上海夜店网

正在阅读:

kaojiameng,hemahainengzai“nb”yicima?

saoyisaoxiazaijiemianxinwenapp

靠加盟,盒马还能再“NB”一次吗?

盒马化整为零。

图片来源:界面图库

wen | weixia

bianji | wangfangjie

“meiyoushenmechengben,danyebushihenzhuanqian。”

lihanzaijinnianjiamengleyijiaweiyushanghaishijiadingqudehemanbzitituandian,danzuoleyiduanshijianfaxian,xianzaizuo“tuanzhang”bingbuxiangzijixiangxiangdeneimerongyizhuanqian。

buguo,zuoweijiamengpinpaidehema,ganshoushangkenenghuiyouxiequbie。zhongzhongjixiangbiaoming,muqianhemadefazhanzhongxinbuzaiyidadianweizhu,erzhuanxianglegengjiaqingyingxiaoqiaodeshequdian,bingqie,zaimoshishang,hemayebuzaijianchichunziying,yekaishigaoqilejiameng。

zhongsuozhouzhi,xiangbiziying,gongyinglianjiamengshiyizhonggenggaolirunlvdeshangyemoshi,pinpaibujinkeyishoudaojiamengfei,hainengqudonggengduoderenweizijimaihuo,bingqiezijihaibuxuyaochengdanfangzuherenlidenggangxingchengben。

heneixiekaojiamengxunsuzoushangwandiandadaodejiamengpinpaiyiyang,shangbannianhaishenxianmaishenfengbodehema,xiabannianquekaiqifengkuangkaidianmoshi。

yifangmian,hemazaipinghu、nanchong、dongguan、xuzhoudengdiqukaiqi“kuaishandian”,zaishangchangneihemalubian“baitan”daqiyoujizhan;lingyifangmian,hemazaizhejiangheshanghaidiqudalifazhan“hemanbdian”,bingyituoshequneidezitidiandaqishequtuangouzhan。

hemanbdianshihemayingzhekoudianpinpai,xiangduiyuhemaxianshengdengdongzhejiqianpingmidemendianmianji,hemanbdiantongchangzhiyou700-800pingmi,danzheihaibushihemanbshengtailide“zuixiaodanwei”。weiraohemanbdian,gedashequlihaipanjuzhehenduohemanbzitidianhehemanbzitituandian,mendianmianjizhiyoujishipingmi。

duiyukai“xiaodian”,hemaqishiyizhidoutingzhizhede,ciqianhaituichuguohemamini、hemalinlidengyetai。duibilaikan,hemaminigengjiejinyuxianzaidehemanb,hemalinlizegengjiejinyuhemanbzitidian,danzheiliangzhongyetaidoumeiyoujiqitaidadeshuihua。

qizhongyigezhuyaoyuanyin,jiushiyinglikunnan。yihemalinliweili,bujinxuyaozuyong40-50pingmidedulimendian,guyong2-3mingzhuanzhiyuangong,haidepeibeilengju、shuixiangdengbiaozhunsheshi,juedaduoshumendiandoumeiyoubanfafugaizheixiegudingchengben。

erhemanbdiancongziyingzhuanxiangjiamenghou,zheixiewentihuoxujiunengyingrenerjie,zhishaotamenbuzaikunraozhehema。

zaihemanbshengtaizhong,hemanbzitidianhenbzitituandianjunyijiamengxingshikuozhang。jinnian6yuefen,hemanbshanghaichongmingbaodiankaiye,yeshihemanbdeshoujiajiamengdian,daibiaoqizhengshikaifangjiameng。12yue28ri,weiyuhuzhoushizhilizhendehemanbdianjiangzhengshikaiye,zheishihemanbdedi200jiamendian,kuozhangsudukejianyiban。

kanqilai,huazhengweilinghoudehemali“wandian”mubiaoyoujinleyibu。

01

helihanbutong,11yueganggangkaileyijiahemanbzitidiandezhangyue,xianranxiangxinshizairenwei。yiqianzaiitxingyedagongdezhangyue,jiangjiamenghemashiweizijichuangyedejihui。tahexifumaozulejinggan,jin2tianshijian,liangrenjiulaxinle500gekeren。

julejie,hemanbzitidiandejiamengfangshiyousanzhong:yishidulihezuo,jizixingzulindianpuyongyukaishehemanbzitidian;dierzhongshiyiyehezuo,zhizaixianyoudianpuzhongzengjiahemanbxiangmu;disanzhongshituandianhezuo,zhuyaoshimianxiangmeiyouzijinheshijian,xiangzuojianzhideziyouzhiyezhe。

lihanshitongguodisanzhongfangshijiamengde,zheizhongfangshisuiranbuxuyaokaishemendian,meiyoufangzudengyixiegudingchengben,danshiyongjinyexiangduijiaodi。yiweifuzehemanbzitidianjiamengyewudezhaoshangrenyuangaosu《zuihua》,kaidianyongjinshi8.8%,kaituanzuigaoshi5%。dangranchucizhiwai,ruguoshizipeisongdehua,jiamengshanghainengnadaokehuzhifudepeisongfei。

qianliangzhongjiamengfangshisuiranxuyaokaishemendian,danmenjianyebingbusuangao。zheiweizhaoshangrenyuantigongdezhaoshangziliaoxianshi,xuyaozhunbei6wanyuandezijin,baokuobaozhengjin、shebeizigouhuozulinyijipingtaishiyongfeideng,haiyouzhishao25pingmidedianpu。

suoyi,zhangyuejuede,nengbunengzhuanqianguanjianyaokanxuandianpu,"fangzubunengtaigui"。

hemaguanwangxianshi,muqianzhiyoushanghaishi、suzhoushi、hangzhoushihejiaxingshisigechengshiyongyouhemanbdian,dansuzhoushihejiaxingshidemendianshuliangzhiyougeweishu,hemanbdianzhuyaohaishijizhongzaishanghaishi。shangshuzhaoshangrenyuanyetidao,muqianyezhizhaoshanghaiquyudehemanbzitidianjiamengshang。

ciqian,hemashequtuangouluxianyizhishouzu,rujinzhudadijiadehemanbdiangengfuheshequtuangoudejiyin,yegengnengtiejinyushequjuminmende“yirisancan”。erqiekaifanghemanbzitidianjiamenghou,jiamengshangmenhuizhudongbangzhuhemanbdianlaxintuoke,yinweizheizhijieguanxidaojiamengshangdeshouru。

shangshuhemazhaoshangrenyuanhaigaosuwomen,genjuquyubutong,meijiamendianderijunxiaoshoueyehuiyousuobutong,dagairijunzai8000yuanzuoyou。danshijiqingkuangkenengbingmeiyouzheimeleguan,yixiejiamengshangzaiwangluoshaichumeirixiaoshoujinejibendouzai3000-5000yuan,ruguoanzhaozheigeshujujisuan,zitimendiandeyongjinshouru260yuandao440yuanzhijian。

zheiyebunankanchu,weiheciqiandehemalinlideshourunanyifugaichengbenle。duiyujiamengshanglaishuo,suiranqianqitourubugao,danshichuqumeiyuedefangzuherenyuanchengben,“dulihezuo”deyinglikongjianbingbusuantaida。xiangduilaishuo,dierzhong“yiyehezuo”defangshiduijiamengshanglaishuogengwei“youhao”。

weiyushanghaishiminxingqudeyiweihemanbzitijiamengshang,qitongshiyeshimeituan、duoduomaicaidezitidianjiamengshang,erqieqihaijingyingzhekuaididaishouyewu。xiangduiyudulidehemanbzitidian,“yiyehezuo”demoshibujinzaichengbengudingdeqingkuangxia,yongyougengduodeshourulaiyuan,haiyougengguangfandeliuliangjichu。

02

huiguixianshangzhuye,gaobiexianxialingshou,shialijinniandezhujidiao。

jiuzaiqianliangri,aliyi74yiyuanrenminbidejiagemaidiaoyintaibaihuo,kuisun93yiyuanyeyaoweilingshoubantuzaishoushen,kejianalidejuexin。zuoweialilingshoubantuzhongzhongyaochengyuandehema,jixudayichangshengzhang。

zaishanmudezhongduoxuexizhezhong,hemacengbeirenweishizuiyou“xiwang”deyige,queyizhimeiyoujiejinguoshengli。qishizaizheixienian,hemayizhidouzaiduotiaotuizoulu,changshiguoshijizhongbutongdeyetai,zaishengxianchaoshi、shequtuangou、huiyuanzhichaoshi、linqizhekouchaoshi、jingpinchaoshilingyudoucengyouguobuju。

danxianzaihemaguanwanggongbudedianpuxinxizhong,zhishengxiasizhongyetai:hemaxianshengdian、hemaxhuiyuandian、hemalinlidianhehemaaolaidian,qizhonghemaaolaidianfenleixialuoliedejiushimuqiandehemanbdian。ercongdiyufenbulaikan,chulehemaxianshengdianzaiquanguoduogechengshiyoumendianwai,hemaxhuiyuandianzhizaibeijing、shanghai、nanjing、suzhousigechengshikaishelemendian,hemalinlidianhehemaaolaidianzezhijizhongzaijiangzhehudiqu。

jiyuzheiyangdebeijing,hemazaishangyeshangxuanzeyejiuhenrongyiqulijiele,tazaiyongjiamengdefangshiquxiachen,yifangmiankuochongledipan,yifangmianzijihaibuyongfudizu。

qishihemazaoyouchangshiguoxiachen,cengjingdehemaminijiubeirenweiyijingzaixiachenshichangpaotongshangyemoxing。hemaminifuzerencengtoulu,buzhishiyierxianchengshidejiaoqu,weilaisansixianchengshideshequ、wuliuxianchengshidexiancheng,doushihemaminidemudedi。hemaminibujinjiangmendianguimodiaozhengdao300-1000pingmi,erqieweileyinghezhonglaonianquntidexiaofeixiguanhedijiaxuqiu,duiskujinxinglediaozheng。

jingguoyiniandeshidianhou,hemaminizaishanghaikaichu6jiamendian,hemaqianceohouyisuirancengtichuyiniankai100jiahemaminidiandejihua,danshijikuozhangsuduyuanbujiyuqi。zaihoulaidefansizhong,houyitidaoshiyinweimeiyoukaifangjiameng,suoyizhixingnanduda,touzida,suoyikuozhangcaihenman。

xianran,hemanbdianxiqulehemaminidejiaoxun。

yifangmian,hemanbdianjiangquyuxianzhidejiangzhehudiqu。hemazaijiangzhehudiquderenzhidujiaogao,shichangjiaoyuchengbenyehuixiangduidiyidian,erqiejiangzhehudiqudeyixiexiachendexianjishidexiaofeinengliyehenqiang,zheiyejiangdihemanbdiandeyinglinandu。

lingyifangmian,hemanbyetaikaifangjiameng。kaifangjiamenghou,hemabujinbuzaixuyaofudanfangzu、renlidengchengben,erqiehainengshoudaoyidingdejiamengfei。gengzhongyaodeshi,jiamengshangmenhaihuizhudongchengdanqituozhanxinkederenwu,zheiduihematuozhanxiachenshichangyefeichangguanjian。

《zuihua》guanchadao,hemanbdehenduojiamengshangdoushishenrudaoshequjuminzhong,jinxingditanshituiguang,bingtongguoshequnfangshishixiansiyuzhuanhua,erqiemeirihaizaishequnneibudingshituisonggeleichanpinxinxihuoyouhuixinxi。

julejie,muqianbufenhemanbdian,yijingqudebucuodexiaoshouyeji。biru,weiyuzhejianghainingshidehemanbdiankaiyeqiansantiandexiaoshouejiutupo160wan。

03

yigexinlingshouxingyedegongshiyirandacheng。

rujin,liujihemashicuodeshijianyijingbuduole,alizhonghuihulianwangdejuexinrucimingxian,xianranyijingbukenengxiangyiqianyiyang,zaidashengtailibuduanweihemashuxue。zheigezhongguoxinlingshouxingyedekaichuangzhedekexuanxiangbuduo,yaomezifuyingkui、shixianzishendeshangyebihuan,yaome“lingjiataren“,napashihouzhe,xinniangchujiaqian,zongyaodabanyifan。

ganggangmaishendeyonghui,jiushiyigehenhaodelizi。jinnian9yue,mingchuangyoupinyi62.7yiyuandejiageshougouyonghuichaoshi29.4%degufen,chengweiyonghuichaoshidediyidagudong。mingchuangyoupinchuangshirenzaijieshishougouyonghuideyuanyinshitidao,zaizoubianquanqiuhoufaxian,gengyouxiudelingshoumoshizaizhongguo,jipangdonglaimoshi,tashizhongguochaoshiweiyidechulu。

zaijingguopangdonglaidiaogaizhiqian,yonghuichaoshijihuyijing“yaoyaoyuzhui”。2019nianyilai,yonghuichaoshixianhouguanbi400yujiamendian,erqielianxusannianleijikuisunchaoguo80yiyuan。dangran,bujinshiyonghuichaoshi,xianxiayizhongchuantongshangchaodouxianruguandianchaozhong,mianlinzhebutongchengdudejingyingyali。

yonghuichaoshizaidisanjiducaibaozhongtidao,jiezhidisanjidumo,yonghuichaoshiyiwanchengdiaogaimendian10jia,qizhongzizhudiaogai7jia,diaogaimendianyingshoujunyoudafuduzengzhang。

qishiruguodankancaibaoshuju,yonghuichaoshizaidiaogaijidudebiaoxianbingbuliangyan,yingshouhejinglirunjiaotongqijunyousuoxiajiang,danyeguofutoulu,baochukaiyexiaoying,zuizaowanchengdiaogaidejijiayonghuimendianxiaoshoueyirannengdadaoguoqu3beizuoyou,qiduicifeichangmanyi。

zailingshouqiyedeguzhizhong,shixiaolvshiyigechangjiandecankaozhibiao。er“pangdonglaimoshi”zheijianjiayi,rangyeguofuduiyonghuichaoshidexiaoshouzengzhangqianjingchongmanxinxin,bingyuqi“panggai”houdeyonghuichaoshinengtongguoshichangdekaoyanshixianlirunzengzhang。

duibilaikan,hemayecengheyonghuiyiyang,mianlinlianniankuisun、jielianbidiandekunjing。suiranhemagaocengyizhizaiqiangdiao“buhuimaishen”,danhemaguzhiliannianxiahuadeshishibukefouren。

2022nian,youxiaoxichenghemazhunbeiyi100yimeiyuanguzhijinxingrongzi,daole2023nianhemabeibaochufugangipodexiaoxi,bishihemadeguzhiyijingdiezhi60yimeiyuan,erzaihoulaihemaipobeigezhideyuanyinzhongzetidao40yimeiyuandeguzhibujiyuqi。hemaguzhideyiluxiahua,yerangwaijiecaicezibenshichangyijingduihemashiquxingqu。

danxianzai,hemadayou“huinuan”jixiang。

yifangmianjinglilianxu7niankuisunhou,hemazai2022nian、2023niandoushixiandanjiduyingli,erqiezaijinniande3yue-6yue,hemahaishoucishixiandanjiyingli,kejianhemayouwangbaituolianniankuisundailaideyinying。

lingyifangmian,hemazai2024cainiangmvdadao590yiyuan,jiaoshangyicainiangaochu40yiyuan。

hemahuanshuaihou,xinrenceoyanxiaoleihaitichusannianhougmvdadao1000yi。zaituozhanmendianfangmian,jihuaxianshengdiantuozhanxiachenshichang,jinnianxinkai70jiamendian,2025cainianjieshuqian,nbzhekoudiankaichu300jia。xianran,zhuanxiang“xiaodian”,bingkaifangjiamenghou,hemaqianjindebuziqingkuailehenduo。

zaiqunianyushanmude“yishandazhan”zhong,hemacengkaiqiweiraozhekoudianmoshidezhuanxing,shenzhihaiquxiaofufeihuiyuanzhidu,danzheibujinyinqixiaofeizhebuman,yeranghemahegongyingshangdeguanxibiandeyichangjinzhang,biruwangxiaoludengjuntingzhiyuhemahezuo,erjichudeliyoubianshi“jizhuachanpinwufaanzhaogongsibiaozhunjiapanxiaoshou”。

erhemanbdianrangzhekoumoshichengweiyigedandudeyetai,bingdazaohemanbziyingchanpin,rujinhemanbdekaochang、shaomai、niunaideziyingchanpinfazhanchengrexiaochanpin,erzheixiechanpinshenzhibuxuyaohemazijiqupushexiaoshouhemoduanpeisongwangluo,jiukeyididaxiaofeizheshouzhong。zhongsuozhouzhi,yishangliangxiangyewudechengben,cengjingshihemamoshizhongbukechengshouzhizhong。jibianshishanmu,yedoumeiyouzijianpeisongtixi。

zhideguanzhudeshi,zuoweihemadezhekoudianpinpai,hemanbdiandeshangpinzaijiagefangmianbijiaoyouyoushi,birutongyangshi750gdecaomeidangao,hemaxianshengdedingjiashi79yuan,erhemanbdiandedingjiashi59.9yuan,ruguoyudaodazhedeqingkuang,hemanbdianzuizhongdezhekoujiagekenengzhiyouhemaxianshengdeyiban。

dangran,congliangkuanchanpindepeiliaobiaolaikan,duoshaohaiyouxiequbie,danshijijixiaofeizhedetiyanchabiequeyoumeineimeda。

bijingdajiabeihoudoushitongyitiaogongyinglian。keyixiangjian,danghemanbdianfaqidijiachongji,shouxianchongjideshitazijidedabenying——hemaxiansheng。dangran,yiqian,caiquziyingmoshidehemanbdiankaidiansuduhenman,zhinengfushejishaochengshi、jixiaofanweidexingyunermen,danxianzaijiamengdezhakoulakaile。

yidandaliangjiamengwangdianpukai,zuoyoushouhubodeqingkuangqishishihennanbimiande,zuoweijinyinxinlingshouxingyejin10nian,yongyouzhongguozuicongmingyiqunrencaidehema,bukenengxiangbudao。

buguo,tadagaiyijingxiangtongle。zaimaodunfashengzhiqian,huoxiaqushitaweiyiyaozuodeshiqing。

(yingduifangyaoqiu,zhangyue、lihanweihuaming)

本文为转载内容,授权事宜请联系原著作权人。

盒马鲜生

3.3k
  • 盒马2024年新开72家门店
  • 奥乐齐与盒马的战线拉长

评论

暂无评论哦,快来评价一下吧!

下载界面新闻

微信公众号

靠加盟,盒马还能再“NB”一次吗?

盒马化整为零。

图片来源:界面图库

wen | weixia

bianji | wangfangjie

“meiyoushenmechengben,danyebushihenzhuanqian。”

lihanzaijinnianjiamengleyijiaweiyushanghaishijiadingqudehemanbzitituandian,danzuoleyiduanshijianfaxian,xianzaizuo“tuanzhang”bingbuxiangzijixiangxiangdeneimerongyizhuanqian。

buguo,zuoweijiamengpinpaidehema,ganshoushangkenenghuiyouxiequbie。zhongzhongjixiangbiaoming,muqianhemadefazhanzhongxinbuzaiyidadianweizhu,erzhuanxianglegengjiaqingyingxiaoqiaodeshequdian,bingqie,zaimoshishang,hemayebuzaijianchichunziying,yekaishigaoqilejiameng。

zhongsuozhouzhi,xiangbiziying,gongyinglianjiamengshiyizhonggenggaolirunlvdeshangyemoshi,pinpaibujinkeyishoudaojiamengfei,hainengqudonggengduoderenweizijimaihuo,bingqiezijihaibuxuyaochengdanfangzuherenlidenggangxingchengben。

heneixiekaojiamengxunsuzoushangwandiandadaodejiamengpinpaiyiyang,shangbannianhaishenxianmaishenfengbodehema,xiabannianquekaiqifengkuangkaidianmoshi。

yifangmian,hemazaipinghu、nanchong、dongguan、xuzhoudengdiqukaiqi“kuaishandian”,zaishangchangneihemalubian“baitan”daqiyoujizhan;lingyifangmian,hemazaizhejiangheshanghaidiqudalifazhan“hemanbdian”,bingyituoshequneidezitidiandaqishequtuangouzhan。

hemanbdianshihemayingzhekoudianpinpai,xiangduiyuhemaxianshengdengdongzhejiqianpingmidemendianmianji,hemanbdiantongchangzhiyou700-800pingmi,danzheihaibushihemanbshengtailide“zuixiaodanwei”。weiraohemanbdian,gedashequlihaipanjuzhehenduohemanbzitidianhehemanbzitituandian,mendianmianjizhiyoujishipingmi。

duiyukai“xiaodian”,hemaqishiyizhidoutingzhizhede,ciqianhaituichuguohemamini、hemalinlidengyetai。duibilaikan,hemaminigengjiejinyuxianzaidehemanb,hemalinlizegengjiejinyuhemanbzitidian,danzheiliangzhongyetaidoumeiyoujiqitaidadeshuihua。

qizhongyigezhuyaoyuanyin,jiushiyinglikunnan。yihemalinliweili,bujinxuyaozuyong40-50pingmidedulimendian,guyong2-3mingzhuanzhiyuangong,haidepeibeilengju、shuixiangdengbiaozhunsheshi,juedaduoshumendiandoumeiyoubanfafugaizheixiegudingchengben。

erhemanbdiancongziyingzhuanxiangjiamenghou,zheixiewentihuoxujiunengyingrenerjie,zhishaotamenbuzaikunraozhehema。

zaihemanbshengtaizhong,hemanbzitidianhenbzitituandianjunyijiamengxingshikuozhang。jinnian6yuefen,hemanbshanghaichongmingbaodiankaiye,yeshihemanbdeshoujiajiamengdian,daibiaoqizhengshikaifangjiameng。12yue28ri,weiyuhuzhoushizhilizhendehemanbdianjiangzhengshikaiye,zheishihemanbdedi200jiamendian,kuozhangsudukejianyiban。

kanqilai,huazhengweilinghoudehemali“wandian”mubiaoyoujinleyibu。

01

helihanbutong,11yueganggangkaileyijiahemanbzitidiandezhangyue,xianranxiangxinshizairenwei。yiqianzaiitxingyedagongdezhangyue,jiangjiamenghemashiweizijichuangyedejihui。tahexifumaozulejinggan,jin2tianshijian,liangrenjiulaxinle500gekeren。

julejie,hemanbzitidiandejiamengfangshiyousanzhong:yishidulihezuo,jizixingzulindianpuyongyukaishehemanbzitidian;dierzhongshiyiyehezuo,zhizaixianyoudianpuzhongzengjiahemanbxiangmu;disanzhongshituandianhezuo,zhuyaoshimianxiangmeiyouzijinheshijian,xiangzuojianzhideziyouzhiyezhe。

lihanshitongguodisanzhongfangshijiamengde,zheizhongfangshisuiranbuxuyaokaishemendian,meiyoufangzudengyixiegudingchengben,danshiyongjinyexiangduijiaodi。yiweifuzehemanbzitidianjiamengyewudezhaoshangrenyuangaosu《zuihua》,kaidianyongjinshi8.8%,kaituanzuigaoshi5%。dangranchucizhiwai,ruguoshizipeisongdehua,jiamengshanghainengnadaokehuzhifudepeisongfei。

qianliangzhongjiamengfangshisuiranxuyaokaishemendian,danmenjianyebingbusuangao。zheiweizhaoshangrenyuantigongdezhaoshangziliaoxianshi,xuyaozhunbei6wanyuandezijin,baokuobaozhengjin、shebeizigouhuozulinyijipingtaishiyongfeideng,haiyouzhishao25pingmidedianpu。

suoyi,zhangyuejuede,nengbunengzhuanqianguanjianyaokanxuandianpu,"fangzubunengtaigui"。

hemaguanwangxianshi,muqianzhiyoushanghaishi、suzhoushi、hangzhoushihejiaxingshisigechengshiyongyouhemanbdian,dansuzhoushihejiaxingshidemendianshuliangzhiyougeweishu,hemanbdianzhuyaohaishijizhongzaishanghaishi。shangshuzhaoshangrenyuanyetidao,muqianyezhizhaoshanghaiquyudehemanbzitidianjiamengshang。

ciqian,hemashequtuangouluxianyizhishouzu,rujinzhudadijiadehemanbdiangengfuheshequtuangoudejiyin,yegengnengtiejinyushequjuminmende“yirisancan”。erqiekaifanghemanbzitidianjiamenghou,jiamengshangmenhuizhudongbangzhuhemanbdianlaxintuoke,yinweizheizhijieguanxidaojiamengshangdeshouru。

shangshuhemazhaoshangrenyuanhaigaosuwomen,genjuquyubutong,meijiamendianderijunxiaoshoueyehuiyousuobutong,dagairijunzai8000yuanzuoyou。danshijiqingkuangkenengbingmeiyouzheimeleguan,yixiejiamengshangzaiwangluoshaichumeirixiaoshoujinejibendouzai3000-5000yuan,ruguoanzhaozheigeshujujisuan,zitimendiandeyongjinshouru260yuandao440yuanzhijian。

zheiyebunankanchu,weiheciqiandehemalinlideshourunanyifugaichengbenle。duiyujiamengshanglaishuo,suiranqianqitourubugao,danshichuqumeiyuedefangzuherenyuanchengben,“dulihezuo”deyinglikongjianbingbusuantaida。xiangduilaishuo,dierzhong“yiyehezuo”defangshiduijiamengshanglaishuogengwei“youhao”。

weiyushanghaishiminxingqudeyiweihemanbzitijiamengshang,qitongshiyeshimeituan、duoduomaicaidezitidianjiamengshang,erqieqihaijingyingzhekuaididaishouyewu。xiangduiyudulidehemanbzitidian,“yiyehezuo”demoshibujinzaichengbengudingdeqingkuangxia,yongyougengduodeshourulaiyuan,haiyougengguangfandeliuliangjichu。

02

huiguixianshangzhuye,gaobiexianxialingshou,shialijinniandezhujidiao。

jiuzaiqianliangri,aliyi74yiyuanrenminbidejiagemaidiaoyintaibaihuo,kuisun93yiyuanyeyaoweilingshoubantuzaishoushen,kejianalidejuexin。zuoweialilingshoubantuzhongzhongyaochengyuandehema,jixudayichangshengzhang。

zaishanmudezhongduoxuexizhezhong,hemacengbeirenweishizuiyou“xiwang”deyige,queyizhimeiyoujiejinguoshengli。qishizaizheixienian,hemayizhidouzaiduotiaotuizoulu,changshiguoshijizhongbutongdeyetai,zaishengxianchaoshi、shequtuangou、huiyuanzhichaoshi、linqizhekouchaoshi、jingpinchaoshilingyudoucengyouguobuju。

danxianzaihemaguanwanggongbudedianpuxinxizhong,zhishengxiasizhongyetai:hemaxianshengdian、hemaxhuiyuandian、hemalinlidianhehemaaolaidian,qizhonghemaaolaidianfenleixialuoliedejiushimuqiandehemanbdian。ercongdiyufenbulaikan,chulehemaxianshengdianzaiquanguoduogechengshiyoumendianwai,hemaxhuiyuandianzhizaibeijing、shanghai、nanjing、suzhousigechengshikaishelemendian,hemalinlidianhehemaaolaidianzezhijizhongzaijiangzhehudiqu。

jiyuzheiyangdebeijing,hemazaishangyeshangxuanzeyejiuhenrongyiqulijiele,tazaiyongjiamengdefangshiquxiachen,yifangmiankuochongledipan,yifangmianzijihaibuyongfudizu。

qishihemazaoyouchangshiguoxiachen,cengjingdehemaminijiubeirenweiyijingzaixiachenshichangpaotongshangyemoxing。hemaminifuzerencengtoulu,buzhishiyierxianchengshidejiaoqu,weilaisansixianchengshideshequ、wuliuxianchengshidexiancheng,doushihemaminidemudedi。hemaminibujinjiangmendianguimodiaozhengdao300-1000pingmi,erqieweileyinghezhonglaonianquntidexiaofeixiguanhedijiaxuqiu,duiskujinxinglediaozheng。

jingguoyiniandeshidianhou,hemaminizaishanghaikaichu6jiamendian,hemaqianceohouyisuirancengtichuyiniankai100jiahemaminidiandejihua,danshijikuozhangsuduyuanbujiyuqi。zaihoulaidefansizhong,houyitidaoshiyinweimeiyoukaifangjiameng,suoyizhixingnanduda,touzida,suoyikuozhangcaihenman。

xianran,hemanbdianxiqulehemaminidejiaoxun。

yifangmian,hemanbdianjiangquyuxianzhidejiangzhehudiqu。hemazaijiangzhehudiquderenzhidujiaogao,shichangjiaoyuchengbenyehuixiangduidiyidian,erqiejiangzhehudiqudeyixiexiachendexianjishidexiaofeinengliyehenqiang,zheiyejiangdihemanbdiandeyinglinandu。

lingyifangmian,hemanbyetaikaifangjiameng。kaifangjiamenghou,hemabujinbuzaixuyaofudanfangzu、renlidengchengben,erqiehainengshoudaoyidingdejiamengfei。gengzhongyaodeshi,jiamengshangmenhaihuizhudongchengdanqituozhanxinkederenwu,zheiduihematuozhanxiachenshichangyefeichangguanjian。

《zuihua》guanchadao,hemanbdehenduojiamengshangdoushishenrudaoshequjuminzhong,jinxingditanshituiguang,bingtongguoshequnfangshishixiansiyuzhuanhua,erqiemeirihaizaishequnneibudingshituisonggeleichanpinxinxihuoyouhuixinxi。

julejie,muqianbufenhemanbdian,yijingqudebucuodexiaoshouyeji。biru,weiyuzhejianghainingshidehemanbdiankaiyeqiansantiandexiaoshouejiutupo160wan。

03

yigexinlingshouxingyedegongshiyirandacheng。

rujin,liujihemashicuodeshijianyijingbuduole,alizhonghuihulianwangdejuexinrucimingxian,xianranyijingbukenengxiangyiqianyiyang,zaidashengtailibuduanweihemashuxue。zheigezhongguoxinlingshouxingyedekaichuangzhedekexuanxiangbuduo,yaomezifuyingkui、shixianzishendeshangyebihuan,yaome“lingjiataren“,napashihouzhe,xinniangchujiaqian,zongyaodabanyifan。

ganggangmaishendeyonghui,jiushiyigehenhaodelizi。jinnian9yue,mingchuangyoupinyi62.7yiyuandejiageshougouyonghuichaoshi29.4%degufen,chengweiyonghuichaoshidediyidagudong。mingchuangyoupinchuangshirenzaijieshishougouyonghuideyuanyinshitidao,zaizoubianquanqiuhoufaxian,gengyouxiudelingshoumoshizaizhongguo,jipangdonglaimoshi,tashizhongguochaoshiweiyidechulu。

zaijingguopangdonglaidiaogaizhiqian,yonghuichaoshijihuyijing“yaoyaoyuzhui”。2019nianyilai,yonghuichaoshixianhouguanbi400yujiamendian,erqielianxusannianleijikuisunchaoguo80yiyuan。dangran,bujinshiyonghuichaoshi,xianxiayizhongchuantongshangchaodouxianruguandianchaozhong,mianlinzhebutongchengdudejingyingyali。

yonghuichaoshizaidisanjiducaibaozhongtidao,jiezhidisanjidumo,yonghuichaoshiyiwanchengdiaogaimendian10jia,qizhongzizhudiaogai7jia,diaogaimendianyingshoujunyoudafuduzengzhang。

qishiruguodankancaibaoshuju,yonghuichaoshizaidiaogaijidudebiaoxianbingbuliangyan,yingshouhejinglirunjiaotongqijunyousuoxiajiang,danyeguofutoulu,baochukaiyexiaoying,zuizaowanchengdiaogaidejijiayonghuimendianxiaoshoueyirannengdadaoguoqu3beizuoyou,qiduicifeichangmanyi。

zailingshouqiyedeguzhizhong,shixiaolvshiyigechangjiandecankaozhibiao。er“pangdonglaimoshi”zheijianjiayi,rangyeguofuduiyonghuichaoshidexiaoshouzengzhangqianjingchongmanxinxin,bingyuqi“panggai”houdeyonghuichaoshinengtongguoshichangdekaoyanshixianlirunzengzhang。

duibilaikan,hemayecengheyonghuiyiyang,mianlinlianniankuisun、jielianbidiandekunjing。suiranhemagaocengyizhizaiqiangdiao“buhuimaishen”,danhemaguzhiliannianxiahuadeshishibukefouren。

2022nian,youxiaoxichenghemazhunbeiyi100yimeiyuanguzhijinxingrongzi,daole2023nianhemabeibaochufugangipodexiaoxi,bishihemadeguzhiyijingdiezhi60yimeiyuan,erzaihoulaihemaipobeigezhideyuanyinzhongzetidao40yimeiyuandeguzhibujiyuqi。hemaguzhideyiluxiahua,yerangwaijiecaicezibenshichangyijingduihemashiquxingqu。

danxianzai,hemadayou“huinuan”jixiang。

yifangmianjinglilianxu7niankuisunhou,hemazai2022nian、2023niandoushixiandanjiduyingli,erqiezaijinniande3yue-6yue,hemahaishoucishixiandanjiyingli,kejianhemayouwangbaituolianniankuisundailaideyinying。

lingyifangmian,hemazai2024cainiangmvdadao590yiyuan,jiaoshangyicainiangaochu40yiyuan。

hemahuanshuaihou,xinrenceoyanxiaoleihaitichusannianhougmvdadao1000yi。zaituozhanmendianfangmian,jihuaxianshengdiantuozhanxiachenshichang,jinnianxinkai70jiamendian,2025cainianjieshuqian,nbzhekoudiankaichu300jia。xianran,zhuanxiang“xiaodian”,bingkaifangjiamenghou,hemaqianjindebuziqingkuailehenduo。

zaiqunianyushanmude“yishandazhan”zhong,hemacengkaiqiweiraozhekoudianmoshidezhuanxing,shenzhihaiquxiaofufeihuiyuanzhidu,danzheibujinyinqixiaofeizhebuman,yeranghemahegongyingshangdeguanxibiandeyichangjinzhang,biruwangxiaoludengjuntingzhiyuhemahezuo,erjichudeliyoubianshi“jizhuachanpinwufaanzhaogongsibiaozhunjiapanxiaoshou”。

erhemanbdianrangzhekoumoshichengweiyigedandudeyetai,bingdazaohemanbziyingchanpin,rujinhemanbdekaochang、shaomai、niunaideziyingchanpinfazhanchengrexiaochanpin,erzheixiechanpinshenzhibuxuyaohemazijiqupushexiaoshouhemoduanpeisongwangluo,jiukeyididaxiaofeizheshouzhong。zhongsuozhouzhi,yishangliangxiangyewudechengben,cengjingshihemamoshizhongbukechengshouzhizhong。jibianshishanmu,yedoumeiyouzijianpeisongtixi。

zhideguanzhudeshi,zuoweihemadezhekoudianpinpai,hemanbdiandeshangpinzaijiagefangmianbijiaoyouyoushi,birutongyangshi750gdecaomeidangao,hemaxianshengdedingjiashi79yuan,erhemanbdiandedingjiashi59.9yuan,ruguoyudaodazhedeqingkuang,hemanbdianzuizhongdezhekoujiagekenengzhiyouhemaxianshengdeyiban。

dangran,congliangkuanchanpindepeiliaobiaolaikan,duoshaohaiyouxiequbie,danshijijixiaofeizhedetiyanchabiequeyoumeineimeda。

bijingdajiabeihoudoushitongyitiaogongyinglian。keyixiangjian,danghemanbdianfaqidijiachongji,shouxianchongjideshitazijidedabenying——hemaxiansheng。dangran,yiqian,caiquziyingmoshidehemanbdiankaidiansuduhenman,zhinengfushejishaochengshi、jixiaofanweidexingyunermen,danxianzaijiamengdezhakoulakaile。

yidandaliangjiamengwangdianpukai,zuoyoushouhubodeqingkuangqishishihennanbimiande,zuoweijinyinxinlingshouxingyejin10nian,yongyouzhongguozuicongmingyiqunrencaidehema,bukenengxiangbudao。

buguo,tadagaiyijingxiangtongle。zaimaodunfashengzhiqian,huoxiaqushitaweiyiyaozuodeshiqing。

(yingduifangyaoqiu,zhangyue、lihanweihuaming)

本文为转载内容,授权事宜请联系原著作权人。