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jinjiangqixiapinpaishouciguimohuachuhai,5nianjiangzaidongnanyatuozhanchaobaigejiudianxiangmu

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锦江旗下品牌首次规模化出海,5年将在东南亚拓展超百个酒店项目

jinjiangjiudian(zhongguoqu)jiangxieshoumalaixiyajiuguanjituanriyaztuijinjinjiangdoucheng、jingge、feifanyunju、lifeng、jinjiangzhixingwugepinpailuodidongnanyashichang。

来源:视觉中国

界面新闻记者 | 薛冰冰

jiemianxinwencongjinjiangjiudian(zhongguoqu)huoxi,12yue12ri,jinjiangjiudian(zhongguoqu)xuanbu,jiangxieshoumalaixiyajiuguanjituanriyaztuijinjinjiangdoucheng、jingge、feifanyunju、lifeng、jinjiangzhixingwugepinpailuodidongnanyashichang。

shuangfangjihuayouriyazjituanfuzeshangshupinpaizaimalaixiya、yindunixiya、yuenan、laowo、jianpuzhai、feilvbin6geguojiadexiangmukaifa、choujianzhichijiyunyingguanligongzuo。

zheiyeshijinjiangjiudian(zhongguoqu)qixiapinpaishouciguimohuachuhai。genjuguihua,weilai5niannei,jinjiangjiudian(zhongguoqu)jiangyuriyazjituanheli,yushangshuliuguotuozhanchaobaigejiudianxiangmu,kuodajinjiangjiudianzaihaiwaishichangdefene。

guoneijiudianjituanchuhaibingbushixinxianshi,zhibuguozaoqianduoyipinpaishougouweichuhaizhuliufangshi,juyouyidingshilidejiudianjituantongguo“maimaimai”jianghaiwaipinpaishourunangzhong。

liru,2015nianjinjiangchizibaiyiyuanxianjinshougououzhoudierdajiudianjituan——lufujituan(gdl)100%guquan。huazhuyu2019nianwanchengduideguodiyidabentujiudianjituan——deyizhijiudianjituan100%guquanshougouxieyideqianshu,bingzaijinniannianchuzhengshigengmingweihuazhuguoji。

suiranjiezhupinpaishougoujiangchujiaoshenxianglehaiwaishichang,dancongcaiwushujushangkan,haiwaibankuaibujinmeinengdailaizhengxiangzengzhang,fanerchengweiliangjiajiudianjituanyejidetuolei。jinjiangjiudian(600754.sh)caibaoxianshi,guoqude2023nianlufujituanludejingkuisun3468wanouyuan,jiezhijinnianshangbannian,jingkuisunrengdadao949wanouyuan。

ciwai,lufujituanzichanfuzhailvgaoqi,jinjiangjiudianpinfanweiqijiekuantigongdanbao。jinnian9yuefenzhijin,jinjiangjiudianxianhoufabusici《guanyuweiquanzizigongsigdltigongdanbaodegonggao》,danbaoeduzuigaodadao7350wanouyuan。

huazhujituan(1179.hk)fangmianyeleisi,2023nianhuazhuguojiludejingkuisun3yiyuanzuoyou。duicihuazhuqiangdiao,2024yaojixutuidonghaiwaideqingzichanzhuanxing,chixuzhuanzhujiangbenzengxiao。

luosangjiudianguanlijigouyataiqushouxiguwenxiazifanrenwei,kaolvdaozhiqianzhongzichanmoshichuhaideshibai,xinyilunjiudianjituanchuhaibukenengzaiciyazhuzhongzichanmoshi。“muqianguoneidetoubujiudianpinpaijubeiyidingdeyingxiangli,zhengshiqingzichanmoshichuhaideguanjianshike,zaihaiwaishichangjinxingpinpaiheguanlideshuchu。”

congkeguanshichanghuanjinglaikan,jinnianlai,bentujiudianshichangjingzhengjiaju,yuelaiyueneijuan,adr(rijunfangjia)、revpar(pingjunkechuzukefangshouru)denghexinjingyingzhibiaoxianzhuchengya。weilexunqiugengdadezengliang,jiudianjituanyebudebuxiangwaikuozhang。

chulejinjiangjiudianzhiwai,jinliangniandelongjituan、shangmeishuzhijiudianjituandengdouzaijiasuchuhai。

11yuexiaxun,shangmeishuzhizaizhongguojiudianshuzhihuachuhaiyantaohuizhongxuanbu,zhengshichenglishangmeiguojishiyebu,zhongdianzaidongnanya、zhongdong、zhongyadenghexinquyukaizhanyewu。

delongjituancongquniankaishibujuyinnishichang,jinnian9yuewanchengxinyilunzaiyinnixinshoudouquyudetouzi,jihuazaigaiquyukaifayigejijiudian、fuwugongyu、bangonglouhegouwushangchangdezonghequ。

duici,lvyoujiudianxingyegaojijingjishizhaohuanyanfenxicheng,zhongguojiudianshichanggongdayuqiu,zhusuyedejingzhengtaishiyujiamingxian。ciwai,suizhequanqiulvyouyedehuinuan,geguoyoukechuxingpinlvdedafutishengweibentujiudianbujuhaiwaishichangtigongleqiji,zheishibentujiudianchuhaikuozhangdezhongyaoyuanyinzhiyi。

以锦江此次布局的东南亚市场为例,东南亚不仅是全球旅游度假胜地,也是中国游客出境游的热门目的地。jumalaixiyalvyoujudetongji,2024nian1yue-9yue,you250duowanzhongguoyoukedaomalaixiyalvyou,zheibujinchaoguole2023niandequannian,yechaoguo2019niantongqideshuiping。yinnizhongyangtongjijushujuyexianshi,jinnian1yuezhi6yue,yiyou569191mingzhongguoyoukefangwenyinni,jiaoquniantongqiyouxianzhuzengzhang。

jinjiangfangmiancheng,jinjiangjiudian(zhongguoqu)jiangyimalaixiyaweihexin,bingxiangdongnanyaqitaqianlishichangfushe。jiaozhichengshubaohedejiudianshichang,shangshudiqudejiudianliansuohualvjiaodidanzhengzhubulasheng,shichangkaituojiguanlichengbenjiaodi,jiudiancongyerencaifengfu,qiehuarenbilijiaogao,weilaiguimohuafazhanqianlijuda。

jiemianxinwenzhuyidao,cicijinjiangguimohuachuhaidejiudianpinpaifugaiduogeleixing,jiyoujingjixingpinpaijinjiangzhixing,yeyouzhonggaoduanpinpaijinjiangdoucheng、lifeng,ciwaihaibaokuogaoduandujiapinpaijinggehefeifanyunju。

qizhong,jinjiangzhixingshizhongguodiyigezhenzhengyiyishangdejingjixingjiudianpinpai,muqianpinpaizongguimochao1000jia。jinjiangdouchengshijinjiangjiudian(zhongguoqu)zhonggaoduansaidaodehexinpinpai,muqianpinpaizongguimotupo450jia,yikaiyemendianchao200jia,bianbuzhongguo150duogechengshi。

xiazifanrenwei,jinjiangsuotiaoxuandezheiwugepinpaizaiqipinpaijuzhenzhongyunyingnenglidoubijiaoqiang,kaifaqilainandujiaodi。ciwai,fugaigaozhongdiduogedangci、dachuzuhequan,gengnengmanzutouzishangdexuqiu。

未经正式授权严禁转载本文,侵权必究。

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锦江旗下品牌首次规模化出海,5年将在东南亚拓展超百个酒店项目

jinjiangjiudian(zhongguoqu)jiangxieshoumalaixiyajiuguanjituanriyaztuijinjinjiangdoucheng、jingge、feifanyunju、lifeng、jinjiangzhixingwugepinpailuodidongnanyashichang。

来源:视觉中国

界面新闻记者 | 薛冰冰

jiemianxinwencongjinjiangjiudian(zhongguoqu)huoxi,12yue12ri,jinjiangjiudian(zhongguoqu)xuanbu,jiangxieshoumalaixiyajiuguanjituanriyaztuijinjinjiangdoucheng、jingge、feifanyunju、lifeng、jinjiangzhixingwugepinpailuodidongnanyashichang。

shuangfangjihuayouriyazjituanfuzeshangshupinpaizaimalaixiya、yindunixiya、yuenan、laowo、jianpuzhai、feilvbin6geguojiadexiangmukaifa、choujianzhichijiyunyingguanligongzuo。

zheiyeshijinjiangjiudian(zhongguoqu)qixiapinpaishouciguimohuachuhai。genjuguihua,weilai5niannei,jinjiangjiudian(zhongguoqu)jiangyuriyazjituanheli,yushangshuliuguotuozhanchaobaigejiudianxiangmu,kuodajinjiangjiudianzaihaiwaishichangdefene。

guoneijiudianjituanchuhaibingbushixinxianshi,zhibuguozaoqianduoyipinpaishougouweichuhaizhuliufangshi,juyouyidingshilidejiudianjituantongguo“maimaimai”jianghaiwaipinpaishourunangzhong。

liru,2015nianjinjiangchizibaiyiyuanxianjinshougououzhoudierdajiudianjituan——lufujituan(gdl)100%guquan。huazhuyu2019nianwanchengduideguodiyidabentujiudianjituan——deyizhijiudianjituan100%guquanshougouxieyideqianshu,bingzaijinniannianchuzhengshigengmingweihuazhuguoji。

suiranjiezhupinpaishougoujiangchujiaoshenxianglehaiwaishichang,dancongcaiwushujushangkan,haiwaibankuaibujinmeinengdailaizhengxiangzengzhang,fanerchengweiliangjiajiudianjituanyejidetuolei。jinjiangjiudian(600754.sh)caibaoxianshi,guoqude2023nianlufujituanludejingkuisun3468wanouyuan,jiezhijinnianshangbannian,jingkuisunrengdadao949wanouyuan。

ciwai,lufujituanzichanfuzhailvgaoqi,jinjiangjiudianpinfanweiqijiekuantigongdanbao。jinnian9yuefenzhijin,jinjiangjiudianxianhoufabusici《guanyuweiquanzizigongsigdltigongdanbaodegonggao》,danbaoeduzuigaodadao7350wanouyuan。

huazhujituan(1179.hk)fangmianyeleisi,2023nianhuazhuguojiludejingkuisun3yiyuanzuoyou。duicihuazhuqiangdiao,2024yaojixutuidonghaiwaideqingzichanzhuanxing,chixuzhuanzhujiangbenzengxiao。

luosangjiudianguanlijigouyataiqushouxiguwenxiazifanrenwei,kaolvdaozhiqianzhongzichanmoshichuhaideshibai,xinyilunjiudianjituanchuhaibukenengzaiciyazhuzhongzichanmoshi。“muqianguoneidetoubujiudianpinpaijubeiyidingdeyingxiangli,zhengshiqingzichanmoshichuhaideguanjianshike,zaihaiwaishichangjinxingpinpaiheguanlideshuchu。”

congkeguanshichanghuanjinglaikan,jinnianlai,bentujiudianshichangjingzhengjiaju,yuelaiyueneijuan,adr(rijunfangjia)、revpar(pingjunkechuzukefangshouru)denghexinjingyingzhibiaoxianzhuchengya。weilexunqiugengdadezengliang,jiudianjituanyebudebuxiangwaikuozhang。

chulejinjiangjiudianzhiwai,jinliangniandelongjituan、shangmeishuzhijiudianjituandengdouzaijiasuchuhai。

11yuexiaxun,shangmeishuzhizaizhongguojiudianshuzhihuachuhaiyantaohuizhongxuanbu,zhengshichenglishangmeiguojishiyebu,zhongdianzaidongnanya、zhongdong、zhongyadenghexinquyukaizhanyewu。

delongjituancongquniankaishibujuyinnishichang,jinnian9yuewanchengxinyilunzaiyinnixinshoudouquyudetouzi,jihuazaigaiquyukaifayigejijiudian、fuwugongyu、bangonglouhegouwushangchangdezonghequ。

duici,lvyoujiudianxingyegaojijingjishizhaohuanyanfenxicheng,zhongguojiudianshichanggongdayuqiu,zhusuyedejingzhengtaishiyujiamingxian。ciwai,suizhequanqiulvyouyedehuinuan,geguoyoukechuxingpinlvdedafutishengweibentujiudianbujuhaiwaishichangtigongleqiji,zheishibentujiudianchuhaikuozhangdezhongyaoyuanyinzhiyi。

以锦江此次布局的东南亚市场为例,东南亚不仅是全球旅游度假胜地,也是中国游客出境游的热门目的地。jumalaixiyalvyoujudetongji,2024nian1yue-9yue,you250duowanzhongguoyoukedaomalaixiyalvyou,zheibujinchaoguole2023niandequannian,yechaoguo2019niantongqideshuiping。yinnizhongyangtongjijushujuyexianshi,jinnian1yuezhi6yue,yiyou569191mingzhongguoyoukefangwenyinni,jiaoquniantongqiyouxianzhuzengzhang。

jinjiangfangmiancheng,jinjiangjiudian(zhongguoqu)jiangyimalaixiyaweihexin,bingxiangdongnanyaqitaqianlishichangfushe。jiaozhichengshubaohedejiudianshichang,shangshudiqudejiudianliansuohualvjiaodidanzhengzhubulasheng,shichangkaituojiguanlichengbenjiaodi,jiudiancongyerencaifengfu,qiehuarenbilijiaogao,weilaiguimohuafazhanqianlijuda。

jiemianxinwenzhuyidao,cicijinjiangguimohuachuhaidejiudianpinpaifugaiduogeleixing,jiyoujingjixingpinpaijinjiangzhixing,yeyouzhonggaoduanpinpaijinjiangdoucheng、lifeng,ciwaihaibaokuogaoduandujiapinpaijinggehefeifanyunju。

qizhong,jinjiangzhixingshizhongguodiyigezhenzhengyiyishangdejingjixingjiudianpinpai,muqianpinpaizongguimochao1000jia。jinjiangdouchengshijinjiangjiudian(zhongguoqu)zhonggaoduansaidaodehexinpinpai,muqianpinpaizongguimotupo450jia,yikaiyemendianchao200jia,bianbuzhongguo150duogechengshi。

xiazifanrenwei,jinjiangsuotiaoxuandezheiwugepinpaizaiqipinpaijuzhenzhongyunyingnenglidoubijiaoqiang,kaifaqilainandujiaodi。ciwai,fugaigaozhongdiduogedangci、dachuzuhequan,gengnengmanzutouzishangdexuqiu。

未经正式授权严禁转载本文,侵权必究。