaofeizheeryan,yijiuzhinengshijinshangtianhuadezengzhigongneng,erfeibiyaoxuqiu。

zhiyuall in aideshoujichangshangmen,jianggushishiqici,tourujishudailaidetiyanshengjicaishixiageshidailidezhenyoushi,jiyuyonghushujutigonggexinghuatiyandecongmingshouji,caishizhenzhengbeixuyaodeaishouji。

排版/Annalee

本文为转载内容,授权事宜请联系原著作权人。