文 | 源Sight 柯基
11yue5ri,#leijunchengjiangtuichuxiaomijiaxiao#dengshangweiboresou,yinqiwangyoureyi。
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shanyonghulianwangsiwei“zhengdun”chuantongxingyedexiaomiyouyaokuajiejinrujiaxiaoxingye,zheiyixiaoxizaishichangxunsufajiao。youchuanwencheng,xiaomijiaxiaopeixunfeiyongwei1999yuan,bingtidaoxiaomiyijingbujujiaxiaopeixunlingyu,rugule“jiakaobaodian”beihoudeyunyinggongsiwuhanmucangkejigufenyouxiangongsi(yixiajiancheng“mucangkeji”)。
duici,xiaomifangmiankuaisuhuiying,dangriwanjian,xiaomijituangongguanbuzongjingliwanghuabiaoshi:“leizongzuijinzaifabuhuihezhibozhongqueyoutidao,weilaijiangkaolvduiwomendechezhupengyoumenkaifangxiaomigongsineibudegaojijiashipeixun、saidaojiashipeixun、piaoyipeixunsanleikecheng。juwosuolejie,muqianbingmeiyouzhidingpeixunfeiyongdejutijine,yehemeitibaodaodemoujiaxiaoappwuguan,qingdajiazhixi。”
congxiaomigongsichuangshirenleijundejutibiaoshulaikan,dequeshiwuyiqierujiaxiaosaidao,danhaishishifanglekaifangxiaomigongsineibudegaojijiashipeixun、saidaojiashipeixun、yijipiaoyipeixundengkechengdexinhao。
jiang“fashao”wenhuashiweijingshentutengdexiaomilaishuo,qichexingyede“fashao”wenhua,jianlizaiyonghuyongyoujiaogaoqichelilunzhishiyijijiashijiqiaozhishang,ermuqianjiaxiaosuotigongdekaozhengfuwu,dequehennanmanzuxianshiyewuxuyao。
无意驾校
xiaomisuiranshanyonghulianwangsiwei“zhengdun”chuantongxingye,danyikaozhengweihexinyewudechuantongjiaxiaomoshi,muqiannanruleijunde“fayan”。
yifangmian,jiaxiaobenshenjiushiyimennanzuodeshengyi。
suizhewoguoqichebaoyouliangzhujianzengjia,jiazhaokaoshirenshuzhunianxiajiang,jiapeishichangrongliangchixuweisuo。lingyifangmian,hulianwangjiapeipingtaidexingqi,shidechuantongjiaxiaomianlingengjiajiliedejingzheng。
yicenghuode“shijieshangguimozuidadejiashiyuanpeixunjigou”chenghaodedongfangshishangweili,qiyejijiuchuxianduanyashixiahua。genjudongfangshishangfabu2024niandisanjidubaogao,gongsiqiansanjiduyingshou6.57yiyuan,tongbixiajiang19.54%;guishuyushangshigongsigudongdejinglirunkuisun1.09yiyuan,tongbixiajiang691.32%。
dongfangshishangdeyejixiahua,yujiaxiaoqiyepubiancaiyongzhongzichanmoshiyouguan。yizhiyilai,dongfangshishangjingyingxingfeiliudongzichanzhanzongzichandebililingxianzhenggejiaopeisaidao,zaidianfengqi,qizuiduoyongyouyiwanliangzuoyoudejiaolianche、3000duogexunlianchangdi。
zaixingyexiaxingzhouqi,zhongzichanmoshirongyiyanbianweibaofu,daguimozichantouruhou,pangdadezhejiutanxiaotuoleilegongsidelirunshuiping,daozhiqishourubuzengfanjiang。
lingyifangmian,kaozhengzaoyijinrucunliangshichangjieduan。genjugonganbufabudexiangguanshuju,jiezhi2024nian5yuedi,quanguojidongchebaoyouliangda4.4yiliang,qizhongqicheda3.4yiliang,jiashirenda5.3yiren。
kuangqie,xiaomiyiyoukaozhengyewudebuju,meiyoubiyaozaicunliangshichangshangzailuozixiazhu。jiakaobaodianbeihoudeyunyinggongsimucangkeji,youjiangyinghao、zhuxing、xiaomikejigongtongchengli,muqianshiguoneiyonghushuliangzuiduodehulianwangxuechepingtai。
genjutianyanchaxinxixianshi,mucangkejidedisandagudongshitianjinjinxingchuangyetouziyouxiangongsi,qichigubiliwei17.6%,ertianjinjinxingchuangyetouziyouxiangongsiyouxiaomikeji100%konggu。xiaomiyeshimucangkejidediyidajigougudong。
mucangkejiyouwangchengwei“zaixianjiakaodiyigu”,genjuzhengjianhuiguanwangxianshi,mucangkejishangshifudaobeianyiyouhubeizhengjianjushouli,fudaojigougenghuanweiguangfazhengquan。10yue18ri,guangfazhengquanfabule《guanyumucangkejishoucigongkaifaxinggupiaobingshangshifudaogongzuojinzhanqingkuangbaogao(diwuqi)》。
为了自家社区
shishishang,xiaomiwuyibangzhuyonghunazheng,ershixiangbangyonghu“kaihaoche”,jujiaozaigaojiejiashijishudepeixun。
leijunbiaoshi:“womenhenduorennadaojiazhaoyihou,qishibushizhendehuikaiche。suoyiwomenyougaojijiashipeixun,yousaidaojiashipeixun,youpiaoyipeixun。”
congleijundebiaoshulaikan,gaixianggaojiejiashijishupeixundagailvshimianxiangxiaomichezhu,“daoshihouhuibatakaifangjiwomendechezhupengyoumen,rangdajiadouyoujihuijieshouhaodepeixun。”leijuntanyan。
duiyuxiaomizheileizaochexinshilieryan,jiangqichechenggongjiaofuzhishidiyibu,yonghufuwu、shequwenhuayunyingdengshouhougongzuoyexuyaokuaisugenjin。
yiyulaiweili,qibujinzizhujianshehuandianzhanheshejiaochangsuonio house,haitigong“fuwuwuyou”detaocandeng,yonghuzhixutaochubudao1.2wanyuandenianfei,biankeyixiangshoubaoxian、mianfeiweixiu、shangmenbutai,yijizaiqichebaoyanghuoweixiushitigongmianfeidaibuchedengfuwu。zaigongsideqibujieduan,yulaikancheng“chejiehaidilaoshi”defuwu,yerangqijileilebushaocuyong。
suizhexiaomisu7dejiaofuliangchixuzougao,qichezhushuliangyezaibuduanzengjia,xiangguanjiashifuwu、shouhougongzuoshizaibixing。xiaomiqiche11yue1rizaiguanweixuanbu,10yue,xiaomisu7jiaofuliangchaoguo20000tai,danyuejiaofuliangshoucitupo2wantai。
“yujibenyue(11yue)wanchengxiaomisu7leijijiaofuliang10wantai。”leijunbiaoshi。
10yuefen,xiaomiqichexinzengle11jiamendian,shidequanguo38gechengshidemendianzongshudadaole139jia。ciwai,11yuejihuazaixinzeng11jiamendian,bingjiangyewukuozhanzhiyinchuanhexuzhoulianggexinchengshi。tongshi,yiyou21jiaxiaomiqichefuwuzhongxinyushouquanfuwuzhongxinkaiye,jinyibuzengqianglexiaomiqichedeshouhoufuwuwangluo。
chulexiangguanwangdianpushezhiwai,xiaomihaixuyaohangshixiangguanfuwu,ertigonggaojiejiashijishupeixun,huonengdachuchayihuajingzhengyoushi。
“发烧”才是硬道理
“weifashaoersheng”shixiaomidejingshentuteng,qishouchuangleyonghulianwangmoshikaifashoujicaozuoxitong、fashaoyoucanyukaifagaijindemoshi。
zaixiaomichuangyechuqi,gongsizaimiliaoluntanjianchengleyige“rongyukaifazu”,congjiwanrendeluntanzhongchouxuan200-300weigaohuoyuedudeyonghu,houzhekeyitongguoneiburenyuantongbuhuodexiaomiruanjiangengxindebanben。zuihou,neibuhewaiburenyuanyiqitongbuceshi,faxianwentisuishixiugai。
duiyuxiaomilaishuo,tongguoqianqineixie“jishudaren”dekoubeichuansong,dazhongzainaohaizhongyiduixiaomichansheng“pinpai”gainian,weirihoudepinpaichuquandahaojichu。
xiaomilaidaoqichesaidao,youwangfuzhishoujilingyudelujing。
jiezhimuqian,zaixiaomisu7chezhuquntizhong,“you56%dechezhushipingguoyonghu”。huanyanzhi,xiaomiqichemuqiandeyonghujibenpanbingbuwanquanshizijiatiefen。jiupinpaizhongchengduhewendingxinglaishuo,haishizijiatiefengengjialaokao。
jinnian7yue,leijunzainianduyanjiangdefanchangzhibolitidao,xiaomisu7denvxingchezhuzhanbichaoguole40%,shijishiyongdenvchezhukenengjiejin50%,zheiyuxiaomiciqianchimijishu、youxiegeekde“ligongzhinan”xingxiangdaweibutong。
yinci,xiaomixuyaoxindegainianlai“zhenghe”zheipiqicheyonghu。zaishoujilingyu,xiaomishiyi“gaoji”、“wanji”xiyinyizhong“jishudaren”deqinglai,laidaoqichelingyu,xiaomikaishiqiangdiao“wanche”gainian,zaifabuhuishang,leijunxuanbulexiaomiqicheyuanxingchezainiubeipaochu6fen46miao874dequansu,dengding“niubeiquanqiuzuisusimenche”。
duiyuxiaomilaishuo,nvxingyonghujuduodechezhujibenpan,tongyangyenengqiaodong“wanche”gainian。
zhangqiyilai,chuantongcheqiduiyunvxinggouchedekebanyinxiang,daozhi“wanche”gainianyunvxingchezhuxiangjushenyuan,rezhongyudazaokeai、mini、fennendexiaoche,laiyinghenvxingxiaofeizhedepianhao。
yitongcaozuoxialai,shichangfaxianhaishixiaomisu7zheizhong“quxingbiehua”huo“xingbiezhongli”deshejigengtaonvxingxiaofeizhehuanxin。genjunierseniq《zhongguonvxingqichexiaofeiqushibaogao(2024)》,nvxinggoucheshouxiankanzhongdehaishianquanxingneng、kongjiandaxiaohedonglicaokongdengyinsu。
leijunjinrizaizhibozhongtoulu,xiaomisu7 ultraliangchanbannvxingxiadingyonghuchaoyuqi,henduonvshengxihuankaiqianghandeche。
zhibuguo,xiangbi“gaoji”“wanji”zheizhongkeyizixuechengcailujing,“wanche”dequexuyaoyidingdeshangshoumenjian。kaizhangaojiejiashijishupeixun,shixiaomihennanraoguoqudehuanjie,yuqizhiwangtarentigongxiangguanpeitaofuwu,daoburuqinzixiachang,huoxuhainengwajuechuyixiexindejiyu。
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