界面新闻记者 | 周芳颖

界面新闻编辑 | 楼婍沁

jinqi，duoweixiaofeizhezaixiaohongshushangfabuleaimashijijiangzai2025nian1yue1riqianwanchengxinyilunzhangjiadexinxi。

duici，aimashizhongguoduijiemianxinwenhuiyingcheng：“cicidiaojiashijiyugongsidingjiacelvedezhengtiguihua，yishiyingguojiguoneishangyehuanjinghuilvshuilvjiqitaxiangguanfaguizhengcedengyinsudebianhuahediaozheng。”

genjuwangchuanxiaoxi，zhangfudagaizai6%dao12%zhijian，jizhongyushoudaipinlei。qizhong，picotin lock“cailanzi”chicun18dejiageyaotupo3wanyuan，zuijingdiandebirkinbojinbaoyujijiagehuitupo10wanyuan。genjuwangyoutongji，aimashiduogerumenkuanbaodaizai2020niandao2024nianzhijianjinglileduolunzhangjia，“cailanzi”18he22、herbag31dengdengguoqusinianzhangjia6000yuan，lindyminisinianzhangjia1.3wanyuan。

kaolvdaobiyadihaitun、biyadiqindengchangxiaodexinnengyuancheshoujiayezai10wanshangxia，aimashiyigebojinbaodeluobaojiageyijingyuyiliangxinnengyuanchexiangdang。

shijishang，zaidiyitiduiliaimashidezhangjiapinlvyijingbusuanpinfan，jibenshangmeinianyici。

chanelxiangnaierjinzai2021nianjiujinxingle3cidiaojia，jingdiankuancfshoudairujinjiageyijingpanshengzhibijin10wanyuandaguan，erzai2017nianzheikuanbaodaishoujiazhiyou3wanduoyuan。luyiweideng2024nianyezhangjialiangci，duogejingdianremenbaodaitijiabushao，biru2023nianchucarryallxiaohaoshoudaimonogramshoujia16500yuan，liangnianjianyizhangzhi21800yuan，zhangfuchaoguo30%。

aimashizhangjiayinfadeyulunfanxiangbingbubiqitayixianpinpaiqianglie，zhuyaoyouyuaimashibingweiguoduyilaizhongchanjiejiherumenjichanpinlaituidongzengzhang，ershizhuanzhuyufuwuchaogaoduanshichang，zheizhongcelvezaijingjihuanjingbodongshiyezhanxianchujiaoqiangdekangfengxiannengli。zheiyidianzaierjishichangshangyeyoucemianyinzheng，zaiershoushechipinshichangshang，aimashishigongrendebaozhixuanxiang，chanpinshiyonghoudehuishoujiageyujutaishoujiaxiangchawuji，shenzhiyoukenenghuigenggao。

jinguanaimashizhanxianchujiaoqiangdeshichangrenxing，danyeweinengwanquanbimiandangqianshechipinshichangdehanyi。caibaoxianshi，2024niandisanjiduxiaoshoueandangqianhuilvjisuantongbizengzhang10%zhi37yiouyuan。gaijidu，aimashigongsizaiquanqiusuoyoudiqudoushixianleyingshouzengzhang，baokuodazhonghuaqusuozaideyataishichang，ludexiaoshouetongbizengzhang7%。caiwuzhixingfuzongcaieric du halgouettanyan，zi2024nianchunjieyilai，zhongguoshichangdekeliuchixuxiajiangqushibingweitingzhi，buguoxiahuaqushibingweijinyibujiaju。

buguo，aimashicaiquletigaokedanjialaiduichongkeliuxiahuadecelve，tongguozengjiazhubao、pigezhipinjinannvchengyidexiaoshouzhanbilaiweichiyejizengzhang。zheiyicelvezaiduanqineishouxiaoxianzhu，qipigezhipin、chengyipeishijizhubaoyewujunshixianle17%zuoyoudequanqiuzengzhang。danwanbiaoyewushoudaozhongguogaoduanwanbiaoshichangchixudimideyingxiang，xiaoshouetongbixiajiang6%，chengweiweiyichuxianyejixiahuadepinlei。

zaizhengtishechipinxingyechengyadedabeijingxia，aimashideyingshoubiaoxianyijingxiangduituchu。tongqilvmhjituandisanjiduxiaoshouejinzengzhang1%，qizhongbaokuoluyiweidenghediaozaineideshizhuangpijubumenshouruzengfuwei9%，zhubaowanbiaobumenzengzhang3%。erkaiyunjituandeyejibiaoxiangengweidimi，disanjiduxiaoshouetongbixiadie13%zhi44.64yiouyuan。zaizhongguoshichang，lvmhjituanbaogaoxianshizhongguodaluxiaofeizhegongxiandexiaoshouetongbixiahuazhongdanweishu，kaiyunjituangengshizaoyule35%dexianzhuxiahua，daozhiqiyataishichangyingshoudafuxiahua30%。

zaishechipinxiaofeiquyulixingdedahuanjingxia，shichangzhengzaijinglimingxiandeliangjifenhua。aimashi、luyiweideng、xiangnaierdengdingjipinpairengzaitongguozhangjiaweichigaoduanshichangdingwei，ermianlinhanyigengshendebufendiertiduipinpaizhengbudebuzhongxinshenshizijideshichangcelve。

zuidianxingdelizishiburberry。zheigeyongyou160duonianlishideyingguoshechipinpaizhengchengrenciqiandegaoduanhuazhanlve“wuruqitu”。genjuzuixincaibao，qi2024cainianshangbannianxiaoshouetongbixiahua22%zhi10.86yiyingbang，zhongguodalushichanggengshixiadie24%。

mianduiyejikunjing，burberryshouxizhixingguanjoshua schulmanxuanbujiangdiaozhengdingjiacelve，weilaishoudaishoujiajiangcongyuanlaide2000yingbangjiangzhi1500-2000yingbangqujian，tongshijiangzhongxinjujiaofengyiheweijinzheilianggechuantonghexinpinlei。zheiyizhuanxiangfanyingchu，zaidangqianshichanghuanjingxia，mangmuzhuiqiushechidingweidecelvenanyiweiji，pinpaixuyaozaiweichigaoduanxingxianghekuodashichangjieshouduzhijianxunzhaoxindepinghengdian。

ciwai，juwayback machinedeshuju，2024nian1yuesaint laurentxiaohaoshoudaidejiagewei2950meiyuan，rujinjiangzhile2650meiyuan，danqijiagerengranyaobi2020niandishi2050meiyuanguideduo。

zheizhongkunjingbingfeiburberryhesaint laurentduyou。zaixiaofeizheriyilixingdetaiduxia，erxianshechipinpaideshichangkongjianzhengzaibeijiya。xiaofeizheyaomexuanzegengjubaozhikongjiandeyixianpinpai，yaomezhuanxiangxingjiabigenggaodeqingshepinpai，shidechuantongerxianshechipinpaidejiazhizhuzhangbiandeganga。

beienzixunyuji2024nianquanqiugerenshechipinxiaofeiyujijiangxiahua2%zhi3630yiouyuan，zheishichuxinguanyiqingwai，zi2008nianjinrongweijiyilaishoucichuxianzhengtixiahua。zaizheiyangdedahuanjingxia，shechipinpaideliangjifenhuaqushikenenghuijinyibujiaju。duiyuerxianpinpaieryan，ruhezaiweichipinpaidiaoxingheshichangfenezhijianzhaodaopinghengdian，bimianxianrubushangbuxiadegangajingdi，jiangshiyigeyanjundekaoyan。