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这家旅企为何抄底一家还没建成的高星酒店?

又有金主来了。

文|酒管财经

dangwomenxiguanle“meilaoban”chaodigaoshejiudianshi,yijialvyouqiyelengbudingdijilejiudianxingyeyigejingxi。

riqian,huangshanlvyouxuanbu,nicanyusifapaimaijingmaiweiyuhuangshanshidejiudianzaijiangongcheng。gaizaijiangongchengyuanguihuayongtuweijiudian,ruojingmaichenggong,gongsixuanyuanguihuashiyong。

gaizichanpinggujiajiejin3yiyuan,qipaijiazhiyou1.65yiyuan。jiezhimuqian,zhiyou1renbaoming。buchuyiwaidehua,huangshanlvyoudagailvyaojiangqilanruhuaizhong。

《jiuguancaijing》zhuyidao,shangshujiudianzichanshangweiwanquanjungong。jibianpaimaichenggong,julizhengshikaimenyingkekenenghaixuyixieshiri。

zuoweiyijialaopailvqi,huangshanlvyouzhengzaijinxing“ercichuangye”,changshitongguo“zouxiashan”laidapoyejipingjing。erhenduoxinde“shanxiayewu”shangchupeiyuqi,chongmanzhuduobuquedingxing。xiangduilaijiang,quedingxinggengqiangdejiudianyewuchengweipojudezhongdianzhiyi。muqian,jiudianyewuyijingshihuangshanlvyouchuangshoudedisandayewubankuai,jinciyulvyoufuwuyewuhesuodaoyewu。

erhuidaojiudianzichanpaimaiweidulaikan,jiudianshichangdazongjiaoyipinfan,zichanliupaiyehenpinfan。guigendaodiyijuhua,meiyoumaibuchudejiudian,zhiyoubuheshidejiage。

01、竞拍“准高星酒店”物业

anzhaoguanfangbiaoshu,huangshanlvyouyaojingmaidezichanshianhuishenghuangshanshizhongjirenminfayuanzaitaobaowangsifapaimaiwangluopingtaisifapaimaidehuangshangangrongjiudiantouziguanliyouxiangongsiweiyuanhuishenghuangshanshitunxiqubinjiangdonglu 12 haoligangshanggongguan 1 chuang 29 taozaijiangongcheng(hanpeitaoduiyingdedixiashi),zongjianzhumianji 79178.15 pingfangmi,pingguzongjiawei 2.95yiyuan,qipaijiawei1.65yiyuan。

anzhaohuangshanlvyougonggaoxianshi,gaizaijiangongchengyuanguihuayongtuweijiudian,jingmairenjingmaichenggonghou,xuanyuanguihuashiyong。alipaimaiguanwangzaizhanshigaizichanxinxishi,tiechuleyizhangluyou“huangshantunxiligangxilaideng”mentoudezhaopian。

▊ 阿里拍卖官网

zaozai2012nian7yue,huangshanligangxilaidengjiudianjiuyijingqianyue,yuanjihuazai2016nianzhengshikaiye。danyinweiduofangmianyuanyin,zheizuojin30cengdewuyeyizhigushouduonian。

huangshanlvyourucimiaoshuzheigewuyezichan:dichuhuangshanshizhongxinzhengwuqujishangwuqufanweihexin,weiyuxinanjiangpan,pilinhubiangucunluo、huashanshijiezhutiyuanqudenglvyoujingdian;zichanjiazhichuyuxiangduidiwei,baozhizengzhikongjianjiaoda。

zheiyetouluchu,zichanbaozhi——shigaigongsicanyujingpaidezhongyaoyuanyinzhiyi。

genjualipaimaiguanwangxianshi,shangshuzichanweierpai,jinri(12yue17ri)9dianbanjieshujingpai。jiezhi2024nian12yue16ri18shixu,pingtaiyiyou1401ciweiguan,22renshezhitixing,danjinyouyirenbaoming。muqian,jingmaihao“s5949”demaijiajinyiqipaijiachushouyici。

ruguogaimaijiaweihuangshanlvyou,qidagailvyiqipaijiajiangqizichanlanruhuaizhong。

xuyaozhuyideshi,cicijingpaideqipaijiajinguanzhiyouwuzheyouyu,danqiyuguowanghenduogaoxingjiudiandejingpaiyousuobutong。

muqianguapaichushou、canyujingpaidehenduogaoxingjiudian,daduochuyuzhengchangyingyezhong。bingqie,henduogaoxingjiudianzichanyouzhi,xianjinliuhejingyingqingkuanglianghao。zhishiyouyuyezhujingyingqingkuangwunaipaoshou。

zheiyeyiweizhe,huangshanlvyoujingpaishangshuzichan,weilaijingyingjuyouhenduobuquedingxing。yifangmianshiwuyejingyingnianxianwenti,lingyifangmianshijianshewanbidezijintouru,yijihouxudejiudianjingyingwenti。

bijing,yigequanxinrushidejiudian,tongyijiajingyingchengshudegaoxingjiudianxiangbi,zaitouzihuibaoshangyouzhemingxiandebutong。

kanlai,zichandazhepaimai,beihouzongyouyixienanyirangrenshifenmanyideyuanyin。

《jiuguancaijing》lejiedao,zuoweiyijialaopaiziranjingquleishangshigongsi,huangshanlvyouzai2016nianzuoyoutichu“zouxiashan、zouchuqu”defazhanzhanlve。

yezhengyinweici,henduorenjianghuangshanlvyoudeyewufenweishanshanglvyouyewuheshanxiayewu。qizhong,shanxiayewubaokuojingqu、jiudian、huicai、lvxingshe、dianshangjishangmaodengbankuai。

bunankanchu,shangshuxindewuyezichanshuyu“shanxiayewu”fanchou。keshi,xuyaozhuyideshi,huangshanlvyoudeshanxiayewudejingyingzhuangkuangburongleguan。

guoxinzhengquanzaiyanbaozhongzhichu,gongsishanxiaxiangmuduanqirengyoutuoleishangxuguancha。huashanmiku、taipinghu、huishanggulishangbanniangongkuisunyue 4700wanyuan,yujihouxuyinglishifangxuyaopeihegengshichanghuadedafa,shangxuguancha。

11yuefen,jiuyoutouzizhezhiyihuangshanlvyou,“gongsitouzideshanxialvyouyewuchuyukuisunzhuangtai,xiwanggongsibajinglifangzaishanshanglvyouyewuli”。

houzhezaihuiyingshitanchen,“jinnianshouzhengtihongguanjingjiyingxiang,shanxiayewujingzhengjiaju,bufenxinyewuxuyaoyidingdepeiyuqi。”

erhuidaogongsijingyingcengmian,qiansanjidu,huangshanlvyouyingshou14.1yiyuan,tongbixiahua1.6%;guimujinglirunwei2.8yiyuan,tongbixiajiang30.2%;maolilvwei 53.4%,tongbixiajiang 4.0 gebaifendian;jinglilvwei 22.2%,tongbixiajiang 8.7 gebaifendian。

xiangduiyuqitashangweichengshude“shanxiayewu”,touzijiudianhuoxucaishixiangduiwentuodepojudaolu。jinguanshangshuzichansuanbushangzuiweiwanmeidebiaode。

02、酒店业务做的怎么样?

jincongjiudianyewulaishuo,huangshanlvyouyongyoushiduojiajiudian,weiyuhuangshanjingqudezhuyaoyoubeihaibinguan、shilindajiudian、xihaifandian、baiyunbinguan、yupingloubinguan、yunyepaiyunxinglvjiudian、yunji·shuguangliheyunji·shilinyashe。

jingquzhiwaidejiudianbaokuotangquandajiudian、xuanyuanguojidajiudian、huangshanyuchenghuangguanjiarijiudianhehuangshanguojidajiudiandeng。

zhidekendingdeshi,huangshanlvyousuiranshuyulvyouqiyezhilie,danduiyujiudianyewuyizhidoufeichangzhongshi。

zaijinnianshangbannian,huangshanlvyoudejiudianyewuyingshouguimo,jinciyulvyoufuwuyewuhesuodaoyewu,lingxianyujingquyewuhehuicaiyewu。

muqian,huangshanlvyoutuichuleziyoujiudianpinpaijuzhen。gaiyewudejingyingzhutishihuangshanlvyouyunlujiudianguanliyouxiangongsi,hangaiyunji、yunlu、yunye、yunyidengpinpai,sheliejingqudujia、wenhuazhuti、kangyangdengjiudianxifenchanpin。

tongshi,huangshanlvyouhaichijuziduiqixiajiudianjinxingshengjigaizao。

zaijinnianchu,huangshanlvyoujihuatouzi1.5yiyuan,touzijianshehuangshanguojidajiudianshengjigaizaogongchengxiangmu,zijinlaiyuanweiziyouzijin,muqianzhengtuijinxiangmuguihuashejidengqianqigongzuo。

zaijinnianshangbannian,huangshanlvyouhaiyanxushixinglebeihaibinguanhuanjingzhengzhigaizaoxiangmu、pinghujiarijiudiangaizaoxiangmu、tangquandajiudiangaizaoxiangmudeng。

qizhong,beihaibinguanhuanjingzhengzhigaizaoxiangmushihuangshanlvyouzai2015nianfeigongkaifaxingmujizijintouzixiangmu。

genjucaibaoxinxixianshi,gaixiangmuyusuan3.01yiyuan,muqianhaizaituijinzhong。huangshanlvyoujihuajiangqidazaochengguoneishanyuexingjingquyiliujingpindujiajiudian,sheyouyanhuiting、huiyishi、gaoshanshubadengduozhongfuwusheshihexiangmu。

pinghujiarijiudiangaizaoxiangmushihuangshanjiudianzai2022nianzhixingdexiangmu,yujitouzijinewei3500wanyuan。gaixiangmuwanchengshengjigaizao,bingyu 2024 nian 3 yuezhengshiduiwaiyingye。muqiangaijiudianyigengmingweitaipinghumanxinfu。

tangquandajiudiangaizaoxiangmuyeshi2022niandexiangmu,touzijinewei3420wanyuan。jiezhijinnianshangbannian,gaixiangmuyijingwanchengjiudianzhutizhuangshichaichu,anjihuatuijinwumianfangshui、waiqiangbaowenfenshua、shineitujianjishuidiananzhuangdengshigong,tuijinjiudiangegongnengqushenhuasheji、shebeizhaobiaodenggongzuo。

culvejisuan,shangshu4gejiudianxiangmudegaizaotouruzijinyijingchaoguo5.3yiyuan。

zaijinnianshangbannian,huangshanlvyoudejiudianyewuyingshouwei1.92yiyuan,maolilvwei31.78%。yingshoutongbuxiahua3.09%,maolilvyexiahualejin3gebaifendian。zaiyingde8jiashanshangjiudian,zaijinnianqiansanjidudechuzulvwei57.56%。

zheiyeyiweizhe,jibianshangshujiudianjuntourushiyong,huangshanlvyouhaixuhenzhangyiduanshijiancainengshouhuigaizaochengben。zheiyenanguaiyouguminzaitiebazhongdiaokan,“conghuangshanlvyouyiguandegongzuofangzhenfenxi,maiwanjianchenghou,sannianyidaxiu,5niandachaizhongjian。”

▊ 黄山旅游吧

xianran,huangshanlvyouyaoxiangshixianzhenzhengde“ercichuangye”,kenengzhendehaiyouhenzhangdeyiduanlulaizou。

统筹 | 劳殿

编辑 | 阿渲

 
本文为转载内容,授权事宜请联系原著作权人。

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这家旅企为何抄底一家还没建成的高星酒店?

又有金主来了。

文|酒管财经

dangwomenxiguanle“meilaoban”chaodigaoshejiudianshi,yijialvyouqiyelengbudingdijilejiudianxingyeyigejingxi。

riqian,huangshanlvyouxuanbu,nicanyusifapaimaijingmaiweiyuhuangshanshidejiudianzaijiangongcheng。gaizaijiangongchengyuanguihuayongtuweijiudian,ruojingmaichenggong,gongsixuanyuanguihuashiyong。

gaizichanpinggujiajiejin3yiyuan,qipaijiazhiyou1.65yiyuan。jiezhimuqian,zhiyou1renbaoming。buchuyiwaidehua,huangshanlvyoudagailvyaojiangqilanruhuaizhong。

《jiuguancaijing》zhuyidao,shangshujiudianzichanshangweiwanquanjungong。jibianpaimaichenggong,julizhengshikaimenyingkekenenghaixuyixieshiri。

zuoweiyijialaopailvqi,huangshanlvyouzhengzaijinxing“ercichuangye”,changshitongguo“zouxiashan”laidapoyejipingjing。erhenduoxinde“shanxiayewu”shangchupeiyuqi,chongmanzhuduobuquedingxing。xiangduilaijiang,quedingxinggengqiangdejiudianyewuchengweipojudezhongdianzhiyi。muqian,jiudianyewuyijingshihuangshanlvyouchuangshoudedisandayewubankuai,jinciyulvyoufuwuyewuhesuodaoyewu。

erhuidaojiudianzichanpaimaiweidulaikan,jiudianshichangdazongjiaoyipinfan,zichanliupaiyehenpinfan。guigendaodiyijuhua,meiyoumaibuchudejiudian,zhiyoubuheshidejiage。

01、竞拍“准高星酒店”物业

anzhaoguanfangbiaoshu,huangshanlvyouyaojingmaidezichanshianhuishenghuangshanshizhongjirenminfayuanzaitaobaowangsifapaimaiwangluopingtaisifapaimaidehuangshangangrongjiudiantouziguanliyouxiangongsiweiyuanhuishenghuangshanshitunxiqubinjiangdonglu 12 haoligangshanggongguan 1 chuang 29 taozaijiangongcheng(hanpeitaoduiyingdedixiashi),zongjianzhumianji 79178.15 pingfangmi,pingguzongjiawei 2.95yiyuan,qipaijiawei1.65yiyuan。

anzhaohuangshanlvyougonggaoxianshi,gaizaijiangongchengyuanguihuayongtuweijiudian,jingmairenjingmaichenggonghou,xuanyuanguihuashiyong。alipaimaiguanwangzaizhanshigaizichanxinxishi,tiechuleyizhangluyou“huangshantunxiligangxilaideng”mentoudezhaopian。

▊ 阿里拍卖官网

zaozai2012nian7yue,huangshanligangxilaidengjiudianjiuyijingqianyue,yuanjihuazai2016nianzhengshikaiye。danyinweiduofangmianyuanyin,zheizuojin30cengdewuyeyizhigushouduonian。

huangshanlvyourucimiaoshuzheigewuyezichan:dichuhuangshanshizhongxinzhengwuqujishangwuqufanweihexin,weiyuxinanjiangpan,pilinhubiangucunluo、huashanshijiezhutiyuanqudenglvyoujingdian;zichanjiazhichuyuxiangduidiwei,baozhizengzhikongjianjiaoda。

zheiyetouluchu,zichanbaozhi——shigaigongsicanyujingpaidezhongyaoyuanyinzhiyi。

genjualipaimaiguanwangxianshi,shangshuzichanweierpai,jinri(12yue17ri)9dianbanjieshujingpai。jiezhi2024nian12yue16ri18shixu,pingtaiyiyou1401ciweiguan,22renshezhitixing,danjinyouyirenbaoming。muqian,jingmaihao“s5949”demaijiajinyiqipaijiachushouyici。

ruguogaimaijiaweihuangshanlvyou,qidagailvyiqipaijiajiangqizichanlanruhuaizhong。

xuyaozhuyideshi,cicijingpaideqipaijiajinguanzhiyouwuzheyouyu,danqiyuguowanghenduogaoxingjiudiandejingpaiyousuobutong。

muqianguapaichushou、canyujingpaidehenduogaoxingjiudian,daduochuyuzhengchangyingyezhong。bingqie,henduogaoxingjiudianzichanyouzhi,xianjinliuhejingyingqingkuanglianghao。zhishiyouyuyezhujingyingqingkuangwunaipaoshou。

zheiyeyiweizhe,huangshanlvyoujingpaishangshuzichan,weilaijingyingjuyouhenduobuquedingxing。yifangmianshiwuyejingyingnianxianwenti,lingyifangmianshijianshewanbidezijintouru,yijihouxudejiudianjingyingwenti。

bijing,yigequanxinrushidejiudian,tongyijiajingyingchengshudegaoxingjiudianxiangbi,zaitouzihuibaoshangyouzhemingxiandebutong。

kanlai,zichandazhepaimai,beihouzongyouyixienanyirangrenshifenmanyideyuanyin。

《jiuguancaijing》lejiedao,zuoweiyijialaopaiziranjingquleishangshigongsi,huangshanlvyouzai2016nianzuoyoutichu“zouxiashan、zouchuqu”defazhanzhanlve。

yezhengyinweici,henduorenjianghuangshanlvyoudeyewufenweishanshanglvyouyewuheshanxiayewu。qizhong,shanxiayewubaokuojingqu、jiudian、huicai、lvxingshe、dianshangjishangmaodengbankuai。

bunankanchu,shangshuxindewuyezichanshuyu“shanxiayewu”fanchou。keshi,xuyaozhuyideshi,huangshanlvyoudeshanxiayewudejingyingzhuangkuangburongleguan。

guoxinzhengquanzaiyanbaozhongzhichu,gongsishanxiaxiangmuduanqirengyoutuoleishangxuguancha。huashanmiku、taipinghu、huishanggulishangbanniangongkuisunyue 4700wanyuan,yujihouxuyinglishifangxuyaopeihegengshichanghuadedafa,shangxuguancha。

11yuefen,jiuyoutouzizhezhiyihuangshanlvyou,“gongsitouzideshanxialvyouyewuchuyukuisunzhuangtai,xiwanggongsibajinglifangzaishanshanglvyouyewuli”。

houzhezaihuiyingshitanchen,“jinnianshouzhengtihongguanjingjiyingxiang,shanxiayewujingzhengjiaju,bufenxinyewuxuyaoyidingdepeiyuqi。”

erhuidaogongsijingyingcengmian,qiansanjidu,huangshanlvyouyingshou14.1yiyuan,tongbixiahua1.6%;guimujinglirunwei2.8yiyuan,tongbixiajiang30.2%;maolilvwei 53.4%,tongbixiajiang 4.0 gebaifendian;jinglilvwei 22.2%,tongbixiajiang 8.7 gebaifendian。

xiangduiyuqitashangweichengshude“shanxiayewu”,touzijiudianhuoxucaishixiangduiwentuodepojudaolu。jinguanshangshuzichansuanbushangzuiweiwanmeidebiaode。

02、酒店业务做的怎么样?

jincongjiudianyewulaishuo,huangshanlvyouyongyoushiduojiajiudian,weiyuhuangshanjingqudezhuyaoyoubeihaibinguan、shilindajiudian、xihaifandian、baiyunbinguan、yupingloubinguan、yunyepaiyunxinglvjiudian、yunji·shuguangliheyunji·shilinyashe。

jingquzhiwaidejiudianbaokuotangquandajiudian、xuanyuanguojidajiudian、huangshanyuchenghuangguanjiarijiudianhehuangshanguojidajiudiandeng。

zhidekendingdeshi,huangshanlvyousuiranshuyulvyouqiyezhilie,danduiyujiudianyewuyizhidoufeichangzhongshi。

zaijinnianshangbannian,huangshanlvyoudejiudianyewuyingshouguimo,jinciyulvyoufuwuyewuhesuodaoyewu,lingxianyujingquyewuhehuicaiyewu。

muqian,huangshanlvyoutuichuleziyoujiudianpinpaijuzhen。gaiyewudejingyingzhutishihuangshanlvyouyunlujiudianguanliyouxiangongsi,hangaiyunji、yunlu、yunye、yunyidengpinpai,sheliejingqudujia、wenhuazhuti、kangyangdengjiudianxifenchanpin。

tongshi,huangshanlvyouhaichijuziduiqixiajiudianjinxingshengjigaizao。

zaijinnianchu,huangshanlvyoujihuatouzi1.5yiyuan,touzijianshehuangshanguojidajiudianshengjigaizaogongchengxiangmu,zijinlaiyuanweiziyouzijin,muqianzhengtuijinxiangmuguihuashejidengqianqigongzuo。

zaijinnianshangbannian,huangshanlvyouhaiyanxushixinglebeihaibinguanhuanjingzhengzhigaizaoxiangmu、pinghujiarijiudiangaizaoxiangmu、tangquandajiudiangaizaoxiangmudeng。

qizhong,beihaibinguanhuanjingzhengzhigaizaoxiangmushihuangshanlvyouzai2015nianfeigongkaifaxingmujizijintouzixiangmu。

genjucaibaoxinxixianshi,gaixiangmuyusuan3.01yiyuan,muqianhaizaituijinzhong。huangshanlvyoujihuajiangqidazaochengguoneishanyuexingjingquyiliujingpindujiajiudian,sheyouyanhuiting、huiyishi、gaoshanshubadengduozhongfuwusheshihexiangmu。

pinghujiarijiudiangaizaoxiangmushihuangshanjiudianzai2022nianzhixingdexiangmu,yujitouzijinewei3500wanyuan。gaixiangmuwanchengshengjigaizao,bingyu 2024 nian 3 yuezhengshiduiwaiyingye。muqiangaijiudianyigengmingweitaipinghumanxinfu。

tangquandajiudiangaizaoxiangmuyeshi2022niandexiangmu,touzijinewei3420wanyuan。jiezhijinnianshangbannian,gaixiangmuyijingwanchengjiudianzhutizhuangshichaichu,anjihuatuijinwumianfangshui、waiqiangbaowenfenshua、shineitujianjishuidiananzhuangdengshigong,tuijinjiudiangegongnengqushenhuasheji、shebeizhaobiaodenggongzuo。

culvejisuan,shangshu4gejiudianxiangmudegaizaotouruzijinyijingchaoguo5.3yiyuan。

zaijinnianshangbannian,huangshanlvyoudejiudianyewuyingshouwei1.92yiyuan,maolilvwei31.78%。yingshoutongbuxiahua3.09%,maolilvyexiahualejin3gebaifendian。zaiyingde8jiashanshangjiudian,zaijinnianqiansanjidudechuzulvwei57.56%。

zheiyeyiweizhe,jibianshangshujiudianjuntourushiyong,huangshanlvyouhaixuhenzhangyiduanshijiancainengshouhuigaizaochengben。zheiyenanguaiyouguminzaitiebazhongdiaokan,“conghuangshanlvyouyiguandegongzuofangzhenfenxi,maiwanjianchenghou,sannianyidaxiu,5niandachaizhongjian。”

▊ 黄山旅游吧

xianran,huangshanlvyouyaoxiangshixianzhenzhengde“ercichuangye”,kenengzhendehaiyouhenzhangdeyiduanlulaizou。

统筹 | 劳殿

编辑 | 阿渲

 
本文为转载内容,授权事宜请联系原著作权人。