记者 | 黄姗

编辑 | 周卓然

shanghainanjingxilushangkaojinyouyihuitangdeyiduanlushangjiangexuanguazhewuliufuhuwaiguanggaopai，rujinzhengtoufangzhedeguoshechipinpaiwanbaolong（montblanc）dezuixinguanggao。

guanggaozhujiaoshipinpaiquanqiupinpaidashichenkun，tuiguangdezeshipinpaituichudequanxinmonogramyinhuaxiliepiju。

shechipinpaishizheiduanwubaimizuoyoudehuwaiguanggaoweishangde“changke”，jinliangnianlailingrenyinxiangshenkedejiuyoubalishijia（balenciaga）heguchi（gucci）neixieduorenyanqiudeguanggaodapian。

zaibuyuanchudeshanghaihenglongguangchangnei，wanbaolongdaqileyizuoyipinpaishouzimumweilinggandelansexianshijingpindian。

7yue23ri，wanbaolongzaicichuquanqiushoufaquanxinzimuzuheyinhuatuan（monogram），bingtuichulejucishejidequanxin“m-gram 4810”pijuxilie。

tongtian，gaixilieshangxianwanbaolongtianmaoguanfangqijiandian，shixianquanqiudujiashoufa，bihanguoshichangdeshangxianshijianzaolejinshitian，biquanqiuqitashichangdefabushijianzezaoledabannian。

zhongguoshichangduiyurujinbaoshouyiqingheguojilvyoujinlingkunraodeshechipinpailaishuo，qizhongyaoxingbuyaneryu。5yue，wanbaolongmugongsi、ruishishechipinjituanlifeng（richemont）dongshihuizhuxijohann rupertzai2019/2020nianbaozhongjinggao，xinguanyiqingjiangzaiweilaisannianzaochengyanzhongdejingjihouguo，erquanqiugaodangxiaofeibuhuixunsufandan。danruperttidao，lifengjituanzaizhongguode462jiajingpindianzhongxinkaiyeyilai，shichangxuqiuyiranqiangjing。

suizhezhongguoshichangmendianyunyinghuifuzhengchang，wanbaolongguoqusigeyuezaizhongguoshichangyedongzuopinpin。3yuedi，wanbaolongyufengtanghezuotuichulepinpaishougezhongwenguanfangyingbishufaziti，gaizitijiangbeipinpaiyongyuquanqiushichangdetuiguang。 

4yue，wanbaolongxuanbujiangruzhutianmaokaishepinpaiqijiandian，bingqidongleyushouhuodong。daole4yue28ri，wanbaolongguanxuanchenkunchengweizuixinpinpaiquanqiudashi。

suihou，wanbaolongyi“xiangxinerxing，ziyousuocheng”（what moves you, makes you）weizhuti，jiehechenkunzaiyingshigelingyudechengjiuhekaichuang“shanxiaxuetang”biaoyangongzuofangdejingli，dazaohefabulepinpai2020nianquanqiushichangyingxiaoguanggaodapian，bingqidonglezaishuziqudaohehuwaiguanggaodengduomeijiequdaoshangdemijitoufang。

anzhaoyuanjihua，zheiyixiliepinpaiyingxiaohechanpintuiguanghuodongbengaizai2020niandiyijidujinxingquanqiufabu。

qunian11yuedi，wanbaolongshouxizhixingguannicholas baretzkicengduimoodie davitt reportbiaoshi，pinpaizai2020niandeshouyaorenwushiquanmianfanxinhefabuxindepinpaihuodong，erfabushijianjiuzai2020niandiyijidu。zaicijichushang，wanbaolong“jianghuiyouyigewomenpijuchanpindezhongdafabu，womenhuibazhongdianfangzaigaipinleishang。”

turanqilaidexinguanyiqingxianrandaluanlezheiyijihua。pinpaizaijinnianqiansangeyuedezhongdianyecongyingxiaoshangxin，xiangyingduiyiqinghejiasushuziqudaotuozhanzhuanbian。

yiqingzhiqian，wanbaolongzaizhongguodezhiyingdianshangqudaojinyouwanbaolongguanwangshangchengheweixinjingpindian。jinguanwanbaolongyijingzaiquanqudaobujushangzheliduonian，danqiyudisanfangdianshangpingtaidehezuorengranjiaoweijinshen。

zhongguoxiaofeizhekeyitongguoshechipindianshangnet-a-porter（yixiajianchengnap）tianmaoqijiandianmaidaowanbaolongdeshangpin，dannapzhongjiuyuwanbaolongshiyijiaren，qianzheshilifengjituanqixiadianshangbumendezhongyaozaixianxiaoshoupingtai。

bujinzaitianmaokaisheqijiandian，wanbaolonghaizhuanmenzhenduigaiqudaokaifalegexinghuafuwu。xiaofeizhezaiwanbaolongtianmaoguanfangqijiandiangouwuhou，keyixiangshoudaoshuxiegongjujuanke、pijuyayin、zhuanshulipinbaozhuang、jishidisongdengyixiliegaojidingzhihuafuwu。  

jinnianyilai，lifengjituanqixiaduogepinpaixianhoudenglutianmaokaisheqijiandian，chulewanbaolong，haiyoukadiya（cartier）heiwcwanguobiao。zhisuoyinenggouzaiyiqinghouxunsuyongbaodisanfangdianshangpingtai，kongpalibukaiwanbaolongjinjinianzaishuziqudaohequanqudaodetouru，erzheifangmiandetouziyijingtixianzaixiaoshouyejishang。

wanbaolonglishuyulifengjituan“qita”yewubankuaizhixia，gaibankuaijizhongleshizhuanghepeishipinpai。genjulifengjituan2019/2020nianbao，jiezhidao3yue31ridebaogaoqinei，“qita”yewubumenxiaoliangtongbixiahua5%，dangaibumendezaixianyewuhuodeqiangjingzengzhang，zhuyaoshiyouwanbaolonghepeter millarlianggepinpailadongde。

buguo，wanbaolongyuandingdeyingxiaoheshangxinjihuayebingweifashengpianli，danzaizhanshushangzuolediaozheng。chileyigejiduzhihou，zhongguoshichanglvxianquanqiushichangfabuxinpin，bingqidongyingxiaotuiguanghuodong。shangshutidao，8yuekaishi，quanxinm-gramxilieyehuidengluhanguoshichang，danquanqiuqitadiqushichangdeshangxinhuodonghetuiguangzeyaotuichidao2021nian。

yiqingzhixiadafudujianshaoyingxiaokaizhideqiantixia，jiangfeiyongjizhongtourudaoshichanghuanjingmuqianzuiweiwendingdeyazhou，youqishizhongguoshichang，bushiweiyizhongwenjiandezuofa。

zhengrulifengjituandongshizhuxirupertsuoshuo：“shechipinxingyeyizhangxiaofeizhexiaofeideyiyuan，jisuoweide“ganshoulianghaoyinsu”。muqian，genjuxinxinweiyuanhui（the conference board）fabudeyifenzuixinyanjiubaogao，meiguoheouzhoudabufenguojiadexiaofeizhedouduijingjiheshourudenggefangmianqianjingbiaoshibeiguan，jinyouzhongguo，deguo，hanguoheaodaliyadexiaofeizheduijingjihexiaofeidekuaisuhuifuchongmanxinxin。

changdaojingzhishangwushenghuofangshidewanbaolong，zaizhongguoxiaofeizheyanzhongshouxianshiyijiahenhuizuogangbideshechipinpai。suizhejinnianpinpaizaiduogepinleixiadajutouru，wanbaolongdelvyouxiangbaopinleihewanbiaochanpinyezhujianbeixiaofeizheguangfanrenke。

danshi，suizheguojilvyoubeiyiqingzuduan，wanbaolongzaichanpindedingweihewaibuxuanchuandekoujingshangdoujiangzhujianzuochudiaozheng。

zai5yuejieshouxinjiapobanrobb reportcaifangshinicholas baretzkibiaoshi：“dangqiandeweijijilewomenzhongsuziwohezaixinshijielidingweiwomendejihui，zheigeshijieyulvxingdeguanxihuibianshao，gengduodeshiguanyutongqinyujiatinghebangongshizhijiantongqin。"