文 | 探客出行 魏帅

编辑 | 冯羽

zuoweiranyoucheshidaizuidadejideliyizhe，fengtianqicheduiyudiandonghuadekangjuyoulaiyijiu。

congdiandongche“heifentouzi”qianrenshezhangfengtianzhangnan，daoqiyezishangerxiajianchihundongheranyoujingjixingkaifadeluxian，fengtianzaiquanqiudediandonghuazhuanxingzhong，henzhangshijianneidougaoju“fanduidiandonghua”dedaqi。

danzheizhongjianchi，zuizhongdaozailexiahuadelirunyuxiaoliangmianqian。

genjujinqipiludefengtianqiche2025cainian（2024nian4yue-2025nian3yue）bannianbaoxianshi，fengtianshangbannianyingyelirunwei2.46wanyiriyuan，tongbixiajiang3.7%，jingliruntongbixiahua26.4%zhi1.9wanyiriyuan。

xiaoliangfangmian，gengshihanjiandichuxianxiahua。shangbancainian（2024nian4yue-2024nian9yue）quanqiuxiaoliangwei455.6wanliang，tongbixiahua4%。

zhongguoshichangfangmian，quanmiandediandonghualangchaogengshirangfengtianxiaoliangchengya。jujiemianxinwenbaodao，jinnian9yue，fengtianzaihuaxiaoliangjinwei16wanliang，tongbixiahua9.2%，xiahuasudugaoyuquanqiuqitashichang。

huoxuzhengshihanjiandelirunxiahuayuxiaoliangbujia，fengtianfangmianyujinqixuanbu，jiyuquanqiujingjibodong、gongyingliantiaozhandengyinsu，jiang2024niandequanqiuxiaoliangyuqicong1095wanliangxiadiaodao1085wanliang。

zheiduiyuyiguanjinshendefengtianlaishuo，bingbuduojian。

gengweihanjiandeshi，zaizhongguoshichangxinnengyuanshentoulvzhujianzougaodejintian，fandiandonghuade“qishi”fengtian，juranchuanchujihuazaihuazengchandexiaoxi。

juwaimeibaodao，fengtianqichejihuamubiaoshizai2030nianqianzaizhongguonianchanzhishao250wanliangqiche。yaozhidao，fengtianzai2022nianhe2023nianzaizhongguoshichangdechanliangfenbiewei184wanlianghe175wanliang。

suiranzheiyixiaoxishangweihuodefengtianfangmianjutidejucuoyinzheng，danzaifengtianciqiandeyifenshengmingzhong，yijingtiji“youyuzhongguoshichangjingzhengjilie，womenzhengzaibuduankaolvgezhongjucuo”。

shishizhengming，zailirunxiahua、xiaoliangbujiyuqideyuanlvjinyouzhixia，kangjudiandonghuadefengtianbixuyaoxingwule。

放养的“电动化”，执拗的丰田

shishishang，zaiguoqudehenzhangyiduanshijiannei，baokuofengtianzaineidekuaguocheqimen，duiyuzhongguoshichangdediandonghuaqushi，yizhibaoyijinshenshenzhi“fangyang”dezhuangtai。

sannianqiande2021nian，beichengzuoxinnengyuanqichedebaofazhinian，xinnengyuanqichedeshentoulvkuaisupansheng，shichangzhongduanyuerjishichangdoujiyukuaisuqiereliedefankui。youqishiguochanpinpai，zaizheichangdiandonghuadekuanghuanzhongchengxianjingpenshifazhan。

danzheichangfanrong，sihuyukuaguocheqimenwuguan。kuaguocheqidezaihuahezipinpaizhiyouliaoliaojikuanxinnengyuanchexing,buzuqianliangdeyuexiaoliang，gengxiangshiwanchengzhongguoshichangde“renwu”。

2022nian，fengtianzaihuatuichuchundianchexingbz4x，younanbeifengtiangongtongxiaoshou。zheikuanbeizhongguowangyouxichengwei“yanzhengma”dechexing，rangfengtiandefensichangtoulekuyulei。

图 / 一汽丰田官方微博

zaizuikaishishangshizhichu，zheikuanchexingshoujiazuigaojin30wanyuan，dadaolefengtianzhongjichedeshoujiaqujian，bushaofengtiandefensizaifengtianranyouchegaocaokongxingyubaozhilvdequshixia，xuangoulezheiyichexing，dansuizhierlaidejiageyaozhan、baozhilvbudao3cheng，rangxiaofeizhezheshinanyijieshou。

zaiganggangshangshide2022nian，bz4xdequannianxiaoliangjinwei1166liang。

bishi，jiuyouyeneirenshipingjia，zaochubz4xdefengtianbingbulijiezhongguoxiaofeizhe，yebulijiezhongguoshichang。guogaodeshoujia、laojiudeneishisheji、bupipeidezhinenghuatiyanyijiyingjiannengli，douyinzangzhefengtianduiyuzhongguodiandonghuashichangde“wuzhi”。

rutongfengtianzheiyangdequanqiuqiye，wulunshiranyoucheshidaihaishidiandongcheshidai，shizhongdaiyou“ouxiangbaofu”，guowangzairanyou、hundongshangdewangpaidiwei，rangqishizhongfengxing“duoyanghua”jishuluxianbingxingzhanlve，bu“aii in”xinnengyuan。

“diandonghuabushiquanshijiedefazhanfangxiang，shijieyemeiyouzhunbeihaoyingjiediandongchededaolai。”fengtianqicheqianrenceofengtianzhangnanzaonianjiandeduanyan，yinzhengzhefengtianzaidiandonghuashangdezhiao。

danzhongguoxinnengyuanqicheshichangdefazhansudu，queyibubudapozhefengtianzhangnande“huanxiang”。zaidiandonghuadelangchaoxia，shizhongbuneimediandonghuadefengtian，yiranyishidaoshichangdecanku。

shujuxianshi，2022nian，fengtianzaihuaxiaoliangwei194wanliang，tongbixiahua0.2%；2023nianzaihuaxiaoliangzejinyibuxiahuazhi190.76wanliang，tongbixiahua1.7%。

erbansuizhejinniannianzhongxinnengyuanqicheshentoulvtupo50%，fengtianzaihuaxiaoliangdexiahuayebuzaishi“wenshuizhuqingwa”。jiezhijinnian10yue，fengtianzaihualeijixiaoliangwei141.29wanliang，tongbixiahua9.3%。

duanduansannianshijian，fenshuilingyijingchansheng。chenglianhui10yueshujuxianshi，hezipinpaishichangfenejitixiahua，zhuliurixidexihezipinpaideshichangfenezhanbijinwei28.7%。

减产or扩产？计划赶不上变化

bansuizhehezipinpaishichangfenejianshao，jianchanyijingchengweizhuduohezipinpaidezhuxuanlv。

jinnian7yue，jiuyouxiaoxicheng，bentianqichejihuajiangzaizhongguoxuejiansanfenzhiyideranyouchechanneng，cong149wanliangjiangzhi100wanliang，xiangdangyubentianquanqiuchanliangyue10%。

suiji，guangqibentianguanfanghuiyingcheng，gongsimuqianyongyou4tiaozhengcheshengchanxian（nianchannengwei77wantai）ji1tiaozaijianshengchanxian（shejichanneng12wantai），qizhongnianchanneng5wantaidedisishengchanxianjihuayu2024nian10yueguanbi，zhengzaijianshedexinnengyuanshengchanxianyujinnian11yuetouchan。

图 / 广汽本田官方微博

erjiuzaifengtianchuanchujiamazhongguozhiqian，fengtianzaihualiangdahezigongsiyiqifengtianheguangqifengtiandejianchanjihuadouzhengzaijinxingzhong。

juwandianbaodao，jinnian3yue21ri，yiqifengtiantaidagongchangdisanshengchanxianjiuhanjiandijinruxiujiazhuangtai，yuanyinshigongchangyougongshijihua。zheicijiaqichixuyigeyue，duoweigongchangyuangongcheng，sanxiangongchangjihuazai4yue23riqianhoufugong。juxi4yue，yiqifengtianweichizhengshitingchan，taidagongchangjinshengkaluola、yazhoushiliangkuanchexing。

guangqifengtianzaiqunian7yueyejinxingleyiboneibudiaozheng，caiyuanjinqianren。

congjianchanjihuadaoshoucibeipiludekuozhangzhanlve，fengtiandezhuanxiangyubianhuashixunsuqieturande。

zheichangmubiaodao2030nianshengchanzhishao250wanliangqichedejihua，daibiaozhefengtianrengduizhongguoshichangchongmanxinxin，huozhekeyichengzhiweiduiyuzhongguodexinnengyuanqicheshichangchongmanxinxin。

yukuozhanjihuatongbudeshi，fengtianyezhenduizhongguoshichangzuochulezhuduodiaozheng，bingzhuyaojizhongzaizaihuaxiaoshouyewuyushengchanyewudejinmizhenghe。

jubangninggongzuoshixinxi，fengtianjihuajinkenengduodijiangguihuahekaifazerenzhuanyijigenglejiedangdishichanghexiaofeizhepianhaodezhongguogaoguanyuyuangong，youqishizaidiandongqichehelianwangqichejishufangmian。

zheizhongzhuanbianwuyishigengzhongguohuadexinhao。

guojizhinengyunzaikejixiehuimishuzhangzhangxiangyebiaoshi，fengtianzhongyuzaidiandonghuafangmianxingwuguolai，zhenzhengrenshidaobentuhuadezhongyaoxing。

lingwai，xiaoxicheng，fengtianzaihuadelingyizhongdadiaozhengshizhongzuheziqiyeyewu。

ciqian，“shuangshengche”moshi，yizhishibaokuofengtianzaineihezipinpaikuodashichangfenedeyingxiaocelve，jizaizhongguodeliangjiahezigongsishengchantongkuanqiche，danshejihepinpaibutong。

danzhongguoshichanghezipinpaimianlindeshichangchongjiyuxiaoliangtiaozhan，rangfengtianbudebuzhongxinsikaoziyuandefenpeiyuxiaolvwenti。zaozaiqunian，fengtianjiuxuanbujiaqiangqizaizhongguoyanfazhongxinyuliangjiahezigongsizhijiandehezuogongxiang。

erzaicicidiaozhengzhong，fengtianjihuajiangmeikuanchexingdeshengchanzaiyigehezigongchangjinxingzhenghe，bingtongguoliangjiaheziqiyedejingxiaoshangwangluojinxingxiaoshou。

迟来的“深情”

zaiyeneirenshikanlai，zheijiaquanqiuzuidadeqichezhizaoshang，zhongyuduiyuzhongguoshichangyoulezhengquederenzhi，yekaishiyouleweijiyishi。

jutouyiyezhijiandedaodiconglaibushiweiyansongting。cengjingtongzhiquanqiutongxinxingyeduoniandenuojiya，yemeiyouxiangdaohuizaipingguogongsidejingongxia，jinianshijianhongrandaodi、xuangaopochan。

zaimoerdinglvbuduanfazhan、xinjishugemingdejintian，jibianrufengtianbandedaxingkuaguoqiye，yebunengquefaweijiyishi。

shishishang，jiuxinnengyuanlangchaoeryan，zaoyikaizhanranliaodianchikaifa、hundongjishuyanjiudefengtian，yizhidouzouzaixinnengyuankaifaqianyan。

shenzhizaozai1992nian，fengtianjiuyijingkaifachuranliaodianchi。danzhidao2014nian，fengtiancaizhengshituichudiyidairanliaodianchiche。

jinshendeyanjiutaiduguranzhidexuexi，danshiruguojiangzheiyangdeyanfalujingyushijianxianfangzhizaishijianjiushijinqiandediandongcheshichangzhong，fengtianhuoxuhaowushengsuankeyan。

shenzhizuichuzaizhongguoshichangtuichudechundianchexingia5、bzxilie，yeshiyilaiyuguangqifangdedaoru，yituoyuguangqidechundianpingtaidazao。

zuoweiquanqiuzuidadecheqi，jingyizhizaohechengbenguanlishifengtianzuidadeyizhang。danzaidiandonghuashidai，zhongguoshichangsuopeiyudexinnengyuanqichechanyelian，yijingzaiquanqiuxinnengyuanshichangzhongbanyanjuzuqingzhongdezuoyong，chuantongcheqifengtiandeyoushiyezaimanmanxiaojian。

zaifengtianduiyudiandonghuayiguandemoshiyubiaotaixia，jibianjiamazhongguoshichangzaiji，bushaozhuanjiayeduifengtianzaihuadefazhanchijinshentaidu。

errujindefengtian，kaishimingxiandixiangzhongguozhizaoshangkaolong。zai2019nianyuzhongguozidongjiashijiejuefangantigongshangxiaomazhixingdachengzhanlvehezuohou，2024nianfengtianzhongguo、guangqifengtianyuxiaomazhixingsanfangchenglihezigongsi，tuidongzidongjiashichuzucheliangchanhuayufuwuluodi。

riqianguangqifengtiantuichudequanxinchexingbozhi3x，yeshiqiyuxiaomazhixingdengduojiahezuohuobandehezuochanwu。

yucitongshi，fengtianyeyijingyuhuaweizaichejilingyukaizhanhezuo。ciqianyouxiaoxicheng，fengtianxiayikuanquanqiuchexingdezhinengjiashifanganjiangcaiyong“fengtian+huawei+momenta”sanfanglianhedemoshi。gaifanganyuhuaweixianyoudeadsgaojiefuzhujiashixitongbutong，zidongjiashigongsimomentahehuaweifenbietigongruanjianheyingjianfangan，sanfangshenduhezuobingzhenghe。

muqiangaixiaoxishangweidedaowanquanzhengshi，dancongmuqianfengtianduiyuzhongguoshichangdekuochanhetourulaikan，yuzhongguogongyingshangdehezuojichengdingju。

zhongguoshichangzhongyudenglailefengtianchilaide“shenqing”。zaizheichangmanjiezoudediandonghuazhuanxingzhong，fengtianmuqianzuodehendagailvdoushizhuiganguochanjingzhengzhedebufa，nengfouzhongsufengtianzaihuaderongguang、dedaoshichangderenke，haiyoudaiyanzheng。

美编 | 倩倩

审核 | 颂文