niandichuxingji，zhonggaoduanjiudianyouyicichengweixinzhongchanlvxingjutingdetaolunshouwei。

“xiangyaotiyanbuyiyangdechenjinshihaibinlvyou，shandongrizhaojueduishibukecuoguodechengshizhiyi。“bujiuqiandehuangjinzhouzhangjia，zaihulianwangdachanggongzuojin6niande90houxiaowu，tediyudinglerizhaodangdiyijiajinaizhewanpingkoujingqudexinkaiyezhonggaoduanjiudian。“lianzhezhule3tian，yiranjingxiganmanman”。

xiaowugaosujiemianxinwenjizhe：“nandedejiaqi，keyizhuguiyidiande，danshibunengzhuguile，zhusushanghuadeqianyidingyaowuchaosuozhi。”erzhuiqiugaoxingjiabi、pinzhiganzhusutiyande，buzhixiaowuyigeren。

questmobile《2024xinzhongchanrenqundongchabaogao》xianshi，xinzhongchanquntiguimobuduankuoda，25suidao30suidenianqingrenqunzhanbijiejin40%，chengweituidonglvyoushichangzengzhangdezhuyaoliliang。congxiaofeipianhaoshangkan，gaoxiaofeiyiyuanrenqunzhanbidadao39.8%，tamensuorepengdexiaofeilingyu，wuyibushijianjuxingjiabihegexinghuadexuanze。

xiaofeipianhaozuoweishichangxuqiudezhongyaotixian，yeduigongjicechanshengleshenyuanyingxiang。

jujiemianxinwenshuli，jinnianyilaibaokuojinjiangjiudian（zhongguoqu）、huazhujituan、yaduojituandengzaineideduogeguoneijiudianjutoujinxingle“nizhuiwogan”shidezhonggaoduanchanpinshengji，yishiyingxiaofeiqushibianhua。nianchuyinglainianqingzaizaodebainianxianfengminzujiudianpinpaijinjiangdoucheng，qishengjihoude3.0banshoudian，yeyuguoqingqianzairizhaokaiye，chengjielezhonggaoduanjiudianshichangdehuorekeliu。

在中高端酒店，轻松拿捏“质价比”

xiaowuruzhudezheijiarizhaowanpingkoujingqujinjiangdouchengjiudian3.0ban，guangshijuejiadediliweizhi，jiuxiyinlexuduoyoukezaijieqianqiangxianyuding——jiudianjuliwanpingkoujingqujin1.5gongli，rizhaodewanghongdengta、aixinhai、shifansaijidi、wanpingkouyuchangdengbidakadi，dousanluozaizheitiaojinhuanghaianxianshang，10fenzhongchechengdoukedida。

jiudianzaishejishangqiaomiaodijiangzhongguowenhuayuansuhedangdihaibinyuansurongruqizhong。youqishirichuriluoshifen，manbuzhangzhangdehaianshatan，jinhuangsedeguangying、zhangchaoshihaishuidebilan，yujinjiangdoucheng3.0deganyulan、liulijinxianfengseshifenxiangpei，jilvrenyizhonghunrantianchengdemanzuganhechenjingan。

jiemianxinwenjizhezaitiyanshifaxian，yitarujiudian，jiuyoumanmandeguofeng。zaidatangtebieshezhide“congqian-chashi”li，shenzhemamianqunde“binlidashi”huifengshangyibeirecha，yongzhongguochuantongdechadaoliyi——“fenghuangsandiantou”laiyingjiemeiyiweibinke，shizhitunqulvtudepibei。

wuchubuzaidedongfangfenggeyusecai，diandinglekerenruzhudetiyanjidiao；jiudianxuanpinshangzequanbucaiyongyunnanbaiyao、mengbaihedengguohuopinpai，shijinjiangdoucheng3.0duyoude“minzugongyinglian”……wuweibuzhidexijie，rangkerentihuidaojiudiandeyongxin。

jiemianxinwenjizheguanchadao，huangjinzhouzheijiajiudianyinglaidabolvyouke，yinlinjinhaitan，kaolvdaozhukexuqiu，jiudianhuixiangqinzikequnmianfeitigongwashatongtaozhuang，fangbianxiaopengyouganhaiwansha；bingzaixianyanweizhibaifangfujinlvyoujingdiandejieshaolipai，fangbianquyue、guihuaxingcheng。zuiyouqudeshijiudianzaocan，youdangditesedebayushuijiao、haishazimiandengdidaomeishi，rangzhukezaiduanzanjutingdezaochen，yenengzaishejianlinglvezheizuochengshidedutefengwei。

pingjiejuejiadeweizhi、dutedefengge、tiexinjingxidefuwu，jiudianzaiguoqingjieqijian，zongheruzhulvchao90%。zaiyudingpingtaishang，“lijingquhaojin”、“fuwureqingnaixin”、“henxihuanjiudiandesheji，yougaojigan，gendangdidehaibinfengshifentiejin，ruzhuxinqinghenhao”dengzhukehaopingbuduan。

jinjiangjiudian（zhongguoqu）zhonggaoduanyunyingbufuzerensunyabinjieshoujiemianxinwencaifangshibiaoshi，“jiudianbiaozhunhuafuwushijichu，gexinghuashijiudiandefujiayoushi。zaibiaozhunhuafuwuhegexinghuafuwutongshijinxingdejichushang，yaobuduanwajuegengduoxindefuwuhepinzhichuangxinkongjian，tishengxiaofeizhedemanyidu。” 

touguojinjiangdoucheng3.0shoudiantiyandeshichangqiepian，jinnianhuangjinzhoujiaqiguoneilvyoureduzaici“baobiao”degexiangshuzibiandegengjiajuxiang。gegejiudianyechongfenganshoudaolechuxingshichangduizhonggaoduanjiudiandepianhaoyuredu。

yijinjiangjiudian（zhongguoqu）shujuweili，muqianqizhenggepinpaijuzhenlizhonggaoduanjiyishangpinpaishuzhanbigaoda80%。guoqingzhangjiaqianwutian，jinjiangjiudian（zhongguoqu）qixiazhonggaoduanpinpairevpar、chuzulvtongbijunyoutisheng。qizhong，libojiudian10yue3richaoqichengjiudianmanfang；dujiajiudianpinpaijinggeqixialiangjiazaiyingjiudian——shanghaijinganjinggejiudianlianxuwurimanfang，tengchongjinggebanshanwenquanjiudianrevparchao1700yuan；huiyujiudianrevpartongbizengfu56%。

“meixiangdaogaotiezhoubiandejiudian，yenengchaochuwodeyuqi。”xiaohongshuyonghu“angza”fatiecheng，qianduanshijiantadagaotiehuiguangzhou，zaiguangzhounanzhanliruijiudianguoduleyiwan，meixiangdaozheigenianqingchaoliupinpaidaijitazhuduojingxi。

“angza”huiyicheng，duiliruipinpaidediyiyinxiang，yiheihongliangseweizhuxuanlvguanchuanzhenggejiudianshineisheji，zhiganzuodebibushaoguojiliansuodenianqingpinpaihaiyaohao。taruzhudeshiliruistudiofang，yushipeibeiledaisenyuacca kappabaitaigerenxihu。bujinruci，kefangzhinenghuashejixianjin，waimaijiqirendepeisongjinduhaihuixianshizaidianshishang。

“dachengzaowangaotiejiebo，zaiguangzhounanzhanliruiguoduwuyishifujindezuiyoujie，jingguozheicichaoyuqidetiyan，xiaciyoujihuihaiqudakaqitajialirui。” “angza”biaoshi。

不仅要出圈，更要抓住服务本质

jinnianzhonggaoduanjiudianpinpaizhisuoyinenggou“chuquan”，hendachengdushangshigedajiudianjituanshengengzhonggaoduansaidao、chixujinxingchanpindiedaihuanxindejieguo。

suirangejiadebanbenshengjijindubuyi、fazhanlinianyouchayi，danweiraodehexinchuqiyizhi——jiudianshiyizhongfuwuchanpin，zaixindeshichangxuqiuxia，jujiaoyonghutiyan、huiguichanpinbenzhi，zuidachengdushangpipeixiaofeizhexuqiu。

duiyulvreneryan，shuihao、chihaoshiruzhujiudiandeliangdahexinxuqiu。jinnianlaizhonggaoduanjiudianpinpaichixuzaijingxihuayunyingshangfali，rangkerenxiangshoudaobuxunseyuhaohuajiudiandefuwu。

zheiyidianzaizaocanfangmianyouzhiguantixian。zuoweijinjiangjiudian（zhongguoqu）qixiazhonggaoduandujiajiudianpinpai，yunjujiudianteyijiangguangshi“manzaocha”delinianrongrujiudianzaocanshejizhong。

yiweiruzhuguotaiantaishantianpinghuyunjujiudiandekerengaosujiemianxinwen，yuxishizizhuzaocanbutong，yunjude“manzaocha”meiyidaodianxindoupoweiyongxin：piboxianzudexiajiao、xiannenduozhideshaomai、xiangtiankekoudechashaobao……zaochadianxinjixianzhuguangshijingzhougebushaoyu5zhong，henbudemeizhongdoujiadaopanzhongchangyixia。lingwaihaiyouzhongxishilengrecai、suannai、xianzhaguozhi、shuiguodenggepinleimeishi40duozhongkegongxuanze。

“zaizhonggaoduandehonghaishichangli，fuwuchuangxinshipinpaiyunyingtuoyingerchudeguanjian。”sunyabinjieshao，hangshijichufuwudetongshi，jinjiangjiudian（zhongguoqu）buduanwajuegepinpaidedutedna，yaoqiuzhonggaoduanjiudiandezaocan，baohanpinpaitese——lirujinjiangdouchengdejitangxiaohuntun、liruidepisa、libodeboleduletiantianquan，hebenditese——liruxianyouroujiamo、zenggao，rizhaoyoubayushuijiao、haishazimiandeng。kerendaomeiyijiajiudian，zaishejianjiunengganshoudaobutongpinpaidechayi，changdaodidaodebendimeishi。

zhidezhuyideshi，zhuanzhuchihaozhiwai，libojiudianhaitansuole“yanhui”xinlanhai，dazaochuquanxinshangyemoshi，chengweiguoneiweiyitigongzhuanyeyanhuifuwudezhonggaoduanguojijiudianpinpai。

jujiemianxinwenlejie，guoqingjiaqiweimanzuhunyangukedexuqiu，libojiudiantigongle“yanhuicehua、changjingbuzhi、dingzhicaipin、sirenguanjiashifuwu、hunshadingzhi、hunchefuwu、siyigenzhuang、sheyingshexiang”dengyizhanshifuwu。

yizhongqingnananchayuanzhangshengqiaoditiezhandelibojiudianweili，guoqingjieqijiangaidianjubanle8changhunyan，leiji470duozhuo。zheizhongshangyemoshibujinranglibojiudiangenxiaofeizhezhijiandejiaohuchangjingbiandegengjiafengfu，yecujinlejiudiandeyinglinengli。

chihaozhiyu，baozhangkeren“shuigehaojue”yeshidangxiagedazhonggaoduanjiudianpinpaigongtongfalidefangxiang。liruijiudianyou“xuanzhenfuwu”，chufangjianbiaopeiyigaoyidiyurongzhenzhiwai，lingtuichuquanqiaomaizhen、lingyajiyizhen、juemingzihujingzhen、xunyicaozhen、ertongzhenrenkerentiaoxuan。

bujinruci，weilejikerenzaijiaqiliuchugengduoxiuxishijian，liruideouibar · ktchnquantianhoutigongsongcanfuwu，baokuozaocan、wucan、xiawucha、wancan、jiushui，yingyeshijiancong7:30yizhidaowanshang23:30。

精细化运营成为比拼“杀手锏”

yushijingxihuadefuwu，yushixuyaojingxihuayunyingdezhicheng。erzheixiekenengshixiaofeizhekanbudaodedifang。

“henduorenjuede，womenjiudiankaojinwaitan，yongyoudetianduhoudediduanyoushi。dantamenhushileyidian，waitanquyujiudianmiduxiangdangzhigao，pingjunmeizou10bujiuyou1jiashenzhi2jiajiudian。ruhezaigaomidulidazaoduyoutese、shixianyunyingkelidujingxihua，caishijingzhengqushengdeguanjian。” jinjiangdouchengjingdianshanghainanjingfandianzongjinglixiangjiemianxinwentanyan。

jiemianxinwenjizheshidicanguanjinjiangdouchengjingdianshanghainanjingfandianshiyefaxian，zheijiabainianminzufandianwubuchongmanzhexijieqiaosi。biru，qiantairuzhubanlijiedaichufangzhiyougaojiaodeng，kerenbuyongzhanzhedengdaishouxubanli；kerendaodianhuanyingyinliaoshixianzhizuoercheng，ruxianmokafei、xiandiaoqipaoshui；youke“tezhongbingshi”wanleyitianhuidaojiudian，fangjianlitigongyouzhengqiyanzhao、zutie，bangzhuqusanpibei……

shishishang，tongjinjiangdouchengjingdianshanghainanjingfandianyiyang，bianbuzaibutongchengshi、butongjiaoluodeyixianjiudian，shizhonggaoduanjiudiansaidaopinpinzhi、juanfuwu、pinyunyingzuiweijiliedezhanchang。

jinnian3yuechu，jinjiangjiudian（zhongguoqu）zhenduixingdituichule“laoyoujihua”。qiangdiaoqixiajiudianyaoxiangyingjielaopengyouyiyangyingjiemeiyiweiguke，rangmeiyiwei“laoyou”shikeganshoudaodedoushiyoupinzhidesheshihefuwu，mingquele“shushi、qinqie、kekao、jingxin”delaoyoufuwubiaozhun。

gegepinpaiyetuichulegezidaiyoupinpaiyinjidetesefuwu，birujinjiangdouchengdedatangdashifuwu、libode“boxiang”fuwudeng。qizhong，“boxiangfuwu”fugailexiaofeizhelvsushenghuozhongdexijiexuqiu，weizhukezairuzhushitigongnengliangyinpinhe45℃remaojin，rangzhukeganshoudaoyourulaidaopengyoujiadewennuan。zheizhongfuwutiyanshiqitapinpaisuomeiyoude。

weilejiangjingxihuayunyingluoshidaogengshenchu，zhonggaoduanpinpaidebushaoyixianjiudiandouzaijisiguangyi、jifayuangongmendexianhuolinggan，zaimeigexiweifuwuzhongzhurudutejiangxinheqiaosi。

biru，meifengjiejiarigaofengqi，dengdairuzhubanlidekerenzhongduo，nanjingruanjiandadaojinjiangdouchengjiudianjiehepinpaidewenhuadiaoxing，tedizaidatangfangzhileshuxietai，yihuanjieruzhugaofengqikerendengdaidejiaozaoqingxu。

raner，zhuigensuyuan，zhonggaoduanjiudianpinpaiyaoshixianjingxihuayunzuo，libukaijingxihuaguanlijiagoudezhicheng。

sunyabinxiangjiemianxinwentoulu，jinjiangjiudian（zhongguoqu）zhonggaoduanyunyingtuanduiyijinglvxianshishilebianpinghuadeguanlijiagou，jiangguanlixiachenzhiqianduanquyu。tongshi，goujianlecongjicengyuangongdaoquyuzongjingliderencaifazhanlujing，tongguoneibupeixun、waibujiaoliu、zhiyeguihuadengduozhongfangshi，buduantishengyuangongdezhuanyejinengyuzonghesuzhi。

congjiudiantouzijiaodulaikan，suizhexiaofeishengjihexingyezhenghedejiasutuijin，jubeiyidingyijiakongjianheshichangxuqiudezhonggaoduanjiudianpinpaijianghuishitouzishichangdeyouxianxuanzezhiyi。zaijingxihuayunyinghefeifangpingxiaotishengdejiachixia，guoneizhonggaoduanjiudianpinpaitouzihuibaolvhuigengjiakeguan。