文 | 新氪度
lingchenwudiandexiaochengjiejiao,tianhaiweiliang,zaoshiyijingfeiteng。mubandachengdetanweishang,xinxiandeyuxia、gangzhaideshucaiyingzhenuanhuangdedengguang,erkongqizhongmimanzhezhenglongdereqiyushiwudexiangqi。yucitongshi,nianqingrenchuansuoqizhong,xiangshouzhezheichangxiaochengqingchenderenaopaidui。
zheixienianqingrenbushimiludeyouke,ershiteyiganlaide“dakazu”。congxiaohongshushuadaozaoshigonglvehou,tamenjuedingbenfuzheixiechongmanyanhuoqidedifang,ganshouzhenshideshijingshenghuo。xiaochengzaoshizhengchengweinianqingrenlvxingdexinchong。
congjilushenghuodaochengweishejiaomeitishangderemenhuati,zaoshiyibuzaishidifangdexunchangyijing,ershichengweiyizhongkuayuediyudeqingganfuhao。nianqingrendaizhejingtouhehaoqixinlaidaozheili,jilumeiyigetanwei、meiyidaodifangmeishi,yezhongxindianranlexiaochengjingjidexiwang。
早市为什么会在年轻人中火起来?
xiandaidoushishenghuozhong,shijianzongshibeiyasuoheqiegedejingxierjicu:tongqinshijianshishoujishangdesuipianliulan,yewandeziyoushijianbeishuajuyuwaimaisuoqinzhan。raner,zaoshiquetigongleshijiandelingyizhongkenengxing。qingchendeningjingyuyanhuojiaozhi,dailaiyizhongrangrenmanxialaidejiezou。
“wodiyiciquzaoshideshihou,shilingchensidianban,dangshijuedezijixiangtarulelingyigeshijie。zhouweiderendouhenzhuanzhu,meiyouguoduodexuanhua,danzhenggeshichangquechongmanleshengmingli。”26suideliyiyihuiyidao。tashiyimingxiaohongshuneirongchuangzuozhe,guoquyinian,tazoufanglequanguo20duogezaoshi。
nianqingrenbeizaoshixiyin,bujinshiyinweizheiliyouxinxiandeshicaihuodutedexiaochi,ershiyinweitayutamenderichangshenghuoxingchenglexianmingduibi:tashimangliuyujiaolvshenghuozhongde“shijianfengxi”,yizhongyudoushijiezouduilidecunzai。
chuleshijianweidu,zaoshide“yanhuoqi”yeshiyigeqiangdadeqingganfuhao。tadaibiaozhezhenshi、jiediqi、yourenqingweidehudong。tanzhudereqingyaohe、shukezhijiandehanxuan、taojiahaijiadelequ——zheixieshenghuoxijierangnianqingrengandaomoshengyoushuxi。
“yiqian,wojuedemaicaishibamaneiyidaideshiqing,dandangwozhendezhanzaitanweiqian,kandaotanzhuayiweixiaozhediguoyibaxiangcaishi,woturanjuede,zheicaishizhenzhengdeshenghuo。”28suidezhouyuancengshibeijingdeyimingguanggaocehuaren,tacizhihoukaishileyichang“zaoshilvxing”,yongjingtoujilumeigezaoshilidegushi。
zheizhongyanhuoqizaishejiaomeitishangyinfaleqiangliegongming。yizhangzhangjiandandezhaopianheshipin,chengxianchushiwudezhiganheshijingdefenwei,rangrengandaoyizhongjiuweidewennuan。
年轻人和社交媒体:让早市成为新的文化热点
shejiaomeitidechuanboshizaoshizouhongdezhongyaotuishou。zaixiaohongshushang,guanjianci“zaoshigonglve”yijingjileileshubaiwancisousuo。yixiejiandandeshipin,xiangshitanzhuzhayoutiaodemandongzuo、tanweishangwucaibanlandeshuiguo,douhuixunsuxiyindaliangyonghuguanzhu。
zheizhongneirongdeliuxing,bujinjinyinweitaxinxian,gengyinweitachujilenianqingrenneixindeqinggangongming:tarangrenzhongxinrenshi“richang”demeihao。
“wofaleyiduanyunnandalizaoshideshipin,limianshidangdirenzuodesuanlamixian,meixiangdaoyixiazizhangleliangqianfen。”xiaolifaxian,zaoshideneirongwangwangbijingzhidewanghongkafeiguangengnengdadongguanzhong,yinweitakanqilaigengzhenshi、gengshenghuohua。
suizheshejiaopingtaishangdetaolunshengwen,zaoshibuzaizhishibendijumindeshenghuochangjing,tabianchengleyizhongwenhuafuhao,daibiaozhedifangteseyushenghuozhexue。liru,fujianxiapuzaoshiyinweiyidaozicaibingdeshipinxunsuchengweiwanghongmudedi,“quxiapuzaoshiganshouhaibinyanhuoqi”yiduchengweiremenhuati。
zaizheigeguochengzhong,zaoshibujinxiyinlegengduoyouke,yedaidonglexiaochengdelvyoujingjihewenhuajiaoliu。yuelaiyueduodenianqingrenyongruzheixiezaoshi,yongxiaofeihehudongfuyutaxindeyiyi。
shejiaopingtaijiangzaoshicongyigedifangfuhaozhuanhuaweiyizhongdazhongwenhua,ranggengduorenkaishizhudongzoujinxiaocheng,tansuozaoshibeihoudeshenghuozhexue。
tongguoduanshipin、zhaopianhebiji,nianqingrenbujinjilulexiaochengzaoshidemeili,haiwuxingzhongtuidongletadeshengji。yixietanzhuzhudongxuexiruhebaitangengmeiguan,shenzhituichugengshiheyoukexuqiudexinshangpin。
“wodetanweixianzaibuzhishimaizaocan,haiyoubaipanpiaoliangde‘wanghongfantuan’。”guizhouzhenyuandeyiweizaoshitanzhubiaoshi,nianqingyoukedeyongru,gaibianletaduijingyingdelijie。zheizhongshuangxianghudong,rangzaoshichengweileyizhongjichuantongyoushishangdeshenghuochangjing。
早市如何推动小城经济复兴?
nianqingrendailaidebujinshiguanzhu,gengshixiaofeili。zaoshiyijingbuzaishidanyidecaishichang,ershirongrulegengduoxiaofeichangjing:zaocantan、shougongyipinqushenzhizhoubianzhutiwenchuangtanwei,gouchengleyipianxindejingjishengtai。
zaizhejianglishuideyigezaoshi,meitianqingchenxiyinlejinqianrenyongru,zheibujindaidongletanzhudeshouru,haicujinlezhoubianshangpudeshengyi。yixienonghuyejiezhuzaoshidepingtai,zhijiexiaoshouzichandetutechan,shouyixianzhutisheng。
zaoshirechaobujinweitanzhudailaileshengji,yetuidonglexiaochengjingjideqitahuanjie。liru,wenjuxiaochengliansuojiudiandiyideshangkeyoujiudianweilvkedingzhimeigexiaochengdetesezaoshimeishi,ranglvkeyiruzhujiunengpinchangdaodangdifengwei。zaisichuanleshan,shenzhihaiyouzhuanmenweiyoukeshejide“zaoshiyoulanluxian”。genjushujuxianshi,2024nianxianyulvyoushourutongbizengzhangchaoguo30%,erzaoshizhengshiqizhongzhongyaodexiyindianzhiyi。
zaoshiyechengweixiaochengwenhuashuchudechuangkou。yixiebenditechantongguozaoshidemingqidarulegengdadeshichang。hunanmouxiandezhubiangongyipinyinzaoshidechuanboerrexiao,shenzhikaishixianghaiwaichukou。
写在最后
xiaochengzaoshibujinshiyigewuzhijiaoyichangsuo,gengshiyizhongwenhuajiaorongdejingshen“bujizhan”。tanzhumenyongzijidegushiheshouyi,xiangnianqingrenchuandiguanyushenghuodezhihui。ernianqingrenzedaizhetamendeshijiao、chuangyihereqing,weixiaochengzhuruxindeshengji。
zhouyuanshuo:“zaizaoshi,wobuzaishibeigongzuodingyideneigewo,ershiyigejiandandeshenghuotiyanzhe。neizhongjiaosedezhuanhuan,rangwozhongxinzhaohuiduishenghuodereai。”
neixiechongmanreqitengtengdezaochen,chengzaizhexiaochengzuiyuanshideshengmingli,yetixingzhenianqingrenshenmecaishi“zhenshidexingfu”。
zainianqingrendetuidongxia,zaoshiyijingchaoyuelechuantongyiyishangdecaishichang,chengweiyizhongwenhuaxianxiang、jingjiyinqingheqingganzhiyudi。
yanhuoqishishenghuozuihaodejieyao,tarangrenjide,shijiedewennuanzangzaimeiyigeputongdeqingchen。zaixiaochengzaoshi,nianqingrenbujinkandaoleshenghuodelingyimian,yeweitazhurulexindekenengxing。
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