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高频生活场景带动低频金融服务,美团企业版助力银行对公业务加速拓展

《2024-2025yinxingduigongyewuchangjingjinrongchuangxinbaogao》zaishanghaifabu,zhichushangyeyinxingtongguoyumeituanqiyebandengfuwushanghezuo,yigaopinshenghuochangjingru“zhihuishitang”tuidongdipinjinrongfuwu,tishengkehumanyiduheyilaidu。baogaofenxileduigongyewuchuangxinshijianhexinqushi,qiangdiaoyikehuweizhongxindechuangxinfangxiang,baokuotupozhongdianchangjing、youhuazuzhiguanli、tishengyunyingnenglijijiaqiangziyuanronghe。

12yue19ri,jinrongshibao、shanghaijinrongyufazhanshiyanshilianhemeituanqiyebanzaishanghaifabu《2024-2025yinxingduigongyewuchangjingjinrongchuangxinbaogao》(yixiajiancheng《baogao》),jinrongshibaoshedangweifushujifangwen、shanghaijinrongyufazhanshiyanshizhurencenggang、meituanqiyebanzongjinglikangkai、zhongguoyouzhengchuxuyinxingzongxingpuhuijinrongshiyebuzongjingligengli、zhongguogongshangyinxingguangdongshengfenxingfuxingzhangmeichaodengxianchangcanhui。

《baogao》zhichu,zaifazhanduigongchangjingjinrongzhong,shangyeyinxingdaduoxuanze“zhihuishitang”zuoweifalizhongdianlingyu,tongguoyumeituanqiyebandengchangjingfuwushanghezuo,kuaisudajianhexinxiaofeichangjing,tishengkehumanyiduheyilaidu,yonggaopinshenghuochangjingdaidongdipinjinrongfuwu。

▲ 《2024-2025银行对公业务场景金融创新报告》发布现场

《baogao》zhongjinyibuchanshi,shangyeyinxingdaduoxuanze“zhihuishitang”zuoweifalizhongdianlingyu,zhuyaoyuanyinzaiyu:yishishitangchangjingjuyougaopinshuxing,jiyurenmenrichangshenghuoxuqiu,yiyutishengkehunianxing;ershizhihuishitangchangjingxia,shangyeyinxingduiyuyonghuxingweishujuheshitangyunyingshujudoukexingchengyouxiaojilei,youliyushujufenxihezhinengfengkong;sanshixiangjiaoyuqitaduigongchangjing,zhihuishitanglingyuchengbengengjiakekong,zhengtifengxianjiaodi;sishikeyishenhuayuqiyededuofangmianhezuo,tixianleshangyeyinxingdeyuangongguanhuaiheshehuizeren,youliyushangyeyinxingdeshilizhanshihepinpaixuanchuan。

jinrongshibaoshedangweifushujifangwenbiaoshi,《baogao》tantaolechangjingjinrongsandajibenluoji,fenxileduigongyewuzaizhengfukehuheqiyekehuliangdahexinlingyudechuangxinshijianyijichangjingjinrongxinqushi,nenggoubangzhuyinxingyegenghaodilijiekehuxuqiu,youhuafuwumoshi,tishengjingzhengli。duigongyewuchangjingjinrongchuangxinfangxiangyingshizhongyikehuweizhongxin,baokuoweiraozhongdianchangjingtupo、youhuaneibuzuzhiguanli、tishengchangjingyunyingnengli,yijijiaqiangchangjingyuwangdianziyuanderonghehudong。

shanghaijinrongyufazhanshiyanshizhurencenggangjiedu《baogao》shitidao,chanyeshuzihuaxunsufazhan,yichengweijingjifazhandeguanjianzhicheng。shangyeyinxingshenrulijiegongyinglian,zhangwoqiyezijin、wuliu、xinxiliu,weiduigongchangjingjinrongfazhandaxiajianshijichu。zhanwangweilai,shangyeyinxingjiangtongguochangjingjinrongfuwugengshenrudirongruchanyehulianwang,kuozhanxindai、zhifujiesuandengfuwu,shuchujishubangzhuqiyexianshanghuagaishanshengchanjingying,tigaoxiaolv,fahuijinrongzaikejichuangxin、chanyeshengjizhongdeguanjianzuoyong。

meituanqiyebanzongjinglikangkaizhicishibiaoshi,zhenshixuqiushichangjingjinrongdebenyuan,yeshicuishengjinrongchangjingdeyuantouhuoshui。shangyeyinxingyuhulianwangpingtaideyoushihubu,youzhuyuqikuaisudajianhexinchangjingheduoweishengtai, tishengyonghushiyongnianxing。zhongduohezuoyinxinglianhemeituanqiyebandazaodeshengjibanzhihuishitangjiejuefangantishenglezhengfu、qishiyedanwei、gaoxiao、chanyeyuanqudengyixianyuangongdeyongcantiyan,youxiaoyinzhenglerukoujiaoqing、menjianjiaodidegaopinshenghuochangjingduiyinxingduigongyewuchangjingjinrongdedaidongzuoyong。

▲ 美团企业版总经理康凯致辞

huishang,meituanqiyebanyinxinghezuofuzerensongchenghaoyulaiziguoyoudaxinghechengshangxingdeyixianguanlizhe,fenbieweiraogaopinshenghuochangjing、puhuijinrong、“zhihui+”changjing、zhihuishitangjianshedengyitifenxiangleduigongyewuchangjingjinrongshijianjingyan。

fabuhuixianchang,zhongguoyouzhengchuxuyinxingzongxingyumeituanqiyebanqianshuzhanlvehezuoxieyi,shuangfangjiangzaidazaoqiyexiaofeichangjingzonghejinrongchanpin、shengtaichangjingjianshedengfangmiankaizhanhezuo;guangdonggongxinglianhemeituanqiyeban,huanxinfabuzhihuishitangchanpin,zhizaiweigengduojigou、qiyekehudailaibianjiedefuliguanlifuwu,gaishanyuangongdeyongcantiyan。

muqian,shangyeyinxingyijiyukaifangyinxingjiagou,jiehezishenyoushi,zaiduoyuanhuachangjingzhongguangfankaizhanduigongyewuchangjingjinrongdetansuoyuhezuo,tebieshishilixionghoudedazhongxingyinxing,yijibufenlingxiandequyuxingyinxing(baokuochengshangxing、nongshangxingdeng),junyizaizhengfujigouhexingyelingyuzhonggoujianleyidingxianfayoushi。weilai,haijiangyougengduodeshangyeyinxing,tongguoyumeituanqiyebandengchangjingfuwushanghezuo,chongfenfahuigaopinshenghuochangjingyoushi,quanmiantisheng“yikehuweizhongxin”deduigongyewuchangjingjinrongjianshe。

未经正式授权严禁转载本文,侵权必究。

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高频生活场景带动低频金融服务,美团企业版助力银行对公业务加速拓展

《2024-2025yinxingduigongyewuchangjingjinrongchuangxinbaogao》zaishanghaifabu,zhichushangyeyinxingtongguoyumeituanqiyebandengfuwushanghezuo,yigaopinshenghuochangjingru“zhihuishitang”tuidongdipinjinrongfuwu,tishengkehumanyiduheyilaidu。baogaofenxileduigongyewuchuangxinshijianhexinqushi,qiangdiaoyikehuweizhongxindechuangxinfangxiang,baokuotupozhongdianchangjing、youhuazuzhiguanli、tishengyunyingnenglijijiaqiangziyuanronghe。

12yue19ri,jinrongshibao、shanghaijinrongyufazhanshiyanshilianhemeituanqiyebanzaishanghaifabu《2024-2025yinxingduigongyewuchangjingjinrongchuangxinbaogao》(yixiajiancheng《baogao》),jinrongshibaoshedangweifushujifangwen、shanghaijinrongyufazhanshiyanshizhurencenggang、meituanqiyebanzongjinglikangkai、zhongguoyouzhengchuxuyinxingzongxingpuhuijinrongshiyebuzongjingligengli、zhongguogongshangyinxingguangdongshengfenxingfuxingzhangmeichaodengxianchangcanhui。

《baogao》zhichu,zaifazhanduigongchangjingjinrongzhong,shangyeyinxingdaduoxuanze“zhihuishitang”zuoweifalizhongdianlingyu,tongguoyumeituanqiyebandengchangjingfuwushanghezuo,kuaisudajianhexinxiaofeichangjing,tishengkehumanyiduheyilaidu,yonggaopinshenghuochangjingdaidongdipinjinrongfuwu。

▲ 《2024-2025银行对公业务场景金融创新报告》发布现场

《baogao》zhongjinyibuchanshi,shangyeyinxingdaduoxuanze“zhihuishitang”zuoweifalizhongdianlingyu,zhuyaoyuanyinzaiyu:yishishitangchangjingjuyougaopinshuxing,jiyurenmenrichangshenghuoxuqiu,yiyutishengkehunianxing;ershizhihuishitangchangjingxia,shangyeyinxingduiyuyonghuxingweishujuheshitangyunyingshujudoukexingchengyouxiaojilei,youliyushujufenxihezhinengfengkong;sanshixiangjiaoyuqitaduigongchangjing,zhihuishitanglingyuchengbengengjiakekong,zhengtifengxianjiaodi;sishikeyishenhuayuqiyededuofangmianhezuo,tixianleshangyeyinxingdeyuangongguanhuaiheshehuizeren,youliyushangyeyinxingdeshilizhanshihepinpaixuanchuan。

jinrongshibaoshedangweifushujifangwenbiaoshi,《baogao》tantaolechangjingjinrongsandajibenluoji,fenxileduigongyewuzaizhengfukehuheqiyekehuliangdahexinlingyudechuangxinshijianyijichangjingjinrongxinqushi,nenggoubangzhuyinxingyegenghaodilijiekehuxuqiu,youhuafuwumoshi,tishengjingzhengli。duigongyewuchangjingjinrongchuangxinfangxiangyingshizhongyikehuweizhongxin,baokuoweiraozhongdianchangjingtupo、youhuaneibuzuzhiguanli、tishengchangjingyunyingnengli,yijijiaqiangchangjingyuwangdianziyuanderonghehudong。

shanghaijinrongyufazhanshiyanshizhurencenggangjiedu《baogao》shitidao,chanyeshuzihuaxunsufazhan,yichengweijingjifazhandeguanjianzhicheng。shangyeyinxingshenrulijiegongyinglian,zhangwoqiyezijin、wuliu、xinxiliu,weiduigongchangjingjinrongfazhandaxiajianshijichu。zhanwangweilai,shangyeyinxingjiangtongguochangjingjinrongfuwugengshenrudirongruchanyehulianwang,kuozhanxindai、zhifujiesuandengfuwu,shuchujishubangzhuqiyexianshanghuagaishanshengchanjingying,tigaoxiaolv,fahuijinrongzaikejichuangxin、chanyeshengjizhongdeguanjianzuoyong。

meituanqiyebanzongjinglikangkaizhicishibiaoshi,zhenshixuqiushichangjingjinrongdebenyuan,yeshicuishengjinrongchangjingdeyuantouhuoshui。shangyeyinxingyuhulianwangpingtaideyoushihubu,youzhuyuqikuaisudajianhexinchangjingheduoweishengtai, tishengyonghushiyongnianxing。zhongduohezuoyinxinglianhemeituanqiyebandazaodeshengjibanzhihuishitangjiejuefangantishenglezhengfu、qishiyedanwei、gaoxiao、chanyeyuanqudengyixianyuangongdeyongcantiyan,youxiaoyinzhenglerukoujiaoqing、menjianjiaodidegaopinshenghuochangjingduiyinxingduigongyewuchangjingjinrongdedaidongzuoyong。

▲ 美团企业版总经理康凯致辞

huishang,meituanqiyebanyinxinghezuofuzerensongchenghaoyulaiziguoyoudaxinghechengshangxingdeyixianguanlizhe,fenbieweiraogaopinshenghuochangjing、puhuijinrong、“zhihui+”changjing、zhihuishitangjianshedengyitifenxiangleduigongyewuchangjingjinrongshijianjingyan。

fabuhuixianchang,zhongguoyouzhengchuxuyinxingzongxingyumeituanqiyebanqianshuzhanlvehezuoxieyi,shuangfangjiangzaidazaoqiyexiaofeichangjingzonghejinrongchanpin、shengtaichangjingjianshedengfangmiankaizhanhezuo;guangdonggongxinglianhemeituanqiyeban,huanxinfabuzhihuishitangchanpin,zhizaiweigengduojigou、qiyekehudailaibianjiedefuliguanlifuwu,gaishanyuangongdeyongcantiyan。

muqian,shangyeyinxingyijiyukaifangyinxingjiagou,jiehezishenyoushi,zaiduoyuanhuachangjingzhongguangfankaizhanduigongyewuchangjingjinrongdetansuoyuhezuo,tebieshishilixionghoudedazhongxingyinxing,yijibufenlingxiandequyuxingyinxing(baokuochengshangxing、nongshangxingdeng),junyizaizhengfujigouhexingyelingyuzhonggoujianleyidingxianfayoushi。weilai,haijiangyougengduodeshangyeyinxing,tongguoyumeituanqiyebandengchangjingfuwushanghezuo,chongfenfahuigaopinshenghuochangjingyoushi,quanmiantisheng“yikehuweizhongxin”deduigongyewuchangjingjinrongjianshe。

未经正式授权严禁转载本文,侵权必究。