wen | yangfanchuhai zimo

zaizshidainianqingrendeshejiaoquanzhong，biaoqingbaoyijingqiaoranchengweileyizhongwuguojie、wuzhangaijiaoliude“tongyongyuyan”，yihuixieyoumodefangshi，chuandizheqingganyuxinxi，renyurenzhijiandegoutongbiandegengjuquweixing。suizheshejiaoyingyongzaiquanqiufanweidepuji，aishengtujishudebaohuo，zidingyibiaoqingbaochengweilerenmenzhanxianchuangyi、biaodaziwodeyizhongxinchaoliu。

zaibiaoqingbaoganggangrongrushemeishi，renmenzhizuobiaoqingbaowangwangcaiyongsuishoupaisheyizhangzhaopian，bingpeishangduiyingwenzidefangshi，zhenggeguochengdagaixuyaoyifenzhongshijian。errujin，aijishujiachixia，shengchengyigebiaoqingbaojinxuyaojimiaozhongshijian。

jinqi，liangkuanbiaoqingbaozhizuoyingyongshouruzengzhangshifenmingxian，bingshixianlezaishijieduodichongbang。yikuanmingweigenmoji，qunian10yueshangxian，jinnian11yuejiao10yuexiazailiangjizeng2378%，shouruliangbaozhang7909%，jinqijinruxibanya、aodaliyatuxingheshejimianfeibangtop1，yue90geguojiadiqudetop20。lingyikuanemoji aiyuqunian8yuedishangxian，yuexiazailiangzengzhang546.06%，yueshouruliangzengzhang329.58%，zaimeiguo、jianada、xibanyadengzhongduooumeiguojiabeishouhuanying。

（Genmoji自上线以来全球下载量，图源：点点数据）

aifengkouxia，tuwenshengchengyingyongcengchubuqiong，jiangjishurongrubiaoqingbaozhizuo，yongyushejiaochanpin，huicachuzenyangdehuohua？youshiruheshixianshangyehuadeni？

三大AI功能贯穿，体验趣味表情制作

zaishiyongshejiaochanpinzhong，yunyongdaodebiaoqingbaokefenweixunihexieshiliangzhong。xieshidaduoshuhuicaiyongshenghuozhongzhenshiderenwupeiwenqushengcheng，zheiyangdefangshibujinxuyaoyoudaliangdezhaopiancunchu，haixuyaoyidingdewenanchuangyi，caihuirangneirongxiandegengyoulingxing；erxunibiaoqingdexuanzexinghuigengduoyixie，youqishizaiaidejiachixia，shixianlekesheng“wanwu”。yinci，genmojiyeshizhuanzhuzailexunikatongbiaoqingshang。

genmojidegongnengshejixiangduijiandan，danquejuyouduoyuanxingbingdaiyoujiaoqiangdeluojigan。youyuzuizhongdechangjingshizaishejiaoyingyongzhong，yincizaishejizheiyibujiuxukaolvrenqundeshiyongxing，jinkenengqujiangdishiyongmenjian。

yingyongzhuyaoyouwenzishengchengbiaoqing、renlianshengchengbiaoqing、yijisousuobiaoqingsandabankuai。ruguocongxifenlaishuo，meiyigebankuaidoukeyinachulaizuochengdandudechanpin，ergenmojiquexuanzelejiangqizhenghezaiyiqi，xingchengyigejiaoweiyouquqiewanzhengdeyingyonglaikuodayonghuqunti。

yingyong“ku”zhongyoushangbaiwangebiaoqingbaomobangongyonghuzhijiesousuobingxuanzeshiyong。erwenzishengchengbiaoqingheshimianshangchangjiandewenshengtubingmeiyoutaidaqubie，kechengzhiwei“jishiqudongaisheji”，buguogenmojidezhengtifenggepianxiangyukatong，bingbanyou3dxiaoguo。

liru，duiqixiazhiling，“shengchengyigedaizheshengdanmaozilvsekuailedekonglong”，jikekandaoxiangyingdeneirong。raner，aishixuyao“diaojiao”de，rushengchengdebiaoqingbaoruguomeinengdadaomanyidexiaoguo，chulenengzhongxinshengchengwai，haikeyizengjiayixiegengjutidemiaoshulaijinxingyouhua。

genmojizaishengchenghou，tigongdebujinjinshiyigebiaoqingbao，ershizaishibiedaoguanjiancihou，shengchengle“yiqun”yuqixiangguandeneironggongyonghuxuanze。congjieguolaikan，yijiushiaihuifande“laomaobing”，zhishibiedeqizhongdeyibufen，erhulveleqitabufendemiaoshuci，huoshimeiyoulijiewenzibiaoshudezhuti，shenzhigaofanzhuti，shengchengleyigegaoxiaode“daizhekonglongmaozilaoren”tuxiang。

youciyezhengmingle，aishengchengdekekongxinghaishiyidadaigongpodenanti，xuyaotongguochixudejiqixuexi，cainengdadaolingrenmanyidexiaoguo。

zairenlianshengchengbiaoqinggongnengzhong，bingbushichuantongyinxiangzhong，nayizhangrenxiangtupeishangyouqudewenzi，ershijiangrenxiangzhuanbianchengkatongtuxiang，leisiyigekeaideqbantuxiang，jiyonghuyizhongzijizaixianbeizhuanhuaweixiaoshoubandeganjue。erduiyuzheiyigongneng，jingsuijiuzaiyuaishibiejifukeshifoudaowei，zheizhijiejuedingleshengchengbiaoqingyuyuantudexiangyufou。

genmojizhichijiangyonghuzhizuoguodebiaoqingbaodoutongyitianjiadaogerenshouzangjiazhong，yibianzhongfushiyong。erduiyuzuizhongdeshiyongchangjing，chanpinmuqianshixianleyuwhatsappheimessagejicheng，kezailiaotianzhongzengqiang“dingzhihua”neirong，yuhaoyoujishifenxianggexinghuadechuangzuo，tiyanchuanbodailaidelequ。

主题推动节日营销，广泛集成社交应用

xiangjiaoyugenmojiwanzhengdegongnengliantiao，emoji aizeshizhudachuizhi，binglizuyuzishenchanpindingwei，gengjiazhuzhonghouxudechangjingfuwu。

zaibiaoqingbaogongnengshang，emoji aiyousousuohewenshengtuliangdazhuyaobankuai，zhengtifenggeyeshipianxiangyukatongtiezhi。buguozaisousuoshang，tuichule“zhuti”xuanxiang。yonghubuyongzaizaihailiangdemobanzhongtiaoxuan，ershikeyizaimingquedezhutifenleizhongshixiankuaisuxuanze，xiazaijikejiesuoyizhengtaozhutibiaoqing。zheiyangzuodehaochuchulegaoxiaoqietishengyonghutiyanwai，hainengfangbianjieriyingxiao。

jinqi，emoji aijiushangxianleshengdanzhutideneirong，xiyinxifangguojiadeyonghufahuixiangxiangchuangzuobiaoqing，yicilaiqingzhujieridedaolai。erzheiyangdefangshiyenengzaibendihuabushuzhongfahuizhongyaozuoyong，ruheisexingqiwu、wanshengjie、qingrenjiedengdeng，doukeyitongguoxiangyingdezhutihuodonglaijinxingchuangyiyingxiao。

zuoweilianjieyonghuheshejiaoyingyongdezhongjianchanpin，wufengxianjieshiemoji aikuaisuhuoquyonghudeguanjianyinsu。yingyongmuqianzhichiyuwhatsapp、tiktok、instagramjifacebook messengerjicheng，jiezhuzheixiepingtaidejudaliuliang，tongguoyonghujiandebiaoqingfenxiang，fanbudaozishenchanpindangzhonglaikuodayonghuqunti。

zhengtilaishuo，genmojigengzhuzhongbiaoqingbaozhizuodeguocheng，duoyuandegongnengshejirangyonghuzaizhizuoguochengzhongdetiyangangengqiang，yegengnenggouchenjinqizhongxiangshouchuangzuodailaidekuaigan。eremoji aizeshijiangzhongxinfangzailejieguoshang，kuochongshiyongchangjinglaitishengyonghudeshiyonglv。suirancezhongfangxiangbutong，dancongmuqianyonghudefankuilaikan，biaoqingbaozhizuochanpindeqianlizhengzaibeifangda。

付费考虑性价比，隐私保护强对比

rujin，wenshengtuchanpindeshangyehua、quanqiuhuajinchengdouzaijiasu，qizhongdingyuefufeihedancishengchengfufeishizuichangjiandeliangzhongkuaisuzengjiayingshoudexingshi。

diandianshujuxianshi，genmojishangxianyinianzuoyou，quanqiuxiazailiangdadao174wan，danrifengzhichao7wan，chuxianzaijinnian11yuechu。zongtishouruyue7.2wanmeiyuan，neigoushouruzhanzhengtishouru61%。qizhong，meiguogongxianleneigoushourudeyue70%，qiciweieluosi、deguo、yingguo、jianada，junwei4%zuoyou。

muqian，chanpindeneigouxingshijinweidingyue，yuefei2.95meiyuan，nianfei9.95meiyuan，xianeryijian，niandingyuedexingjiabiyaogenggaoyixie。buguo，zheiyedaozhirumeiyouchixudeyonghulaiyuan，yingshoukenenghuisuizhexuanzeniandingyueerchuxian“duanceng”qingkuang。

emoji aimuqianquanqiuxiazailiangyue19wan，danrifengzhi6000chuxianzaijinjiri，shourusuijinyouyue9wanmeiyuan，danjinyigeyuelaizhangshimingxian，caicekenengyujinqishangxiandeshengdanzhutineirongyouguan。yingyongneigouyuezhanzhengtishourude53%，meiguoshigongxiande“jueduizhuli”，zhandaole93%yishang。

muqiantongyangyeshicaiyongdanyidedingyuefufei，zhoufei1.99meiyuan，nianfei9.99meiyuan。dingyuehou，keyiwuxianzhishengchengbiaoqingbao，qiexiazairenyidezhutineirong。buguozaiduanqidingyueshang，jiageyaogaoyugenmoji。

zonghebiaoming，meiguoduiyuaishengtudeyanshengchanpin，wulunshizaijieshouduhaishifufeiyiyuanshangyaogaoyuqitadiqu。erduiyuyigeganggangxingqiqiebingmeiyouhendazhongdechanpin，yehaishigengduokaolvlexingjiabi，zheihuoxushiemoji aimeinenghuodegengduoyonghufufeideyuanyinzhiyi。

youyubiaoqingbaozhizuochanpinyingyongdaoshejiaochangjingdeteshuxing，shejiaochanpindeyixieyinsibaohucuoshiyehuitongyangshiyongyuqianzhe，youqizaiaishengxingdeshidai，libibingcun，diaorujishuxianjingderenyebuzaishaoshu。

biruduiyuweichengnianrendebaohu，emoji aizaiyinsizhengcezhongmingquebiaoshi，yingyongbushihe13yixiaderenqunshiyong，rufaxiangainianlingyixiadeyonghuxinxi，zehuilijicaiqushanchucuoshi。tongshi，youyujuyourenlianchengbiaoqinggongneng，cigongnengjinyongyuchuangzuobiaoqingxingxiang，erhoubianhuilikecongfuwuqizhongshanchu，zairenheqingkuangxiadoubuhuicunchu、gongxianghuofenfa，rangyonghunenggoufangxinshiyong。

（Emoji AI对于人脸数据使用的相关政策）

genmojizezainianlingxianzhifangkuandaole16sui，bingjinbiaoshirufaxiangainianlingyixiadeyonghuxinxi，keyoujianlianxigongsi，bingweimingquexiangguancuoshi。zaiyinsianquanfangmian，yejinxianshishiyongshangyeshangkejieshoudebaohufangfa。zhengtiduiyonghudebaohuchengdulaishuo，yaoyuandiyuemoji ai。

（Genmoji对于儿童隐私保护的相关政策）

zhizuo、xiazai、fenxiang、chuanbo，kansishiyigejiandanwenshengtuchanpindeyansheng，shijishangqueshejileaijishudekekong、shengchengneirongdecunchu、yingyongchangjingdejichengdengdeng。liantiaoshangdemeiyibu，doushiyingxiangzheyonghutiyanyuliucundeguanjian，yezhijieguanxidaoleshangyebianxiandejindu。

结语

aishengchengchanpinbujinjinshijishujinbudechanwu，gengshirenleiqingganyuchuangyideyanshen，biaoqingbaozhishiqizhongzhiyidexifenchuangxin，dajianqishijiegedirenmenxianshanggoutongqiaoliangdetongshi，yerangshejiaoyingyongchongmanlexiangxiangkongjian。erzaizheitiaochongmanwuxiankenengdelushang，gengduoshangyehuafangshiyezaidengdaizhebeifajue，xiangxinyouqudejiaoliuyeyidinghuizaiweilaidakaiquanxindeaishichang。