文｜新氪度

11yue18ri，xiaomijituanfabudisanjiducaibao，jiaochushishangzuiqiangyeji：disanjidushouru925.1yiyuanrenminbi，tongbizengzhang30.5%；disanjidushouji×aiotfenbushouruweirenminbi828yiyuan，tongbizengzhang16.8%。zhidezhuyideshi，xiaoaitongxueyuehuoyueyonghushuda1.35yi，tongbizengzhang8.5%。

zaozai2020nian，leijuncengzaiquanyuanneibuxinshangbiaoshi：“zai“5g+aiot”zhanchangshang，weilai5nianwomenjiangzhishaotouru500yiyuan！womenyaobaaiot、zhinengshenghuodechixuyoushizhuanhuaweizhinengquanchangjingdejueduishengshi，chediquelizhinengshidaidewangzhediwei。” 

cengjindehaoyanzhengzaiyibubushixian。 

zuoweiyonghuyuxiaomishengtaixitongjiaohudeguanjianqiaoliang，xiaoaitongxuechengweishengtaixitongtuozhandetuidongliliang。erciqianxiaomifabudexiaomi15xilieshouji、xiaomisu7ultra，yijipengpaios 2dengdeng16kuanaiotchanpinxianhouliangxiang，xiaoaishengjiweichaojixiaoai，zhengshijiangxiaoaitongxuejinyibugoujianheyouhua“renchejia”bihuanshengtaixitongdezhijietixian。 

当小爱进入酒店圈

ruguoyaotanxiaomishengtai，womenjiubudebuzaiguanzhuyigeshuju，neijiushijiezhizhi2024nian6yue30ri，xiaomiduiwaitouzidegongsishuliangwei430jia。keyishuo，xiaomide“renchejiaquanshengtai”zhanlveshijiyuyixiliejingzhundetouzijueceergoujiande。zheixietouzibujinjiasulexiaomizaigegelingyudebuju，yeweigongsidezhangqifazhanheshichangjingzhenglitigongleqiangyoulidezhicheng。 

xiaomijituandetouzicelvehuoyueqieduoyuan，zhizaigoujianquanfangweideshengtailian。gaicelvetongguolianggezhuyaopingtaishishi：xiaomichantouhexiaomizhantou。 ;

xiaomichantoucezhongyuchanyelianshangyouhezhanlvebuju，touziyuxinpian、xinnengyuanqichedengguanjianlingyu，zhizaipeiyuhezhichixiaomisuoxuchanyelian，cujingongtongchengzhang。lingyifangmian，xiaomizhantoujujiaochanyelianxiayou，touziyuxiaofeidianzi、zhinengyingjian、wenyudenglingyu，wanshanhetuozhanxiaomishengtaiquan。 

leijundetouziyanguangzaozai2004nianjiuxianluwuyi，dangshitagerentouzilelakala，zongtouzie430wanyuanrenminbi，zheibitouzizuizhongweitadailailechaoguo2yiyuandehuibao，zhanxianleqizhuoyuedetouzidongchali。2012nian，tongguoshunweiziben，leijunduizealerjinxingletianshitouzi，zheibujinzhichilechuangyezhe，yetixianletaduichuangxinqiyedeshenkelijie。 

xiaoaitongxuejiushixiaomituozhanyewudehexin。yifangmian，tashixinyonghuyinrudequdao，qizhinengbianjiedetiyanxiyindaliangyonghuxuanzexiaomizhinengshebei，tuozhanlexiaomishengtaixitongyonghuqun，yinciyonghushitadehexin；lingyifangmian，tashikaifazheshengtaidejichu，kaifazhekejucikaifagezhongzhinengyingyonghejineng，jinyibufengfuxiaomishengtaixitonggongnengheyingyongchangjing。 

2021nian11yue，xiaomizhantouqixiadehanxingchuangyezibentouzishangmeishuzhijiudianjituan，renjiaozibenyue220wanyuan，zhanbi10%degufen，zheibiaozhizhexiaomishoucishezujiudianye。zheiyitouzibujinjiangxiaomidezhinengyingjianheaiotjishuyinrujiudianye，tuozhanlexiaomishengtailiandeyingyongchangjing，yeweishangmeishuzhizaijingzhengjiliedexiachenshichangzhongtigonglejingzhengyoushi，shixianleshuangfanggongyingdejumian。 

投资的本质是投资人

zaileijundetouzizhexueli，touzidebenzhishitouziyuren。taqiangdiao，tadetouziduixiangzhuyaoshineixiejuyouqianlidetuandui，erbushijutidexiangmubenshen。zheizhongtouzizhexueyouzhuyuguibifengxian，yinweijishixiangmushibai，youxiudetuanduirengyoukenengdailingxiangmuchenggong。 

leijuncengzai《pingguchuangyexiangmudeshidabiaozhun》zhongjichulepinggutuanduideliutiaobiaozhun：nengdongchayonghuxuqiu，duishichangjiqimingan；zhicungaoyuanbingjiaotashidi；zuihaoshiliangsangeyoushihubuderenyiqichuangye；yidingyaoyoujishuguoyingbingnengdaiduiwudejishudaitouren（hulianwangxiangmu）；dichengbenqingkuangxiadekuaisukuozhangnengli；lvlipiaoliangderenyouxian，biruyouchuangyechenggongjingyanderenhuijiafen。 

xiaomideshimingshi“rangmeigerendounengxiangshoukejidelequ”，ershangmeishuzhidongshizhangjianceomayingyaocengbiaoshi，gongsiyuanjingshi“rangsuoyourendounengzaixiaochengzhenzhushanghaojiudian”。zheilianggeyuanjingzaibenzhishangdouguanzhuyutishengrenmendeshenghuopinzhi，youqishizaixiachenshichang，xiaomiheshangmeishuzhidehezuo，keyikanzuoshishuangfangjiazhiguandegongming，gongtongzhiliyugaishanxiachenshichangxiaofeizhedeshenghuotiyan。 

gongkaishujuxianshi，jiezhi2024nian10yue31ri，shangmeishuzhiqixiajiudianyifugaiquanguo329gechengshi、1936gequxian，jituanhexinpinpaishangkeyoujiudianzaisansixianchengshidefugailvyidadao100%，zhanxianleshangkeyouzaixiachenshichangdeqiangdabujuheguangfandeyingxiangli。 

下一步，造酒店？

duijiudianxingyedetouzixiaomi，jiang “renchejia” zhanlvedefuwushengtaicongjiatingyanshenzhishangwuhexiuxianlingyu，shixianlefuwuchangjingdeduoyuanhua。zheiyijucuobeihouyunhanzheshenkedezhanlvekaoliang。 

congshichangxuqiujiaodulaikan，suizherenmenshenghuoshuipingdetigaohexiaofeiguanniandezhuanbian，duijiudiandexuqiubuzaijinjinjuxianyuzhusu，ershigengjiazhuzhonggexinghua、zhinenghuadetiyan。xiaomidezhinengyingjianhe aiot jishuzhenghaokeyimanzuzheiyixuqiu，weijiudiankerentigonggengjiabianjie、shushidefuwu。liru，tongguoxiaomizhinengkekongxitong，kerenkeyishixianduifangjiandengguang、wendu、chuangliandengshebeidezhinengkongzhi，tishengzhusutiyan。 

congchanyexietongjiaodulaikan，jiudianyeyuxiaomideqitayewubankuaijuyouhenqiangdexietongxing。yifangmian，jiudiankeyichengweixiaomizhinengchanpindezhanshihetiyanpingtai，xiyingengduoxiaofeizhelejiehegoumaixiaomidechanpin。lingyifangmian，xiaomidehulianwangfuwuhedashujufenxinenglikeyiweijiudiantigongjingzhundeyingxiaoheyunyingzhichi，tigaojiudiandeyunyingxiaolvheshouyi。 

duiyuweishenmexuanzezhitouzishangmei，“gaoxingjiabi” huoxushizhongyaoyuanyinzhiyi。xiaomiyushangmeishuzhizaizhihuijiudianlingyudedazaolinianxiangsi，douzhiliyutongguojishuchuangxinhechengbenkongzhi，jiangzhihuijiudiandejiagejiangdi，shizhigengjiaqinmin，ranggengduoxiaofeizhenenggouxiangshoudaokejidailaidebianjieheshushi。 

那么，小米的下一步会是造酒店吗？

zaozai《xiaomichuangyesikao》yishuzhong，leijunjiuxiedao，ruguotongguotouzibujuchanyeliandeshangxiayou，huijidasuoduankuajiechuangyesuoxiaohaodeshijian。zheitaofangfalun，shileijundailingxiaomitongguoshiyuniandemopagundasuodelai。zongguanrujindexiaomi，chulejingyingzijidechanpinzhiwai，haitongguohengxiangchanyetouzidefangshiduixiangguanchanyelianbuju，dizaoyizhang “milianbantu”。 

congmuqiandequshilaikan，xiaomitouzijiudianyeshiqiduoyuanhuazhanlvedeyibufen。weilai，xiaomikenenghuijinyibutansuojiudianyewudefazhanmoshi，bupaichuyouzizhudazaojiudiandekenengxing。wulunruhe，xiaomizaijiudianxingyedebujudoujiangweizhenggexingyedailaixindebiangehejiyu。