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bawangchaji、chabaidaochuangxianggang,kaiyejibaodan

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霸王茶姬、茶百道闯香港,开业即爆单

danqudaoxianggangdeneidixinchayinmenbingfeiquandouruyudeshui。

图片来源:微博@霸王茶姬CHAGEE

界面新闻记者 | 卢奕贝

界面新闻编辑 | 牙韩翔

bawangchaji、chabaidaobuyueertongdixuanzeyuguoqinghuangjinzhouzaixianggangkaidian。

bawangchajidexianggangshoujiamendianweiyuk11gouwuzhongxin,pilinxicha、naixuedechamendian,gangmeipingluncheng“daduitaiweinong”。bawangchajifangmiangaosujiemianxinwen,zhengshiyingyeliangtian,bawangchajixianggangshoudianleijixiaoshoubeiliangjin1wanbei。

zhengshikaiyeqian,bawangchajiyizaixianggangshiyunyingleyizhou,juxianggangmeitibaodao,shiyingyedisantian,bawangchajixianggangshoudiangaofengqidengdaibeishuchaoguo200bei。zaixiaohongshushang,youxiaofeizheshaichudingdanjietuxianshiqianfang1285beizhizuozhong,yujidengdai5xiaoshi20fenzhong。

zaichanpinfangmian,bawangchajixianggangshoudianmuqianjinshangxianle6kuanchanpin,baokuoboyajuexian、wanlimulandeng,shoujiazai28-34gangyuanzhijian,jiaoneidishoujialvegao。bawangchajifangmianbiaoshi,qiyuchanpinyejiangzaihouxushijianneiluxushangxian。 

图片来源:微博@霸王茶姬CHAGEE

chabaidaodexianggangshoudianyezai9yue30rikaishileshiyingye,gaipinpaixiangguanfuzerengaosujiemianxinwenzhengshiyingyeshijianwei10yue11ri。

chabaidaozaixianggangshangxianle20kuanzuoyouyinpin,baokuoyangzhiganlu、qingtimolideng,shoujiayejiaoneidiyousuoshangdiao,biruzhongbeiyangzhiganluneidimai18yuan,xianggangmai32yuangangyuan。qixuanzhicelveyubawangchajiyousuobutong,meiyouxuanzegouwuzhongxin,ershikaizaiwangjiaoditiezhanfujindeyuanjingdashajiepu。genjuxiaohongshutiewen,shiyingyeqijianqipaiduishijianyezaibanxiaoshiyishang。

图片来源:小红书@茶百道香港

事实上,已经有一大串内地咖啡茶饮品牌前往香港开店

2023年3-4yue,ningmengchapinpai“ningmengmeng”、“linxiangningshoudaningmengcha”、“chajiuxingqiu”jielianzaijianshaju、wangjiaodengdikaidian;2023nian12yue,mixuebingchengzaixianggangwangjiaokaichushoudian,kaiyeshiyouxiaofeizhepaiduichao40fenzhongcaimaidaoyibeiyinpin;jinnian4yue,shuyishaoxiancaoyezaijiulongbujuleyijiamendian。

danqudaoxianggangdeneidixinchayinmenbingfeiquandouruyudeshui。yiguimokuozhangzhuchengdemixuebingchengjinjunxianggangyiyou10geyue,muqianzaixianggangjinyou5jiamendian,sanluozaiwangjiao、tongluowan、zuodundenggequ,shangweiyoutisukaidiandequshi。

xuewangyeyaojieshouxianggangchaogaogudingchengbendekaoyan。wangjiaocuntucunjin,ermixuebingchengshoudiansuozaideyinxingzhongxinguangchangpuzuyeshiruci。xianggangmeitibaodaochengtongchangyigemianjiyue412pingfangchi(yue38.3pingfangmi)dedianpu10yuedezujinwei20wangangyuan。ruguomixuebingchengdezujinqingkuangxiangsi,zeyiweizhedanshijiaozu,yi10gangyuanyibeijisuan,meigeyuexuyaoyao2wanbeinaichacaijiaodeqizujin。

zheihaimeisuanxiangganggenggaoderenlichengben——jumixuebingchengciqianfabudexianggangzhaopinhaibao,qidianzhang/diaoyinshideyuexinzai15000-22000gangbiqujian,jianzhidianyuan50-60gangyuan/xiaoshi。youmixuebingchengdechengbenqingkuangkan,tazairuxianggangzheiyangdepuzuyugongzigaoangdediqukaidian,dandianlirunkongjianhenyouxian。

gengzaoyiqiande6yue,shenzhichuxianleneidichayinpinpaitizaotuizudeanli。

ningmengmengciqianyiyuezuqiwangangyuannaxialewangjiaomidundaohenglongdashadipu,zuyuezhi2025nian4yue。danziqunian6yuekaiyehou,yejibiaoxianbulixiang,zuizhongzaijinnian6yuefentuizu。buguo“ningmengmeng”zaixianggangbingfeiquanxianjieye,muqianzaihongkan、shenshuibudengdihaiyou3jiamendian。

ningmengmengcengzaixiaohongshushangjieshituizuyuanyin,chengzaixianggangkaidianchengbenjuda,meiyuezujinyao3.6wandao13wangangyuan,zhuangxiufeizai15wanzhi25wangangyuanzhijian;renlifangmian,yiyijiamendianxuyaosangerenlaiji,yigeyueyaozhifu6wanzhi8wangangyuanchengben。

zaixianggangkaidianhuoxubusuanyijianxingjiabihengaodeshiqing。yiweizishenchayinrenshicenggaosujiemianxinwen,zixianggangkaiguanhou,qipinpaimendianzaishenzhendeyejiyuanhaoguoxianggang,zheibufenyouyuxianggangrenrezhongyubeishangxiaofei,erbendirenzaixianggangdegoumaipincizaikaiguanhoubingmeiyouxianzhutisheng。

dangran,neidichayinpinpaifenfenchuanggang,yeyinshougangrenbeishangxiaofeichengfengyingxiang,xianggangduodiqupuweizulinyewuchengya。

zhongyuan(gongshangpu)fabudeyuebaoxianshi,jinnian8yue,xianggangshangpushichanggongludeyue278zongzulinchengjiao,jiao7yuehuanbixiadie11.46%,jiaoquniantongqixiadie24.04%,chengjiaojinewei3271wangangbi,jiao7yuehuanbizengzhang6.69%,jiaoquniantongqixiadiele22.76%。chujianshajuquwai,8yueliudahexinxiaofeiqushangpukongzhilvjunludeqingweishengfu,zhonghuan、tongluowanjiwanziquzuixinkongzhilvjunludeshengfuyue0.03zhi0.11gebaifendianbudeng。

ciwai,xianggangshichangrongliangbijingyouxian,neidichayinpinpaiyehennanzaiciyikaoguimoxiaoyinglaitishengzhengtiyeji。

xichazaozai2018nianjiujinjunxianggang,qijianjinglilehenzhangyiduanshousuozhefudeshiqi,houxuzai2023nianzhongxinhuifukaidian,buguomuqianqixianggangmendianzongshurengwei6jia;naixuedechazai2019nianjinruxianggangkaidian,muqianyejinyou1jiamendian。

shishishang,xianggangguoquliuxingdetaishinaichapinpaimenyeguimobuda。genjuxianggangbandazhongdianpingpingtaiopenrice,muqiantianrenmingchayongyoumendian56jia,gongchayongyoumendian28jia,comebuyteamendian22jia,yifangtaiwanshuiguochamendian15jia,nuttea8jia。

jishimianlinzhongzhongkunnan,jinjunxianggangduineidikafeichayinpinpaieryanrengyouzhezhuduozhongyaoyiyi。duipinpaieryan,qianwangxianggangkaidianyeshizishenchuhaizhanlvezhongzhongyaodeyihuan。youyuxianggangguojihuachengdujiaogao,neidipinpaikeyizaiwenhua、xiaofeixiguanshenzhixiaofanganbaodengfangmianjinxingshiyingyudiaozheng。

未经正式授权严禁转载本文,侵权必究。

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霸王茶姬、茶百道闯香港,开业即爆单

danqudaoxianggangdeneidixinchayinmenbingfeiquandouruyudeshui。

图片来源:微博@霸王茶姬CHAGEE

界面新闻记者 | 卢奕贝

界面新闻编辑 | 牙韩翔

bawangchaji、chabaidaobuyueertongdixuanzeyuguoqinghuangjinzhouzaixianggangkaidian。

bawangchajidexianggangshoujiamendianweiyuk11gouwuzhongxin,pilinxicha、naixuedechamendian,gangmeipingluncheng“daduitaiweinong”。bawangchajifangmiangaosujiemianxinwen,zhengshiyingyeliangtian,bawangchajixianggangshoudianleijixiaoshoubeiliangjin1wanbei。

zhengshikaiyeqian,bawangchajiyizaixianggangshiyunyingleyizhou,juxianggangmeitibaodao,shiyingyedisantian,bawangchajixianggangshoudiangaofengqidengdaibeishuchaoguo200bei。zaixiaohongshushang,youxiaofeizheshaichudingdanjietuxianshiqianfang1285beizhizuozhong,yujidengdai5xiaoshi20fenzhong。

zaichanpinfangmian,bawangchajixianggangshoudianmuqianjinshangxianle6kuanchanpin,baokuoboyajuexian、wanlimulandeng,shoujiazai28-34gangyuanzhijian,jiaoneidishoujialvegao。bawangchajifangmianbiaoshi,qiyuchanpinyejiangzaihouxushijianneiluxushangxian。 

图片来源:微博@霸王茶姬CHAGEE

chabaidaodexianggangshoudianyezai9yue30rikaishileshiyingye,gaipinpaixiangguanfuzerengaosujiemianxinwenzhengshiyingyeshijianwei10yue11ri。

chabaidaozaixianggangshangxianle20kuanzuoyouyinpin,baokuoyangzhiganlu、qingtimolideng,shoujiayejiaoneidiyousuoshangdiao,biruzhongbeiyangzhiganluneidimai18yuan,xianggangmai32yuangangyuan。qixuanzhicelveyubawangchajiyousuobutong,meiyouxuanzegouwuzhongxin,ershikaizaiwangjiaoditiezhanfujindeyuanjingdashajiepu。genjuxiaohongshutiewen,shiyingyeqijianqipaiduishijianyezaibanxiaoshiyishang。

图片来源:小红书@茶百道香港

事实上,已经有一大串内地咖啡茶饮品牌前往香港开店

2023年3-4yue,ningmengchapinpai“ningmengmeng”、“linxiangningshoudaningmengcha”、“chajiuxingqiu”jielianzaijianshaju、wangjiaodengdikaidian;2023nian12yue,mixuebingchengzaixianggangwangjiaokaichushoudian,kaiyeshiyouxiaofeizhepaiduichao40fenzhongcaimaidaoyibeiyinpin;jinnian4yue,shuyishaoxiancaoyezaijiulongbujuleyijiamendian。

danqudaoxianggangdeneidixinchayinmenbingfeiquandouruyudeshui。yiguimokuozhangzhuchengdemixuebingchengjinjunxianggangyiyou10geyue,muqianzaixianggangjinyou5jiamendian,sanluozaiwangjiao、tongluowan、zuodundenggequ,shangweiyoutisukaidiandequshi。

xuewangyeyaojieshouxianggangchaogaogudingchengbendekaoyan。wangjiaocuntucunjin,ermixuebingchengshoudiansuozaideyinxingzhongxinguangchangpuzuyeshiruci。xianggangmeitibaodaochengtongchangyigemianjiyue412pingfangchi(yue38.3pingfangmi)dedianpu10yuedezujinwei20wangangyuan。ruguomixuebingchengdezujinqingkuangxiangsi,zeyiweizhedanshijiaozu,yi10gangyuanyibeijisuan,meigeyuexuyaoyao2wanbeinaichacaijiaodeqizujin。

zheihaimeisuanxiangganggenggaoderenlichengben——jumixuebingchengciqianfabudexianggangzhaopinhaibao,qidianzhang/diaoyinshideyuexinzai15000-22000gangbiqujian,jianzhidianyuan50-60gangyuan/xiaoshi。youmixuebingchengdechengbenqingkuangkan,tazairuxianggangzheiyangdepuzuyugongzigaoangdediqukaidian,dandianlirunkongjianhenyouxian。

gengzaoyiqiande6yue,shenzhichuxianleneidichayinpinpaitizaotuizudeanli。

ningmengmengciqianyiyuezuqiwangangyuannaxialewangjiaomidundaohenglongdashadipu,zuyuezhi2025nian4yue。danziqunian6yuekaiyehou,yejibiaoxianbulixiang,zuizhongzaijinnian6yuefentuizu。buguo“ningmengmeng”zaixianggangbingfeiquanxianjieye,muqianzaihongkan、shenshuibudengdihaiyou3jiamendian。

ningmengmengcengzaixiaohongshushangjieshituizuyuanyin,chengzaixianggangkaidianchengbenjuda,meiyuezujinyao3.6wandao13wangangyuan,zhuangxiufeizai15wanzhi25wangangyuanzhijian;renlifangmian,yiyijiamendianxuyaosangerenlaiji,yigeyueyaozhifu6wanzhi8wangangyuanchengben。

zaixianggangkaidianhuoxubusuanyijianxingjiabihengaodeshiqing。yiweizishenchayinrenshicenggaosujiemianxinwen,zixianggangkaiguanhou,qipinpaimendianzaishenzhendeyejiyuanhaoguoxianggang,zheibufenyouyuxianggangrenrezhongyubeishangxiaofei,erbendirenzaixianggangdegoumaipincizaikaiguanhoubingmeiyouxianzhutisheng。

dangran,neidichayinpinpaifenfenchuanggang,yeyinshougangrenbeishangxiaofeichengfengyingxiang,xianggangduodiqupuweizulinyewuchengya。

zhongyuan(gongshangpu)fabudeyuebaoxianshi,jinnian8yue,xianggangshangpushichanggongludeyue278zongzulinchengjiao,jiao7yuehuanbixiadie11.46%,jiaoquniantongqixiadie24.04%,chengjiaojinewei3271wangangbi,jiao7yuehuanbizengzhang6.69%,jiaoquniantongqixiadiele22.76%。chujianshajuquwai,8yueliudahexinxiaofeiqushangpukongzhilvjunludeqingweishengfu,zhonghuan、tongluowanjiwanziquzuixinkongzhilvjunludeshengfuyue0.03zhi0.11gebaifendianbudeng。

ciwai,xianggangshichangrongliangbijingyouxian,neidichayinpinpaiyehennanzaiciyikaoguimoxiaoyinglaitishengzhengtiyeji。

xichazaozai2018nianjiujinjunxianggang,qijianjinglilehenzhangyiduanshousuozhefudeshiqi,houxuzai2023nianzhongxinhuifukaidian,buguomuqianqixianggangmendianzongshurengwei6jia;naixuedechazai2019nianjinruxianggangkaidian,muqianyejinyou1jiamendian。

shishishang,xianggangguoquliuxingdetaishinaichapinpaimenyeguimobuda。genjuxianggangbandazhongdianpingpingtaiopenrice,muqiantianrenmingchayongyoumendian56jia,gongchayongyoumendian28jia,comebuyteamendian22jia,yifangtaiwanshuiguochamendian15jia,nuttea8jia。

jishimianlinzhongzhongkunnan,jinjunxianggangduineidikafeichayinpinpaieryanrengyouzhezhuduozhongyaoyiyi。duipinpaieryan,qianwangxianggangkaidianyeshizishenchuhaizhanlvezhongzhongyaodeyihuan。youyuxianggangguojihuachengdujiaogao,neidipinpaikeyizaiwenhua、xiaofeixiguanshenzhixiaofanganbaodengfangmianjinxingshiyingyudiaozheng。

未经正式授权严禁转载本文,侵权必究。